Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. What are the potential SEO downsides of using a service like unbounce for content pages?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What are the potential SEO downsides of using a service like unbounce for content pages?

    Technical SEO
    5
    6
    4260
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Seiyav
      Seiyav last edited by

      I'm thinking of using unbounce.com to create some content driven pages. Unbounce is simple, easy-to-use, and very easy for non-devs at my company to create variations on pages.

      I know they allow adding meta descriptions, title tags, etc and allow it to be indexable by Google, but I was wondering if there were any potential downsides to using unbounce as opposed to hosting it myself.

      Any help would be appreciated!

      1 Reply Last reply Reply Quote 0
      • inflatemouse
        inflatemouse last edited by

        Hi,

        I'm the person behind SEO at Unbounce. 🙂

        There is no technical SEO drawback. Unbounce allows you to directly control all of the elements of your on-page SEO. You can even employ rel="canonical" if you are so inclined to indicate which variation Google should pay the most attention to.

        If you have any questions feel free to contact me: Carlos@unbounce.com

        1 Reply Last reply Reply Quote 3
        • Seiyav
          Seiyav @Audiohype last edited by

          Hi Ben,

          Thanks for the answer! Sorry if I wasn't clear in my original question, but we are actually using Unbounce for PPC testing already.

          The pages that we are planning on creating are not necessarily landing pages. It's just much faster for us to create pages/content on Unbounce at the moment than it is creating actual pages on our site. (That way non-devs can work and create new pages as well.)

          In your opinion would there be any major downsides to creating some page on unbounce? Obviously it's not ideal, but if there are no major issues we might use their service albeit temporarily.

          Thanks!

          Seiya

          1 Reply Last reply Reply Quote 0
          • Marcus_Miller
            Marcus_Miller @Audiohype last edited by

            That's some solid advice right there. 🙂

            1 Reply Last reply Reply Quote 0
            • Audiohype
              Audiohype last edited by

              This process may lend itself to PPC a bit more than SEO. When split testing you will need to be aware of duplicate content, and considering that your ultimate goal is to figure out which landing pages are more effective, you will end up removing some of the pages anyway. On a large scale this isn't going to be as effective.

              I would consider running a PPC account to test these pages and not have them indexed. Then, once you have a landing page that performs well, create it on the site and promote it with SEO.

              Marcus_Miller Seiyav 2 Replies Last reply Reply Quote 4
              • Mark_Jay_Apsey_Jr.
                Mark_Jay_Apsey_Jr. last edited by

                Seiyav-

                If you are looking for a simple and easy solution to start taking advantage of AB testing and getting landing pages created quickly without waiting for a developer, it is a very cost effective model. You can generate landing pages quickly and easily without developers.....you can set up testing easily and the system will provide you metrics to measure the results without a lot of in-depth thought.

                There really are no downsides other than the cost.....

                We have found with larger clients as they generate some expertise and some clarity regarding which landing pages are working better, then they start to bring it inside to generate more control, save money and become more knowledgable about AB testing and development of landing pages.  But unbounce is a great step in that process.

                Good luck. Hope it helps..

                Mark

                1 Reply Last reply Reply Quote 1
                • 1 / 1
                • First post
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • rj_dale

                  Duplicate content, although page has "noindex"

                  duplicate content

                  Hello, I had an issue with some pages being listed as duplicate content in my weekly Moz report. I've since discussed it with my web dev team and we decided to stop the pages from being crawled. The web dev team added this coding to the pages <meta name='robots' content='max-image-preview:large, noindex dofollow' />, but the Moz report is still reporting the pages as duplicate content. Note from the developer "So as far as I can see we've added robots to prevent the issue but maybe there is some subtle change that's needed here. You could check in Google Search Console to see how its seeing this content or you could ask Moz why they are still reporting this and see if we've missed something?" Any help much appreciated!

