New Google SERPS design - What's Changed?
-
Has anyone noticed any fall out from the recent redesign of SERP pages by Google? I noticed that there appears to be one less organic result "above the fold" now, so if you were possibly in third or fourth position maybe slight dip in traffic?
Any noticeable shift in click through rate with the new bigger font?
Also, has anyone noticed if the new design has caused any shift in best practices for on-page meta data like Title tag and description tag counts? I know the Title tag was previously driven by the pixel width of the title in Google SERPS, just curious if that has changed with this redesign.
-
Thanks! Yes I see the top comments in the discussion are around that topic. Can't wait to see what the determination is on impact of Titles and/or description specs.
-
And you have a reply
-
Figured it out... I was using your name rather than your user. You've got mail.
-
As far as I'm aware Billy. You can always catch me at info@inetseo.co.uk too
-
Andy - do you except private messages? Tried to send one but it didn't appear to go through.
-
Haha...
-
Missed that post as well! I must be getting slow, LOL
-
Thanks for that - I missed that post.
-
News article on Search Engine Land here http://searchengineland.com/google-makes-official-new-search-results-look-live-186491
-
HI,
Just in time Dr Pete has put out this post: http://moz.com/blog/googles-2014-redesign-before-and-after which details quite a few of the changes that seem to be rolling out. Title length is certainly on people's minds and with the bigger font you do seem to be losing some space for characters (check the post comments for some discussion on that). Bit too soon to be seeing much data on click through rates, but so many different things could be affecting this I am not sure you could specifically attribute it to the layout changes anyway...
-
I first noticed it the day before yesterday. It looks like how Google has looked on my Nook HD for a while. I am not saying it only happened two days ago - that is just when I noticed. I am watching trends closely but I want Week over Week and Month over Month data before I can say if there have been notable drops or increases. As it stands any changes have been negligible.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Navigational Change
Morning Mozzers, Currently our website has 2 navigation bars. The top Navigation is the typical **Home - Products - Services - Contact - About **type thing The side navigation contains a link to top level categories, if a category is selected it shows the child categories
Web Design | | ATP
Eg. Socks
Shoes
Boots Cateogry level (Socks) Blue Socks
Red Socks
Green Socks The top navigation has drop-down menus built in whilst the side nav does not. Would it be worthwhile to edit the nav bars so that the top nav bar contains the categories with the child categories displaying in dropdown list when clicked. Top Nav
Home - Socks - Shoes - Boots when hovering over socks you would see Socks
Blue Socks
Red Socks
Green Socks My reasons for the change I could remove the thin content "Products page" It would add a link to the categories and sub categories from every page on the website as it would be in the top navigation bar i think this would help with ranking for some of the sub-category pages that struggle. It would allow me to remove the left nav bar on the homepage, moving more content above the fold and give the website a more modern feel. What do you think? Is would this be a positive or negative change?0 -
Google HTML, CSS and javascript styleguides ?
Who's following the Google style guides especially in HTML, CSS and javascript? What are the benefits of following the style guides? I am thinking of sending the style guides to our web development team before we launch our new site but I think there might be some conflicts. I'm an SEO and not programmer or web developer and I'm sure there are some "rules" that these web dev guys should follow and break as well. Thanks in advance! 🙂
Web Design | | esiow20130 -
New more "helpful" internal linking causing SERP & traffic drop?
Still dealing with the weird traffic drop on my website. I have removed a bunch of old links from a defunct blog, 301 thin pages, added text to remaining pages. I'm still stumped. So awhile ago I freshened up my website and thought I was "helping people" by making sure they could CONTACT the studio more easily... I added more links to the "contact page" I thought this would help conversions...This changed the number of links to my entire site....Would this be the problem with my ranking/traffic drop? http://bayareaboudoir.com/babinternal1.pdf
Web Design | | Squee1 -
Website Design Structure
When having a website designed, is it best to have a Responsive Design with Media Queries or is it best to have a Website designed for laptops andDesktops and a second mobil website? What are the SEO benefits of each strategy and Which is best for the user experience?
