International websites : hreflang
-
Hi,
i'm looking for good examples with 'href lang' tag (rel="alternate" hreflang="x")
Have you examples of websites with this tag?
Thanks
D.
-
Found one: freelancer.com
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en</a>" href="[http://www.freelancer.com/](view-source:http://www.freelancer.com/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-AU</a>" href="http://www.freelancer.com.au/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-NZ</a>" href="[http://www.freelancer.co.nz/](view-source:http://www.freelancer.co.nz/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-GB</a>" href="http://www.freelancer.co.uk/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-HK</a>" href="[http://www.freelancer.hk/](view-source:http://www.freelancer.hk/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-SG</a>" href="http://www.freelancer.sg/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-PH</a>" href="[http://www.freelancer.ph/](view-source:http://www.freelancer.ph/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">de</a>" href="http://www.freelancer.de/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">de-DE</a>" href="[http://www.freelancer.de/](view-source:http://www.freelancer.de/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-CA</a>" href="http://www.freelancer.ca/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-ZA</a>" href="[http://www.freelancer.co.za/](view-source:http://www.freelancer.co.za/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-IN</a>" href="http://www.freelancer.in/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-JM</a>" href="[http://www.freelancer.com.jm/](view-source:http://www.freelancer.com.jm/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es</a>" href="http://www.freelancer.com.es/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es-ES</a>" href="[http://www.freelancer.com.es/](view-source:http://www.freelancer.com.es/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es-MX</a>" href="http://www.freelancer.mx/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es-PE</a>" href="[http://www.freelancer.com.pe/](view-source:http://www.freelancer.com.pe/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es-EC</a>" href="http://www.freelancer.ec/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es-CL</a>" href="[http://www.freelancer.cl/](view-source:http://www.freelancer.cl/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-PK</a>" href="http://www.freelancer.pk/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">id</a>" href="[http://www.freelancer.co.id/](view-source:http://www.freelancer.co.id/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">id-ID</a>" href="http://www.freelancer.co.id/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">en-BD</a>" href="[http://www.freelancer.com.bd/](view-source:http://www.freelancer.com.bd/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">es-UY</a>" href="http://www.freelancer.uy/" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">pt</a>" href="[http://www.freelancer.pt/](view-source:http://www.freelancer.pt/)" />
<link rel="<a class="attribute-value">alternate</a>" hreflang="<a class="attribute-value">pt-PT</a>" href="http://www.freelancer.pt/" />
-
What is weird is that Wikipedia doesn't use it and still ranks 1st for almost every keyword while having alternates in almost every language for every page.
-
Hello,
The hreflang attribute is used with the link element to provide an alternative page in another language.
The simplest way of using it is to be adding a link to the header of your page to give them alternative urls to the same content in another language.Here is a list of language attributes you can use http://en.wikipedia.org/wiki/ISO_3166-1_alpha-2#Decoding_table
You should read google's webmasters tip regarding this topic to get a better understanding: https://support.google.com/webmasters/answer/189077?hl=en.
I actually couldn't find any sites right now that use this technique.
--
Jørgen Juel
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tracking International Keywords
Hi I haven't had much luck tracking keywords on my international sites let alone discovering new keywords. What are some strategies/suggestions to accomplishing this? Currently I have campaigns set-up for the UK, Germany, France, and China in additional to our main US-Canada campaign.
International SEO | | Julie.P0 -
Using same URL for both "en" and "en-us" hreflang tags
Hi,I have a question. Is it okay if I use the same URL for both "en" and "en-us" hreflang tags? For example, for my en-us page: Is this okay with Google? What are your thoughts on this?
International SEO | | Avid_Demand0 -
International SEO setup issues canonical URL
My site is www.grocare.com for one region and in.grocare.com for another region. Both of them have the same content except the currency for particular regions. Someone told me that google will take the content as duplicate and not rank either. I have setup hreflang and targeted different regions for both in the search console. I read many article which say canonical urls need to be setup for international seo sites. But Im not sure how to setup canonical urls and whether they are the right way to go . i just don't want my content deranked. Now i have setup hreflang properly after asking the moz community itself. So im hoping to get some help with this query too. TIA
International SEO | | grocare0 -
Best way to interlink 25 different language versions of a website?
