Duplicate content, is it ever ok?
-
I am building a large site for a client who sells physical products. I am using WordPress as my CMS (as a piece of background information). There are a few products that need to be listed in the sites hierarchy in multiple locations as such:
-
Parent A
-
Child 1
-
Parent B
-
Child 2
-
Child 3
-
Parent C
-
Child 1
I am concerned that having a product exist in multiple instances will cause indexing problems for that product. I can't be the only person to come across this issue, would love some feedback on the best practices for such an issue.
Thanks in advance
-
-
Hey Jeseph,
I'd concur with Chris and Peter here
I would either structure your site so that individual products aren't in folders: e.g. yoursite.com/product-name; or if that's not possible use rel-canonical to indicate your preferred URL.
Thanks
Hannah
-
We have a similar structure in our web-store. However we don't use WordPress, our company has the same concerns. To use your example we also have a "Child 1" problem, at least as far as our thoughts about duplicate content are concerned. Our experience is that Google has NEVER marked our "Child 1" as duplicate. However our "Parent A" through "Parent C" categories have been marked as duplicate. So we have made changes in or categories to try and stem the issue.
After doing some research on Google duplicate content, they specifically say they only consider duplicate content when the content is similar when the base URL's come from two different sources. What this means to me is that: www.site1.com\Parent-A\Child-1 is a duplicate content to www.site2.com\something-new\Child-1
Where www.site1.com\Parent-A\Child-1 and www.site1.com\Parent-C\Child-1 are not considered duplicate content.
-
Hi Jeseph
Yes, duplicate content can be an issue especially if your sites has lots of it, plus you will get the situation where Google will only index one instance of each page.
The best way around is in your situation though is to have one instance of each product, but to use that instance in multiple locations from a browsing point of view. If done correctly, each product will have a unique URL, but the page it is on can be referenced from a variety of locations/categories.
So, for example, a page about a shiny blue pen could be linked to from a pens category and also a gifts category, but the URL of the shiny blue pen page can be the same, e.g. yourdomain.com/blue-shiny-pen.html so one page and not a duplicate.
In terms of the facilities within Wordpress to make that happen I am not a Wordpress expert but I know there are many on this forum who are, so I am sure someone will give you some guidance on that.
Peter
-
rel=canonical was made for just such a thing so there is not really an excuse, sure you won't have all of them indexed but at the same time it wont bring your whole site down. As long as the user can find that product (even if its in one instance) via Google then I presume that's good for you,.rel="canonical" wouldn't affect their (user) site navigation.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content from page links
So for the last month or so I have been going through fixing SEO content issues on our site. One of the biggest issues has been duplicate content with WHMCS. Some have been easy and other have been a nightmare trying to fix. Some of the duplicate content has been the login page when a page requires a login. For example knowledge base article that are only viewable by clients etc. Easily fixed for me as I dont really need them locked down like that. However pages like affiliate.php and pwreset.php that are only linked off of a page. I am unsure how to take care of these types. Here are some pages that are being listed as duplicate: Should this type of stuff be a 301 redirect to cart.php or would that break something. I am guessing that everything should point back to cart.php.
On-Page Optimization | | blueray
https://www.bluerayconcepts.com/brcl...art.php?a=view
https://www.bluerayconcepts.com/brcl...php?a=checkout These are the ones that are really weird to me. These are showing as duplicate content but pwreset is only a link of the KB category. It shows up as duplicate many times as does affilliate.php: https://www.bluerayconcepts.com/brcl...ebase/16/Email
https://www.bluerayconcepts.com/brcl...16/pwreset.php Any help is overly welcome.0 -
What to do with repetitive content
Hi, I recently took over a site from another SEO firm. They created lots of articles targeting the same terms. The articles aren't bad but I fear they could dilute the site's ranking power for a given term. I don't want to give away the specific industry, but let's say they have eight pages targeting the term "______ billing software." I'd rather focus their resources on ranking one page for that term. Does that make sense? And if so, how do I do that? The company has a writer that can see if any of the content is good enough to add to their primary ______ billing software page. Would you 301 redirect all these pages to the one you want to rank, or would you canonicalize them? Or am I way off base in my thinking?
On-Page Optimization | | rich.owings0 -
Duplicate Page Content
Hi, I am new to the MOZ Pro community. I got the below message for many of my pages. We have a video site so all content in the page except the video link would be different. How can i handle such pages. Can we place adsense AD's on these pages? Duplicate Page Content Code and content on this page looks similar or identical to code and content on other pages on your site. Search engines may not know which pages are best to include in their index and rankings. Common fixes for this issue include 301 redirects, using the rel=canonical tag, and using the Parameter handling tool in Google Webmaster Central. For more information on duplicate content, visit http://moz.com/learn/seo/duplicate-content. Please help me to know how to handle this.. Regards
On-Page Optimization | | Nettv0 -
Duplicate links from forum what to do?
After a crawl it found over 5k errors and over 5k warnings. Those are: Duplicate page content; Duplicate page title; Overly-Dynamic URLs; Missing Meta descr; Title Element too long. All those come from domain.com/forum/ I don't need SEO on forum so what should I do? What could be an easy solution to this? No index? No follow? Please help
On-Page Optimization | | OVJ0 -
Why Moz is showing Duplicate Page Content Issues?
We have a Career Section on our website. For each job post, there is a separate link of "Apply Job". Now Moz's Crawl Diagnostic is showing Duplicate page content for such URLs. Here are two such URLs: http://tiny.cc/em9nyw http://tiny.cc/bq9nyw Can any one please suggest on this? Thanks
On-Page Optimization | | chandman0 -
How to check duplicate content with other website?
Hello, I guest that my website may be duplicate contents with other websites. Is this a important factor on SEO? and how to check and fix them? Thanks,
On-Page Optimization | | JohnHuynh1 -
Are these considered duplicates?
http://www.domain.com/blog/sample-blog-post/#more-0001 http://www.domain.com/blog/sample-blog-post/ The first URL is coming from a "click here" hyperlink from the excerpt of the 2nd URL in my homepage. Thanks in advance!
On-Page Optimization | | esiow20130 -
What content is apropriate here
Hello, I've got a dozen good articles in my article section, but nobody is landing on them. Should we write articles about our products? Won't that compete with our product pages?
On-Page Optimization | | BobGW0