Panda 3.7 recovery?
-
In June '12 we got a bunch of our keyword rankings wacked by Panda 3.7 and haven't recovered. This is really frustrating since we had been hit by the original Panda and spent months fixing our site so that we had recovered in December '11.
I've read what I can find about this update to see if there is something specific about it that would have knocked us down again and can't find anything.
Does anyone know of any specific issues that this update supposedly "fixed"?
-
Hi Ian,
From a quick glance I can see that your internal linking structure is extreme: http://www.seomoz.org/blog/smarter-internal-linking-whiteboard-friday
Watch this video it should help you get some ideas.
Also read this: http://www.seomoz.org/blog/internal-linking-strategies-for-2012-and-beyond
-
Ian- Here is some info from Dr. Pete in SEOMOZ. Dr. Pete is my go to guy when it comes to digging "deep into the weeds" of a particular GOOGLE update. He dissects googles algorithm updates like I eat pop tarts for breakfast. Hopefully some of his findings will help you refine your search for clues.....here is his post on the subject. Make sure you follow him....
http://www.seomoz.org/blog/the-bigfoot-update-aka-dr-pete-goes-crazySeo
I would make one other suggestion. Remember, Panda is about content. Instead of only taking a reactive stance to Pandas algorithm updates, start to work through your existing content and new content strategy and make sure that you are generating relevant content that isnt over optimized. With the drop in specific keywords you know where you can start to focus but make sure you stay ahead of the curve and proactively focus on other keywords not effected but where you might have similar content issues.
Good luck. Hope this helps..
Mark
-
Link to our site. Where did you get the info on what Panda 3.7 was about?
-
Panda 3.7 was not only a duplicate content issue, it was targeting over optimization, having 5,000 words on a page and keeping your keywords at a 10% ratio is over optimizing, having tons of internal links in your footer to pages you are trying to rank for can be overopting. In other words if you are creating your pages for a search engine you will not rank in the search engine. Unfortunately without your URL it is hard to give an exact answer to your question.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Recovery from manual penalty, several sites sell same products
We are still struggling with the consequences of a manual penalty. Here the history we got a manual penalty in September 2013 on our main site kinderwagen.com for unnatural links we cleaned up our link profile and the penalty was lifted in February 2014 we did nothing in terms of link building until December 2014 from December 2014 we started to build natural links, we mostly gave away our products for reviews, that way we built first one content link per month now 2-3 content links per months we expanded our social acitivities on facebook and google plus we started a blog in the beginning of this year and rewrote our guide section For now the results of all this have been very modest. We are basically still stuck where we were after the penalty. In contrast our sites in other languages where we do similar activities perform quite well. There is one difference in Germany (where this kinderwagen.com is) we have other niche sites which partially sell the the same products. We made sure that every product is indexed only once, however it might still hurt the main site. Does anyone have experience in a similar situation or advice what we could do? Thanks in advance. Dieter
Intermediate & Advanced SEO | | Storesco0 -
Noindexing Thin News Content for Panda
We've been suffering under a Panda penalty since Oct 2014. We've completely revamped the site but with this new "slow roll out" nonsense it's incredibly hard to know at what point you have to accept that you haven't done enough yet. We have thousands of news stories going back to 2001, some of which are probably thin and some of which are probably close to other news stories on the internet being articles based on press releases. I'm considering noindexing everything older than a year just in case, however, that seems a bit of overkill. The question is, if I mine the logfiles and only deindex stuff that Google sends no further traffic to after a year could this be seen as trying to game the algo or similar? Also, if the articles are noindexed but still exist, is that enough to escape a Panda penalty or does the page need to be physically gone?
Intermediate & Advanced SEO | | AlfredPennyworth0 -
Penguin 3.0 - Very minor drops across the board. Don't think its a penalty, any ideas?
Hey All, I just can't figure this out. My site has been ranking well for years, i've never done anything suspicious with it and since the penguin update, my rankings have dropped across the board but only by about 4 - 8 places each, some terms have went up from nowhere to page 8 etc. I don't think i've been hit with a penalty, so I don't know what the problem is or how to recover from it. Does anybody have any ideas on what could be wrong? Update: Perhaps some sites that were linking to mine have been hit with a penalty? Update 2: I just found myself somehow in some spammy link network for 600 sites that looked identical, I don't know how or why my website is in this! I have disavowed all of these links 5 days ago, no change to rankings. pY80Dzi
Intermediate & Advanced SEO | | Paul_Tovey0 -
Magento Duplicate Content Recovery
Hi, we switched platforms to Magento last year. Since then our SERPS rankings have declined considerably (no sudden drop on any Panda/Penguin date lines). After investigating, it appeared we neglected to No index, follow all our filter pages and our total indexed pages rose sevenfold in a matter of weeks. We have since fixed the no index issue and the pages indexed are now below what we had pre switch to Magento. We've seen some positive results in the last week. Any ideas when/if our rankings will return? Thanks!
Intermediate & Advanced SEO | | Jonnygeeuk0 -
Panda Recovery - What is the best way to shrink your index and make Google aware?
We have been hit significantly with Panda and assume that our large index with some pages holding thin/duplicate content being the reason. We have reduced our index size by 95% and have done significant content development on the remaining 5% pages. For the old, removed pages, we have installed 410 responses (Page does not exist any longer) and made sure that they are removed from the sitempa submitted to Google; however after over a month we still see Google spider returning to the same pages and the webmaster tools shows no indicator that Google is shrinking our index size. Are there more effective and automated ways to make Google aware of a smaller index size in hope of Panda recovery? Potentially using the robots.txt file, GWT URL removal tool etc? Thanks /sp80
Intermediate & Advanced SEO | | sp800 -
Duplicate Content - Panda Question
Question: Will duplicate informational content at the bottom of indexed pages violate the panda update? **Total Page Ratio: ** 1/50 of total pages will have duplicate content at the bottom off the page. For example...on 20 pages in 50 different instances there would be common information on the bottom of a page. (On a total of 1000 pages). Basically I just wanted to add informational data to help clients get a broader perspective on making a decision regarding "specific and unique" information that will be at the top of the page. Content ratio per page? : What percentage of duplicate content is allowed per page before you are dinged or penalized. Thank you, Utah Tiger
Intermediate & Advanced SEO | | Boodreaux0 -
How to get better URL description when ranking #3
OK, last question of the week. I promise. I'm doing something right. I distribute for manufacturers. For some of my less known manufactuers I am #3 or #2 rank. For my main product the manufacturer is #1,2 with some numerical code as the discription. The manufacture will sell direct. To get the customers attention I need to PPC, and luckily it's inexpensive. Is there any way to control what the content is of the listing?. I would like to state in my #3 rank " 10-10-PP, In stock, same day shipping, best pricing." Does Google choose what to display and if so is there some where on my site I can influece this? For you experts, perhaps this is the joke of the week.? Please do not have a heart attack when laughing.
Intermediate & Advanced SEO | | Wales0 -
Has Panda 2.5 Hit?
I'm sure a few people have been asking this direct question throughout the forums but most of them are masked by indirect questions like "my traffic has dipped" and the like. Does anyone have a firm confirmation that Panda has hit? My indication that it has hit is that I'm experiencing a ~%30 increase in traffic to my e-commerce client from organic searches after this past weekend. We haven't made any significant changes to content besides daily postings, but even that doesn't account for a %30 spike that has maintained for 3 days straight. So again, what have you guys experienced? Anything to support this?
Intermediate & Advanced SEO | | linztm0