I have a website which has 25 different language versions on 16 different domains. Hreflan are setup to point to different language versions. In the footer we have deeplinks to the 25 language versions. Site is not spammy but in small niche and many language versions have very few other external links. For some time this site had lost rankings for reasons that are unclear till now. I see that large international sites such as booking.com, tripadvisor, apple all use different approaches to interlink their language versions. Interestingly Tripadvisor is nowadays loading the links to their other language versions dynamically only upon click so that these links do not show up in source code, deviating from their former implementation of static deeplinks to all language versions. Matt Cutts mentioned back in 2013 “If you have 50 different sites, I wouldn’t link to all 50 sites down in the footer of your website, because that can start to look pretty spammy to users. Instead you might just link to no more than three or four or five down in the footer, that sort of thing, or have a link to a global page, and the global page can talk about all the different verions and country versions of your website.” But in their webmaster guidelines google recommends: "Consider cross-linking each language version of a page. That way, a French user who lands on the German version of your page can get to the right language version with a single click." I assume for SEO anyway these links have no value, but for user experience it would certainly be better to provide somewhere deeplinks to other language versions. Also the fact that language versions are on different domains and have few external backlinks may increase a bit the risk in our case. I guess in doubt I would prefer to be safe and load deeplinks only upon click same as tripadvisor. Any thoughts/suggestions on best interlinking in our specific case?
International SEO | | lcourse0 -
Hreflang vs canonical
I'm having an international Drupal website and the hreflang module is in use. However, I'm still not sure how to optimize the pages. Perhaps it's easier to ask with an example **International: **www.example.com/products/product1
International SEO | | Teklan
Here we have the master content of the product **US: **www.example.com/us/products/product1
Here we have exactly the same content as international. Nothing is localized. **UK: **www.example.com/uk/products/product1
Here we have almost the same content as on International. Here and there some local terms and extra text. **German: **www.example.com/de/products/product1
Here we have a translated version of the international page. Questions Do I add hreflang from all to all pages + to itself? Where do I add canonicals? How should I optimize the content on the US and UK pages?0 -
How to make Google consider my international subdomain relevant?
We have recently started to look deeper into international SEO. We have search engine optimized our international landing pages, title tags and meta descriptions with keywords etc. so each of the international language we support is SEO'ed for the local market. We support 12 languages, and each of them are located on a subdomain. That means if we say our site is helloworld.com, a person from Germany that lands on this site can switch to German and will then be redirected to de.helloworld.com and all content will be in German. Our problem is that we develop cloud-based software, we have a significant amount of traffic, but whenever we get media coverage or people link to us from anywhere in the world they always link to the root domain which in this case then would be helloworld.com. That means if I go to google.de and type in the exact meta description or title tag we use in German, the Google search engine can't even find us because "I assume" Google don't consider our de.helloworld.com relevant because nobody has ever linked to this site. I would appreciate very much if anyone can give me some advice on how I can address this issue. Thanks a lot! Allan
International SEO | | Todoist0 -
Links metrics & rel="alternate" hreflang="x"
Bonjour! If with rel="alternate" hreflang="x" we can indicate to Google that an URL have translated equivalents of a page, are the links metrics splited between all pages or Google considers all the pages as only one? Thanks! Maxime
International SEO | | Maxoulala0 -
Anchor text for international SEO
HI I am looking to rank sites in multiple foreign search engines. I am thinking about the anchor text strategies I need to employ. My key phrase: golfschläger (golf club) I am targeting a German page (written in German). Would Google understand that if I use the anchor text “golf club” to my German “golfschläger” page, it is infact the same word and therefore give anchor text benefits to that page, or for anchor text benefits to pass does the anchor text have to be in the same language? thanks for any help!!!!
International SEO | | Turkey0