Organic Rankings - Y=5, B=2, G=Not Found!
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My on-page SEO efforts are focused on generating higher visibility in Google's SERPs for my site: http://www.thegrossmanlawoffice.com. My primary keyword phrase is "winter garden divorce lawyer"
I have noticed that my home page ranks higher in Yahoo (5) and Bing (2) for my primary keyword, and Google does display my site in the 7-pack local results but does not rank my home page organically. It actually ranks my business's Facebook page on page 3 of the SERPs. Yahoo includes me in the local listings in position #2...at least today it does!
I am happy that Google includes me in the local results, and I am curious why it does not rank my home page organically at all.
Yahoo's rankings seem to be accurately tracking my keyword phrases and the appropriate pages, and it has me ranking really well for many of my keyword phrases.
I am not quite sure why Yahoo and Bing see my relevant pages and seem to be ranking me appropriately, but Google is not. I recently (within last week) cleaned up my backlink profile per a great suggestion I received here. Is that the likely culprit?
Any thoughts? Thank you in advance.
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Yes, high quality links will be what easily makes and breaks any SEO attempt. You're onto something when you say local chamber links, getting links from places like that is usually doable and should be something that you explore.
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I hear you on the backlink profiles, and what is funny is that the top ranking sites, other than Yelp, FindLaw, Avvo, Thumbtack, and others, have little or no backlinks.
Using MajesticSEO, one of my local competitors has 8 backlinks from two domains with a trust flow of "0" and a citation flow of 13. Another has 4 backlinks from 3 domains with a trust flow of "12" and a citation flow of "18." The third has 28 backlinks from 15 domains with a trust flow of "0" and a citation flow of "29."
MajesticSEO shows my site with 1,835 backlinks from 137 domains with a trust flow of "18" and a citation flow of "27." Many of them were questionable, which is why I requested that the links be removed and then disavowed the remainder of low quality, spamming links.
I suppose the quality of the backlinks may be an issue here. I supposed a site with one backlink from a local chamber is probably of higher quality than 2000 backlinks of questionable quality.
Thanks for your response.
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Local results usually get trumped by sites like Yelp, Lawyers.com and even Facebook. There are so many factors at play that it's hard to say what exactly would be affecting it. It does seem like you've done your work with on site SEO. If your competitors have better back link profiles that's still the number one factor in Google's rankings.
Hope that helps
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