Comparing 3 sites and their ranks
-
I am looking at 3 sites and what they have going for them and why they are ranking how they are. I would like to get some of your feedback on why certain sites are above other ones.
One of these sites is a client of mine, I will not point out which one. The other 2 are just competitors.
http://www.cornhole-game.org/cornhole-bags.html
http://www.samscornholebags.com/
http://www.ajjcornhole.com/cornhole-bags.php
I have compared them in OSE and they have PA of 39, 29, and 58 respectively. AJJ has a ton of links, many of which are spammy and irrelevant. It looks like a link package was bought at some point. The other two have a similar number of links but www.cornhole-game.org/cornhole-bags.html has more anchor text themed links. None of which seem to be overly optimized. http://www.samscornholebags.com/ seems to have a lot of company branded anchor text links compared to keyword links. http://www.ajjcornhole.com/cornhole-bags.php as I said obviously bought links and has a ton of stuffed keyword links on poor sites
http://www.ajjcornhole.com/cornhole-bags.php has minimal social shares
http://www.cornhole-game.org/cornhole-bags.html has about 30 shares
http://www.samscornholebags.com/ has about 30 shares but a good number of likes and some other social signals.
All 3 sites have an A grade using the on page grade tool here on this site. All 3 got dinged for keyword stuffing.
http://www.samscornholebags.com/ ranks the highest with the least amount of links and PA
http://www.ajjcornhole.com/cornhole-bags.php ranks next with a really poor link profile and the least amount of social activity
http://www.cornhole-game.org/cornhole-bags.html ranks the lowest with anchor text links that are not spammed and some social activity
So with all of this in mind, would anybody care to weigh in on why they think any of these sites are ranking where they are in comparison to one another.
-
NoahGlaser,
I'm sure the SEO Moz algorithm works, but I'm pretty sure the DA of the sites linking in plays an important factor in the establishment of the DA. The more links you have from higher-then-you DA sites, the higher your score grows.
From my research on other sites, the algorithm doesn't care if the sites were paid for or not. if AJJ paid bought a bunch of links, and they are lucky enough to pass the SEO MOZ filter - then good for them! I have a lot of contractor clients that are in the same boat, and as a result of the SEO MOZ competitive links, went toe to toe with the competitor's purchased links.
It may sound dirty, and expensive, but it's the way it is sometimes. If your client can afford it, they are better off. Because - at least they know where the link equity is coming from and they can level the playing field. And that's what they pay you for!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best competitor analysis tool comparing my links with competitor links?
Hello All, Can anyone tell me best competitor analysis tool comparing my links with competitor links? Tool which define quality of links either low quality or spammy links etc? Thanks!
Competitive Research | | devdan0 -
Ranking for Competitive Keywords vs. Less Competitive Keyword Variations
I'm curious about situations where a website ranks very well for query variations, but doesn't rank for the query itself (or the reverse of that). For Redfin (where I work), here is the situation with regard to keyword rankings on Google (searched today from USA, incognito)... real estate search - #4 real estate online - #4 real estate site - #5 find real estate - #9 get real estate - #16 real estate - #163 It stands to reason that a site ranking well for a competitive query should also rank well for less competitive query variations - especially query variations that are non-limiting and do not demand a custom landing page (for example, I would consider 'board games' to dramatically limit the query 'games' and be best targeted with a targeted page...not so with 'real estate site' and 'real estate'). So, my question is, what are some theories regarding situations like this? Why do some sites rank so well for competitive queries but not for non-limiting query variations? Why aren't the sites that are crushing us for 'real estate' also crushing us for 'real estate' variations (to be clear...the top sites are crushing us for both)? Is it anchor text? Is it social signals? Is it offline signals, co-occurrence, or citations? What about internal linking and site structure? I realize it's likely a mix of all this, but I'm hoping we can drum up some new ideas here. FYI, on Bing we also rank very well for 'real estate' variations, but leap up to 31st for 'real estate'. Thoughts?
Competitive Research | | RyanOD0 -
Continuous drop in Rankings on Google.uk
I have a Website who was ranked top 6 for most competitive keywords on Google.co.uk but suddenly dropped to page 2 after 21st January 2013 and later back to top 10 position and now dropped to pages 2 to 5, for most terms. I initially thought it was the transition rank causing this fluctuations. The strange thing is, i haven't done anything wrong in terms of back linking efforts. My site is content rich and offers real value to users also, the website PR increased from 3 to 4 recently, my site seomoz rank, PA, DA and Moz trust is higher than top ranked websites above mine. Please any suggestions?? Kindly help.....
Competitive Research | | ayo10 -
Ranking better with worse figures
Six months ago a competitor e-commerce site appeared in the top 10. Now six months later he is at #2. (for the main keyword in my sector in Dutch language, competition +4 million) My site is 4 years old and since three years ranks at #1 or 2. I'm now at #3, behind the competitors site. My competitor has a HomePage PA of 36 with 2295 links from 26 domains, root domain DA 23 with 175000 links from 30 domains. My site has a HomePage PA of 49 with 6975 links froms 238 domains, root domain DA 40 with 310023 links from 269 domains. I have more specific landing pages, better and more content, code W3C checked .... Can somebody explain why a younger site with worse figures gets a better position in Google ranking?
Competitive Research | | noordhout0 -
Anybody here look at Alexa Rank and or PageRank when doing research?
Any Seo'ers out there still looking at PageRank and or Alexa Rank? Any suggestions on how to look at these stats? I personally believe both are not relevant in todays SEO researches. I'm i very wrong?
Competitive Research | | PrizeWize0 -
How to check Google Keyword rankings?
Hey, So I recently watched the DuckDuckGo commercial about Google's results bubble. My question is how can you get the actual keyword rankings of relevant key phrases without Google taking your locations and search history into account? Would it just be a case of clearing your cache & history from the beginning of time or is there an accurate tool (other than SEOmoz ofc that I can use? Best regards, Dan
Competitive Research | | Sparkstone0 -
Local Real Estate Site vs Larger National Sites
Hello all, I am a local realtor that created my website with an idx feed. I am on page one but at the bottom. Question is how can a local real estate website rank better in the SERPS than the larger national brands? Any tips out there from those who have worked with real estate websites and seo? I'm trying to out rank the larger sites for my main keywords. Thanks all.
Competitive Research | | bronxpad0 -
Sometime I just don't get Google rankings
We currently rate #10 on google.com.au on Modern Cloth Nappies and the #4 site is a dead link to a page http://www.modernclothnappies.org/ who's total content is: Index of / <address>Apache Server at www.modernclothnappies.org Port 80</address> <address></address> <address>They have been at that rank for a quiet a while and even the cached version is full of broken links.</address> <address></address> <address>It seems Google is quick to jump on low value sites or ones with duplicate content, but what about stale links and sites? Has anyone else had similar experiences of being out ranked by domant or dead sites?</address>
Competitive Research | | oznappies0