Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
301 redirect relative or absolute path?
-
Hello everyone,
Recently we've changed the URL structure on our website, and of course we had to 301 redirect the old urls to the coresponding new ones.
The way the technical guys did this is:
"http://www.domain.com/old-url.html" 301 redirect to "/new-url.html"
meaning as a relative redirect path, not an absolute one like this:
"http://www.domain.com/old-url.html" 301 redirect to "http://www.domain.com/new-url.html"This happened for few thousands urls, and the fact is the organic traffic dropped for those pages after this change. (no other changes were made on these pages and the new urls are as seo friendly as possible, A grade on On-Page Grader).
The question is: does the relative redirect negatively affects seo, or it counts the same as an absolute path redirect?
Thanks,
S. -
Thanks Ari!
-
Hi Silviu
It is as Ari said - source URL is relative and destination URL is absolute.
Peter
-
the destination URL should 100% be absolute!
-
Thank you for the tip Ari, but our website is not using apache and htaccess, so the rules are written in another language, but I'm sure this is not important.
The http status of the old urls is 301 to the new relative paths /new-url.html
and this is where my problem is:
Should the destination url (the new one) be relative or absolute?Silviu
-
301 Redirects should always be programmed and thought of us relative to full path.
in htaccess, it should look like this:
redirect 301 /old-page-name.html http://www.full-website-name.com/new-page-name.html
redirect 301 /old-page-name2.html http://www.full-website-name.com/new-page-name2.htmland so on and so forth..
Which pages lost traffic - old ones or new ones? If you could send an example (or email it if you're willing) id be happy to take a peak.
-
Hi Silviu
There is always the possibility of some SEO value being lost when you implement a 301 redirection so that may be why you have seen a hit.
Have a look at Moz's information on this here...
Note this paragraph: A 301 redirect is a permanent redirect which passes between 90-99% of link juice (ranking power) to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website.
One thing though, I have never seen relative redirection for the same domain written as "http://www.domain.com/old-url.html" 301 redirect to "/new-url.html" but always as "/old-url.html" 301 redirect to "http://www.domain.com//new-url.html". I'm not saying the other way wouldn't work - which if the links are working correctly when you follow them they clearly are - but just not seen that.
I hope the above helps,
Peter
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Temporary redirect from 302 to 301 for PNG File?
#302HTTP #temporaryredirect
Technical SEO | | Damian_Ed 0
Hi everyone, Recently I have faced a crawl issue with my media images on website. For example this page url https://intreface.com/wp-content/uploads/2022/12/Horion-screen-side-2.png has 302 HTTP Status and the recommendation is to change it 301. I have read the article on temporary redirections here:
https://moz.com/learn/seo/redirection?_ga=2.45324708.1293586627.1702571936-916254120.1702571936
but its not written here how to redirect in my HTML 1 image url not the landing page.
Screenshot 2023-12-15 at 11.02.40.png
I have messaged to MOZ Support but they recommended to go for the MOZ Community!
Screenshot 2023-12-15 at 11.06.02.png Could you assist me wit this issue please? I can reach HTTML of the necessary page and change what I need for permanent redirection but firstly I need to understand how to do that correctly.0 -
Redirection chain and Javascript Redirect
Hi, A redirection chain is usually defined as a page redirecting to another page which itself is another redirection. URL1 ---(301/302)---> URL2 ---(301/302)---> URL3 But what about Javascript redirect? They seem to be a different beast: URL1 ---(301/302)---> URL2 ---(200 then Javascript redirect)---> URL3 From what I know if the javascript redirect is instant Google counts it as a 301 permanent redirection, but I'm still not sure about if this counts as a redirection chain. Most of the tools (such as moz) only see the first redirection. So is that scenario a redirection chain or no?
Technical SEO | | LouisPortier0 -
301 Redirect for multiple links
I just relaunched my website and changed a permalink structure for several pages where only a subdirectory name changed. What 301 Redirect code do I use to redirect the following? I have dozens of these where I need to change just the directory name from "urban-living" to "urban", and want it to catch the following all in one redirect command. Here is an example of the structure that needs to change. Old
Technical SEO | | shawnbeaird
domain.com/urban-living (single page w/ content)
domain.com/urban-living/tempe (single page w/ content)
domain.com/urban-living/tempe/the-vale (single page w/ content) New
domain.com/urban
domain.com/urban/tempe
domain.com/urban/tempe/the-vale0 -
Meta descriptions and h1 tags during a 301 redirect
My employer is shifting to a new domain and i am in the midst of doing URL mapping. I realize that many of the meta descriptions and H1 tags are different on the new pages - is this a problem ? Thank you.
Technical SEO | | ptapley0 -
Switching from a .org to .io (301 domain redirect)
I'm considering switching my main site from a .org to .io address; the .org is an exact match domain which helped to kickstart it a few years ago and now has about 50% repeat visitors, but was thrown off the Apple affiliation program for trademark infringement. I've found and purchased a nice (non-infringing) .io domain, and I've read the advice here on how to properly 301 the old domain; but my question is - does it matter that it's .io? Is this going to significantly hurt my rankings, even when everything has been 301'd properly? Another thought I had is that I may actually come out better off in the long run, what with Google penalties being applied to exact match domains. Is this a ranking suicide? If so, I'm tempted to leave it as is; even without the affiliation, it's making a good amount every month in ad fees that I don't want to disrupt. Thanks all!
Technical SEO | | w0lfiesmithUK0 -
How long should I keep 301 redirects?
I have modified a the URL structure of a whole section of a website and used mod_rewrite 301 redirect to match the new structure. Now that was around 3 months ago and I was wondering how long should I keep this redirect for? As it is a new website I am quite sure that there are no links around with the old URL structure but still I can see the google bot trying from time to time to access the old URL structure. Shouldn't the google bot learn from this 301 redirect and not go anymore for the old URL?
Technical SEO | | socialtowards0 -
Any way around buying hosting for an old domain to 301 redirect to a new domain?
Howdy. I have just read this QA thread, so I think I have my answer. But I'm going to ask anyway! Basically DomainA.com is being retired, and DomainB.com is going to be launched. We're going to have to redirect numerous URLs from DomainA.com to DomainB.com. I think the way to go about this is to continue paying for hosting for DomainA.com, serving a .htaccess from that hosting account, and then hosting DomainB.com separately. Anybody know of a way to avoid paying for hosting a .htaccess file on DomainA.com? Thanks!
Technical SEO | | SamTurri0 -
How to safely reduce the number of 301 redirects / should we be adding so many?
Hi All, We lost a lot of good rankings over the weekend with no obvious cause. Our top keyword went from p3 to p12, for example. Site speed is pretty bad (slower than 92% of sites!) but it has always been pretty bad. I'm on to the dev team to try and crunch this (beyond image optimisation) but I know that something I can effect is the number of 301 redirects we have in place. We have hundreds of 301s because we've been, perhaps incorrectly, adding one every time we find a new crawl error in GWT and it isn't because of a broken link on our site or on an external site where we can't track down the webmaster to fix the link. Is this bad practice, and should we just ignore 404s caused by external broken URLs? If we wanted to reduce these numbers, should we think about removing ones that are only in place due to external broken URLs? Any other tips for safely reducing the number of 301s? Thanks, all! Chris
Technical SEO | | BaseKit0