How bad are poor link profiles for a website?
-
A client has recently switched to us for their SEO and is hugely concerned about their previous company's link building efforts.They say that they have recently removed over 300 links but OSE still lists 160 links.So three questions:
-
How long will it take for OSE to recognise if the links have been removed?
-
How great could the effects of this be on the site's rankings?
-
If we continue to struggle with getting the links removed would Google's disavow tool make much of a difference or are there negatives that sould be considered first?
-
-
Many thanks, that is what I have been trying to explain to the client but they really are concerned about the penalty even though I can not see any evidence of it.
I am in the process of sorting out the their blog and a useful guide area so this will really help my argument.
-
Hiya,
First don't get too happy with removing links because unfortunately whist is may seem great to remove all the low links you need a broad ranks of link on a site and may do more harm than good if you remove all your low end link.
OSE can take a month to update so give it at least that before looking into removal.
The disavow is a great tool for removing bad links, make sure to try and get in touch with webmasters first though. A better method is to start building great content and work on building good links rather than focus too much on whats bad as I mentioned earlier most sites have a good variety of links.
Wish you the best of luck.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to utilize Moz during website relaunch?
Hi folks - we're relaunching our website and have been sure to make it SEO optimized -- descriptive copy, new readable URLs, keyword-laden page metadata, and the like. However, I'm new to Moz Pro and unsure how to utilize it during this transition. My questions for those of you -- assuming many -- who have gone through a redesign: **How did you use Moz to track the success of your redesigned website? What do you wish you'd done? ** Any campaigns or resources you can suggest will be helpful, as I am new to the functionality!
Moz Pro | | meghanennes0 -
Open Site Explorer Link Metrics
I'm new to SEOMOZ. I have a Pro account and have been messing with the tools available. I ran a report in Open Site Explorer on one of my prospects. I also entered in several of their competitors to see how they rank. I would like to show the report to my prospective client but couldn't figure out how to download the information. Is that info available for download? Does anyone have a recommendation for showing prospects how they rank against their competitors. Any help appreciated.
Moz Pro | | MedGroupMedia1 -
Does MozAuthority calculates the MozAuthority of each incoming link?
Hey Mozzers! So as I'm checking MozAuthority as a primary parameter to determine if a co-operation with a website is worthwhile, I did notice that it's mainly based on QUANTITY of inbound links. My question is this: Does my site's MozAuthority calculates The same parameter from each incoming link? Example: My site, www.google.com, has 5 incoming links from low MozAuthority domains. Your site, www.facebook.com, has 5 incoming links from medium MozAuthority domains. His site, www.yahoo.com has 5 incoming links from high MozAuthority domains. Will the 3rd case necessarily have a higher MozAuthority than #1 and #2?
Moz Pro | | Yoav_Vilner0 -
54 new 404 errors on my website?
Hi There In the latest report I have 54 404-errors. All last week, previously I had 2 404s that I fixed. In report say: Title404 : ErrorMeta DescriptionTraceback (most recent call last): File "build/bdist.linux- x86_64/egg/downpour/init.py", line 391, in _error failure.raiseException() File "/usr/local/lib/python2.7/site- packages/twisted/python/failure.py", line 370, in raiseException raise self.type, self.value, self.tb Error: 404 Not FoundMeta RobotsNot present/emptyMeta RefreshNot present/empty Are these normal 404 errors I have to look at and fix? Or is this some script that running on my server and causing errors? In general - what should I do to fix this? Thanks Dean
Moz Pro | | Passanger880 -
What is more important, page authority or linking root domains?
I have 2 pages in my report that are identical: www.ferringway.com (more page authority......21 vs. 1) www.ferringway.com/index.php (more linking root domains...... 40 vs. 21) Which one should I delete or should I do something like a 301 redirect? Your help is greatly appreciated! Sheryl
Moz Pro | | TOMMarketingLtd.0 -
Quantity of Internal Followed Links
We compared our and competitor pages. And we have got next statistics: Internal Followed Links: 184 4,496 We are thinking about changing our shopping cart links format from /product_info.php?products_id=3547 to /product_name.html This should increase "number of our pages" and "number of links" from them.
Moz Pro | | ctam
But in case a description of products from the same category often is very similar. We worry about duplicating page content. Could you give any advice in that situation? Do Internal Links play a big role in page rank? Thanks. PS: at attached image you can find full page metrics from open site explorer. Our metrics are at left, competitors - right. BtTap.jpg0 -
Why Do Links, DA and PA have no affect on this search result?
When I type 'plumbing courses' into Google, why does Able Skills with these statistics: Page Authority: 57,
Moz Pro | | MartinHof
2,752 Links from 330 Root Domains
Domain Authority: 52,
575,594 Links from 1,211 Root Domains rank below other pages with inferior statistics?0 -
Inbound links
Hi all, I was working on some monthly SEO reports and I noticed that the number of inbound links was a lot less compared to last month. I measured these number of inbound links with the mozBar, e.g. May 2011 - 49.306, June 2011 - 10.659, July 2011 - 1.010 Do you have any idea how this could be possible? I'm really looking forward to your answers! Thanks all!
Moz Pro | | Partouter0