Double, Triple Brand In Title ?
-
Hey All,
Quick question regarding have your brand in your title 2+ times unnaturally; is this not keyword stuffing?
Example: BRAND product this that | BRAND - for almost every product?
Other titles are BRAND product | BRAND Keyword | Brand. - looks like a CMS issue.
Going through all of a clients titles and want your opinion!!
Thanks !
-
To add to what the others have written:
Consider writing your title tags for the users as well. What does your page content offer them? Ranking is only 1/2 of the battle. You need a snippet that gets people to click your result as well.
-
Hey Dylan,
You now have 512 pixels to play with for your page title. This equates to around 60 characters, depending on the characters used and how wide they are.
Screaming Frog Spider offer a free download that will allow you see how many pixels your titles are.
to answer your other question, yes, that is overly spammy. I always like to follow the simple rule of
<important keywords=""><expansion words="" phrase="">|<brand></brand></expansion></important>
-Andy
-
Check Dr. Pete's recent post about the new page title guidelines: http://moz.com/blog/new-title-tag-guidelines-preview-tool
The max length is based on the pixel width, not the number of characters, so you need to be careful with those long titles.
On the other hand, repeating the brand name 2-3 times is spammy. I don't recommend it, because it will have a negative impact on click-through-rate.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What defines what words in a title are considered Keywords?
Hi, sorry if this is a silly question. I'm curious how keywords are defined. Is every word in a title a possible keyword? If I have a keyword titled "Linear Shower Drain | 40" Long", does it take the whole thing as a keyword? Is just "Linear Shower Drain" the keyword? Would "Shower Drain" pop up as a keyword, since its nested in the title? Thank you in advance for your answers!
Keyword Research | | ezable0 -
Title keyword and synonyms in content ?
what is the % relation in between a keyword in title and that given keyword's synonyms in a content of that page? if i use the keyword "apple pie" on a page title once, what should be % of reappearance of this keyword in the content ? and its synonyms in relation to the entire content on that page. thank you
Keyword Research | | orion680 -
SEOMoz report says: 1 Warning Title Element Too Long (> 70 Characters)
SEOMoz report says: 1 Warning Title Element Too Long (> 70 Characters) Found 36 minutes ago Number of characters 112 (over by 42)" but I go to my Magento and look in both titles, meta & main and there are indeed only 70 showing. The additional come because my domain name, ergoback.com is in the error.! How to fix this please?
Keyword Research | | ergoback0 -
Keyword In Page Title
Broad Keyword Usage in Page Title Easyfix <dl> <dt>Page title</dt> <dd>"The Sea Trout Inn in South Devon, Near Totnes - Luxury Bed and Breakfast and Restaurant - Contact Us"</dd> <dt>Explanation</dt> <dd>Search engines consider the title element to be the most important place to identify keywords and associate the page with a topic and/or set of terms. SEOmoz's correlation research has also shown that rankings are heavily influenced by keyword usage in the title tag.</dd> <dt>Recommendation</dt> <dd>Employ the keyword in the page title, preferrably as the first words in the element.</dd> <dd>The keyword is Hotels Totnes, how can I put this in a page title without it looking stupid ?</dd> </dl>
Keyword Research | | Stoz0 -
How does Title keyword order, number and puctuation factor into rankings?
Hi, I am new at SEO and really trying to dive right in and do some thorough keyword research before I put my efforts into on-page optimization. In my research I have found a bunch of keywords that have low competition and decent search volume for my niche. I was thinking that I could be quite clever to combine a few of these phrases together in order to target them all. I realize that the first few positions for title tag placement hold extra value so I do not want to overdo it with my word choices and therefore not rank for my keywords. For example "pink girls room" has the highest (but not a ton) searches out of the keywords that I have found. "pink room decor" is also a decent and relevant keyword. So if my title is "Pink girls room decor" at the beginning of my title will I hurt myself instead of thinking that I am clever enough to get both keywords with one shot. Also, if I add more keywords in a natural way after this important beginning phrase, will it help me get more long tail search terms or will it just dilute my original keywords? Finally, how do search engines view punctuation? I have noticed that when I search for terms myself that Google appears to ignore punctuation.. Does that mean if I am strategic I can get more keyword terms in my title and still sound human by taking advantage of this? Thanks so much!
Keyword Research | | ColorfulConcepts0 -
Title Tag & Ranking Improvement....
Hi I have a dilema that I could do with some help with please. I am working on a site and its home page is ranking on the second page of google position 2 (12) for a term such as [Portrait Photographer London] The title tag I am using for this homepage is "Portrait Photographer | Clients Brand Name" ( which does NOT include the word "photography / photographer") The reason why I used this term for the home page is eventually I would like to rank in the top 3 (I'm ambitious) for [Portrait Photographer] so I left out the location on the home page as I have an about us page where I have the title tag "Portrait Photographer London | Clients Brand Name" this is currently ranking on page 3 position 3 (33) for a term such as [London Portrait Photographer] I'm wondering if including the location would help move my client up any? So it would be: "Portrait Photographer London | Clients Brand Name" and the keyword I want move up for is [Portrait Photographer London] Hope this makes sense
Keyword Research | | RankStealer0 -
Duplicate Page Title Recommendation (For pretty much identical products)
Hi, I'm currently writing the meta data for the launch of a new ecommerce site for our company & the way the site is set out means that each product has it's own landing page. The issue with this is that we have a lot of products that either do the same thing or are only a very slight variation of another product. This is causing a bit of a problem writing the page titles because as you can imagine in order to keep it relevant I'm having to pretty much copy other page titles. For example Product A 3/4 Length | Keywords | Company Product A Full Length | Keywords | Company Also as you can imagine it's a bit of an issue for the on-page text due to the only variation being the length (in this example) with only a slight bit of changed content to accomodate. I was wondering if anyone had come across similar problems to this and if so how did they resolve the issue? I don't really want to be penalised by Google for multiple duplicate content/metadata across the site. Should I just target the keyword for one of these products and then target a still relevant keyword, but one that has next to no searches for the other, similar product do you reckon? Cheers
Keyword Research | | TalarMade0 -
Homepage Title
What would be the best Title of your Homepage if your top 3 keywords would be: taxi service Seattle (5400 exact searches) Seatle taxi (4400 exact searches) Seattle taxi service (1900 exact searches) Would you go for all of them or just the one with more searches? I guess you can target them all on one page being almost the same but what is the best strategy to apply in this case to get the most out of it? Do you take into account the broad numbers of searches which are different from the exact numbers? Tools I used:Google sktool Thanks for reading!
Keyword Research | | echo10