New Google SERPS design - What's Changed?
-
Has anyone noticed any fall out from the recent redesign of SERP pages by Google? I noticed that there appears to be one less organic result "above the fold" now, so if you were possibly in third or fourth position maybe slight dip in traffic?
Any noticeable shift in click through rate with the new bigger font?
Also, has anyone noticed if the new design has caused any shift in best practices for on-page meta data like Title tag and description tag counts? I know the Title tag was previously driven by the pixel width of the title in Google SERPS, just curious if that has changed with this redesign.
-
Thanks! Yes I see the top comments in the discussion are around that topic. Can't wait to see what the determination is on impact of Titles and/or description specs.
-
And you have a reply
-
Figured it out... I was using your name rather than your user. You've got mail.
-
As far as I'm aware Billy. You can always catch me at info@inetseo.co.uk too
-
Andy - do you except private messages? Tried to send one but it didn't appear to go through.
-
Haha...
-
Missed that post as well! I must be getting slow, LOL
-
Thanks for that - I missed that post.
-
News article on Search Engine Land here http://searchengineland.com/google-makes-official-new-search-results-look-live-186491
-
HI,
Just in time Dr Pete has put out this post: http://moz.com/blog/googles-2014-redesign-before-and-after which details quite a few of the changes that seem to be rolling out. Title length is certainly on people's minds and with the bigger font you do seem to be losing some space for characters (check the post comments for some discussion on that). Bit too soon to be seeing much data on click through rates, but so many different things could be affecting this I am not sure you could specifically attribute it to the layout changes anyway...
-
I first noticed it the day before yesterday. It looks like how Google has looked on my Nook HD for a while. I am not saying it only happened two days ago - that is just when I noticed. I am watching trends closely but I want Week over Week and Month over Month data before I can say if there have been notable drops or increases. As it stands any changes have been negligible.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Have you changed 100's of links on your site? Tell me the why's, the how's and what's!
Hello there. If you've changed 100's of links, then I'd like for you to contribute to this thread. I've created a new URL structure for a website with 500+ posts in an effort to make it more user friendly, and more accessible to crawlers. I was just about to pull the trigger, when I started reading up on the subject and found that I might have a few surprises waiting for me around the corner. The status of my site. 500 posts 10 different categories 50+ tags No Backlinks No recent hits (according to Google Analytics) No rankings. I'm going to keep roughly 75% of the posts, and put them in different (new) categories to strengthen SEO for the topic which I'd like to rank multiple categories for, and also sorted a list with content which I'd like to 410. Created new structure created new categories Compiled list of old URLs, and new URLs New H1, Meta Title & Descriptions New tags It looks simple on paper, but I've got problems executing it. **Question 1. **What do I need to keep in mind when deleting posts, categories, and tags - besides 410, Google URL removal? Question 2. What do I do with all the old posts that I am going to re-direct? Each post has between 10-15 internal links. I've started manually removing each link in old posts before 301'ing them. The reason I'm doing this is control the UX, as well as internal link juice to strengthen main categories. Am I on the right path? On a side note, I've prepared for the 301'ing by changing the H1's, meta data and adding alt text to images. But I can't help but to think that just deleting the old posts, and copying over the content to the new url (with the original dates set) would be a better alternative. Any contribution to this thread would be greatly appreciated. Thank you in advance.
Web Design | | Dan-Louis1 -
Custom HTML or WordPress, it's Time to Decide
Today I start the face to face interviews with website companies. So far most have pushed WordPress, few have offered either and one insisted on Joomla. Our 50+ products and services are primarily customized, so we sell -10 on our shopping cart. We rely primarily on organic Google rankings, SEO and content is critical. What do you, my fellow Mozzers, recommend for our next website platform for our mobile world and Google friendliness? TY, KJr
Web Design | | KevnJr0 -
How to Redirect Old Domain to a New Domain?