Web Design | | bronxpad1 -
I've set up my own site which is still fairly new but I'm a bit concerned that there is a bloackage SEO wise somewhere because when I try to crawl the site on SEOmoz it only crawls one page.
I'm really baffled and none of my research has shed much light on it. My url is www.emporiumofmanliness.co.uk I'd really appreciate any help! Thanks
Web Design | | JoshED0 -
Can you recommend a responsive web design company of template to accommodate mobile searches
I need to change my old Dreamweaver website www.endeavourcottage.co.uk into a responsive website that can be viewed and used easily on mobile phones. Four years ago when the site was originally built it was one cottage on one basic website but it's grown into a small letting agency with several properties, so I think it's time to invest in a fully functional website. Looking at Google analytics around the fifth of the searches and now done on a mobile phone each month on this particular site, and obviously that's going to become a larger percentage in the future. Does anybody know of a particular company that can produce good quality responsive websites? Or alternatively used a particular responsive website template which was good. One of the guys that work for me is quite a good web designer if we got the right template. The old website is grown into quite a large beast with a blog so I think the idea would be to change the main pages with the properties on, just linking back to the old websites quite extensive blog / historical interest pages which I've built over the last few years. I need to keep the old blog webpages indexed because they have hundreds of back links coming with longtail keywords producing traffic. Have you gone through the process of changing your main business website for a resonsive redesign recently and how did you approach it?
Web Design | | whitbycottages0 -
Best Way to Re-Direct traffic from existing site to new site?
Good Morning, I have an existing site (http://goo.gl/QKkpi) running on a slow server. We decided to create a new site (http://goo.gl/XUH3f) with the intention of de-commissioning the first one. Both sites are on the same WMT account. What is the best way to permanently redirect any backlinks/traffic (all levels, from home page to product pages) from the old site to the new site (prior to shutting down the first one). Thanks a lot!
Web Design | | Prime850 -
Turning my Design Business site into a site to promote SEO
I need advice on retooling my website for my SEO biz. I have shifted my business model from graphic designer who does websites, to "internet marketing consultant who does graphics too". My main website and domain name is over 10 years old, so I've made the decision to keep it, even though it has no keywords in the name. The name works well for the new business, otherwise. The site has a PR3 and I rank well for small business advertising terms, which gets me graphic design business. I intend to keep doing graphic design, but that is a smaller part of my income. I had considered making 3 satellite sites with keyword domain names to cover my offerings of graphic design SEO, website development, and internet marketing. But am leaning against it for several reasons (that all of us SEO's know) but mainly the fact that I cannot keep up with both working for my clients and blogging on multiple sites and link building for multiple sites. So my question is (you knew there was one coming, right?), what is the best approach to building categories of web development, internet marketing, and SEO into my existing graphic design/advertising oriented website? This is slightly embarrassing to ask as an SEO, but given the multiple approaches possible, and knowing the importance of doing it right the first time, it's best to get an consensus perspective on the BEST approach. My main concerns are the navigation system and the links from the homepage into the site. I have too many pages I've identified as essential to link off of the home page and navigation menus? (Website development, social media marketing, link building, keyword research, pay per click, online advertising, graphic design, brochures, catalogs, Logos, Branding, SEO, keyword research etc.) I've always tried for the ratio of one link off of any page for every 100 words of content. Do I create a home page that is of monster proportions? Do I just have the 4 basic areas linking off the home page then create a "landing zone" of 4 folders and create down from that? I am concerned about URL length as I go deeper with that approach. Or, does it make more sense to have a dozen second-level pages, and not link them all off the home page, and build from beneath (and relying on external juice). Next issue is the nav system. It will be huge. Am I best off just keeping it to 4-6, and creating subnavigation on everypage within the site according to section (PITA)? I've read dozens of blog opinions on how much nav systems do or do not hurt link juice. I've always thought footer links were right next to worthless to pass any juice, but given this situation, does it make sense to make a footer link for each major page (about 20)? Thanks for your opinions.
Web Design | | JCDenver0