Need some rescue tips

[DHS_SH]

Hi guys

I set up a website about 8 months back with the intention to bring in visitors who were after DIY advice & product reviews. To start it was bringing in decent levels of traffic. However since the Google Algorthym updates around October-time the levels of traffic have noticeably nose dived.

if you're on your lunch break and have 5 mins to hand I'd really appreciate any advise you guys have on how to rescue this trend. Here's the website in question: www.diyu.co.uk

Any constructive feedback welcome Thanks in advance

[EGOL]

I think that you got great information from Gregory and Yusuf.

Pages are a little thin on content.

I absolutely agree.  Many retail pages have no content.  Others have really thin content.   This site has potential for a Panda penalty.

And are those product descriptions copied from another site?

I grabbed a few random sentences from product descriptions and identical descriptions appear on dozens to hundreds of other sites.  This website will not live long in at least the Google SERPs with that much thin and copied content.

if you're on your lunch break and have 5 mins to hand....

Five minute advice is one of the greatest perils of Q&A.  If you are going to make a greater investment into this site (writing your own content will be very costly) it would be a good idea to have a full list of the necessary work so you can make a good decision before you spend more money.  You can learn more about Panda, Penguin and other problems here and possibly correlate your traffic drop date to a google update... and/or you can hire a person experienced with penalized sites to do an assessment.

[TranslateMediaLtd]

Hi. Just looking at your backlinks, you only appear to have one external backlink which is from a directory.

http://www.hotvsnot.com/Home/Do-It-Yourself/

I would suggest trying to gain more links from high quality links related to your industry by producing great content that receives natural inbound links and/or getting in touch with site owners to see if you can contribute to their sites.

[GregB123]

Hi DHStom,

I took just a quick peek and saw these things:

Language and Location tags both say:  content="<a class="attribute-value">en_US</a>"  but probably should be UK not US.

Pages are a little thin on content. And are those product descriptions copied from another site? Try rewriting the descriptions in you own unique style (to avoid dupe content issues) and maybe add a bit more of your own text about why it's a good choice or some unique uses for the items.

Good luck!

Greg