One of my clients has chosen a new domain for her website so we will redirect the old domain to the new. I understand that once redirected, most of the authority built up over the years for the old domain will pass through to the new domain. Is this correct? Can this be done through the Wordpress dashboard, say with a plugin perhaps? I have a plugin called 404 Redirected I was going to try to use for this purpose. Finally, the client has other domains (5 total) she has used for one reason or another. She wants to consolidate all of them and have everything redirected to her new domain. Do you see any downside to this in terms of crawling, Google trust and authority? I know there are some user experience issues to deal with, but we're addressing those. I just don't want to do anything that may cause Google not to trust the new domain. Thanks, Dino
Web Design | | Dino640 -
Website Drops Some Traffic after Redesign. What's Happening?
What it is NOT: No Link was broken. I have used Moz, Screaming Frog, Excel, etc - there are not broken links. We have not added spammy links. We kept the same amount of links and content on the homepage - with an exception of 1 or 2. All the pages remained canonical. Our blog uses rel=prev rel=next, and each page is canonicalized to itself. We do not index duplicated content. Our tags are content="noindex,follow" We are using the Genesis Framework (we were not before.) Load time is quicker - we now have a dedicated server. Webmaster tools has not reported any crawl report problems. What we did that should have improved our rankings and traffic: Implemented schema.org Responsive design Our bounce rate is down - Average visit length is up. Any ideas?
Web Design | | Thriveworks-Counseling0 -
Accordion Fold Ups Bad For Google
http://fandicoach.com/products Right now I have these accordion things on the website. Are they bad for google in terms of being an SEO best practice? I want to avoid doing anything black hat. Thanks!
Web Design | | OOMDODigital0 -
Panda and Penquin Fall - Could HTML Design an Issue?
Hi, We were hit hard by Panda 3.4 on March 23rd 2012. Then Penguin came along and slapped us down a little farther on April 24th. White hat SEO for 13 years on the site. I have been trying to discover the reason we got hit so hard, to date 90% down. We ae wiped. I have a couple of keywords still #2 and #3 and we see up and down changes in Google webmaster tools, i.e. a keyword is supposedly up 50 points then another down 50. All other 150 keywords that we used to rank on the first page for are not even showing up. I have a person that is about to do a full link analysis but since we never went after links I just never had the feeling that is where our problem is at, but definitely going to explore it. The reason for my post is that last night I spoke with an SEO person that has some pretty good credentials (9 years experience and works currently at large online marketing company with seo with clients like Honda) and he was nice enough to just take a quick look at the site. He said he saw nothing really wrong and did not think that we were hit for any of the normal issues people are listing, i.e. duplicate content, backlinks. His first impression was that we were knocked down because the site is "hard to index". He said the site still uses tables and a lot of our Doc Statements were for HTML 4.01 from 1999. As we all know, there are 'many' experts in this industry. So I wanted a little feedback from the community. Our main site was built in Dreamweaver using tables. We do have a Wordpress blog that is very small and just now posting to add fresh content. (posts seem to rank pretty good, this is why I thought, you know he may be right) Would an older site be penalized like this for using tables? What would you do at this stage if you had a site that is not recovering? I have now reached panic mode and have to do something, just not sure of the next step. I will be happy to post the URL if anyone wants to help with advice. Thanks,
Web Design | | Force7
Force70 -
Changing from Squarespace to Wordpress - Will I Lose My Rankings?
I have a friend who has a squarespace site that is giving him lots of trouble. For one, even though it is supposed to redirect to GreenSpaceConstruct.com...Bing and Yahoo don't seem to recognize this domain. Instead, they show greenlightconstruct.squarespace.com in the serp's. Oddly, Google shows the site as GreenSpaceConstruct.com. The site is ranking well for some terms. I'm afraid that converting to wordpress will hurt his rankings in the short term. If bing and yahoo are crawling this squarespace domain, and he moves it...is there a way not to just completely lose the rankings? Thanks for any thoughts. Much appreciated! Josh
Web Design | | JoshTurner0 -
Combining web pages and it's affects on SEO?
We are looking into amending a website we are working on to try and combine 2 or 3 current pages onto one page. This site is similar to an estate agents site and currently has images, map, floor plan sub pages etc. Can anyone tell me, if we were to combine these pages and include the above details on one page, how that would affect the current search engine rankings?
Web Design | | SoundinTheory0