                  Technical SEO | | rj_dale
                  0
                • Wagada

                  Duplicate Content on a Page Due to Responsive Version

                  What are the implications if a web designer codes the content of the site twice into the page in order to make the site responsive? I can't add the url I'm afraid but the H1 and the content appear twice in the code in order to produce both a responsive version and a desktop version. This is a Wordpress site. Is Google clever enough to distinguish between the 2 versions and treat them individually? Or will Google really think that the content has been repeated on the same page?

                  Technical SEO | | Wagada
                  0
                • Trevorneo

                  What punctuation can you use in meta tags? Are there any Google does not like?

                  So I know you can use dashes and | in meta tags, but can anyone tell me what other punctuation you can use? Also, it'd be great to know what punctuation you can't use. Thanks!

                  Technical SEO | | Trevorneo
                  1
                • inhouseninja

                  Will Adding Publish Date at end of Page Title for Blog posts Hurt SEO?

                  I'd like to be able to easily track blog posts by month but in Google reports when you set a date range obviously older blog post still appear and with amount of blog posts we generate without seeing the date in the title it's not obvious what was published and when it was published. For example if a Blog Title was "/dangers-of-sharing-KM-knowledge-01-11-15 would it hurt SEO? The reason is I'd like to have a quick way to know how new posts do each month compared to older content

                  Technical SEO | | inhouseninja
                  0
                • GeorgFranz

                  How to prevent duplicate content at a calendar page

                  Hi, I've a calender page which changes every day. The main url is
                  /calendar For every day, there is another url: /calendar/2012/09/12
                  /calendar/2012/09/13
                  /calendar/2012/09/14 So, if the 13th september arrives, the content of the page 
                  /calendar/2012/09/13
                  will be shown at
                  /calendar So, it's duplicate content. What to do in this situation? a) Redirect from /calendar to /calendar/2012/09/13 with 301? (but the redirect changes the day after to  /calendar/2012/09/14) b) Redirect from /calendar to /calendar/2012/09/13 with 302 (but I will loose the link juice of /calendar?) c) Add a canonical tag at /calendar (which leads to /calendar/2012/09/13) - but I will loose the power of /calendar (?) - and it will change every day... Any ideas or other suggestions? Best wishes, Georg.

                  Technical SEO | | GeorgFranz
                  0
                • SAMarketing

                  Can you mark up a page using Schema.org and Facebook Open Graph?

                  Is it possible to use both Schema.org and Facebook Open Graph for structured data markup? On the Google Webmaster Central blog, they say, "you should avoid mixing the formats together on the same web page, as this can confuse our parsers." Source - http://googlewebmastercentral.blogspot.com/2011/06/introducing-schemaorg-search-engines.html

                  Technical SEO | | SAMarketing
                  1
                • kwoolf

                  What SEO considerations for multiple languages on a single page?

                  I am working on a language teaching site for Chinese speakers learning English. I consider myself above average when it comes to basic SEO issues, but all I know here is that Google doesn't like multiple languages on a single page. Without getting into too many details, both Chinese and English text will appear on the same page with links, tags, phonetic spellings, etc. I'm hoping someone here knows the science about using the lang="zh" xml:lang="zh" attributes within text and the effects on ranking for text within the declarations. And it'd be great if there was clarification on the link juice passed using the hreflang attribute for both internal and external links. Also, of course, any info on using both English and Chinese characters in the URL would be most helpful. A heads up on any other language specific SEO issues would also be much appreciated. My goal is to get the most out of both languages per page in terms of ranking.

                  Technical SEO | | kwoolf
                  0
                • 5225Marketing

                  How to handle sitemap with pages using query strings?

                  Hi, I'm working to optimize a site that currently has about 5K pages listed in the sitemap.  There are not in face this many pages.  Part of the problem is that one of the pages is a tool where each sort and filter button produces a query string URL. It seems to me inefficient to have so many items listed that are all really the same page.  Not to mention wanting to avoid any duplicate content or low quality issues. How have you found it best to handle this?  Should I just noindex each of the links?  Canonical links? Should I manually remove the pages from the sitemap?  Should I continue as is? Thanks a ton for any input you have!

                  Technical SEO | | 5225Marketing
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.