March 1st Decline in Visits and Pageviews
-
This site was upgraded from Joomla 1 to Joomla 3 and launched on Feb 27th. The SEF structure has not changed. The extension sh404sef tracks the 404s and there are only a few dozen from mistyped urls, so I have to assume the historical ranking has not been affected.
How can I figure out why there is such a decline on March 1st from 4400 to 1500 visits?
Is it coincidence after the new launch or did something happen with google on March 1st?
-
Hi Jeff,
This is truly bizarre. The news that there is no drop in Webmaster Tools is very good though - you'd see something similar there if there was truly a traffic drop as opposed to a tracking problem.
I see you are using different GA accounts for each site - have you contacted the host? When I have seen tracking problems in the past that did not match up to actual traffic, it was because the JS code to trigger the analytics visit was being delayed or stopped by something else running on the site. For example, a custom analytics package my former agency built for one of our clients was not being triggered upon page load for two reasons. One, a heavy Conversion Rate Optimisation JS package was loading further up the page and taking an extremely long time, and two - most visitors clicked quickly to a target page, before the CRO JS and our JS could load properly.
-
Jane,
The page source shows that the GA code is on every page.
Since this is happening to all 14 sites I am managing in GA, many that have had the same GA code for years, I have to assume it does not have to do with the installation.
GWT shows the same weekly cycle of impression from 1500 on Mondays to 900 on Saturdays. There is no additional drop on March 1st.
-
Hi Jeff,
This sounds like a problem with the GA installation rather than actual traffic if you are not seeing this in the log file analyser for all these sites. Sounds really basic but have you checked that the GA code is included properly across the sites, especially the pages that have gone from 400 daily visits to 0?
If you're also running ranking reports and not seeing a drop in rankings, then the issue is almost certain to be reporting rather than actual traffic.
Do you see a drop in impressions / clicks in Webmaster Tools too?
-
This is a critical issue for me.
Is there anyone here that can help me resolve this server wide decline?
Or help me track down why GA is showing the decline but AWstats is not?
-
What would cause all the sites on the same VPS to show a decline in visits on GA but not on the servers AWstats?
-
However, when looking at the visits using AWstats I do not see the sharp decline on March 1st that I see in GA.
-
I am going through all google analytics for the sites that I manage and are all hosted on my VPS at siteground.
These sites also had a decline on March 1st.
- http://admarneuro.com
- http://heartland-designs.com/
- http://www.lawofficesofdanielkaminsky.com/
- http://www.ocjoomlausergroup.org/
- http://www.primocraft.com/
- http://www.modernmagic.com/
- http://azbaa.org/
- etc.... I'll stop here since it appears that all are affected.
Now, I think we are getting to the root of the problem. It probably has to do with the host since every site shows the decline starting on March 1st.
Do you know what could make this happen on a VPS Cloud hosting account?
-
1. per GWT there is only 473 indexed from the sitemap. How do I gauge if the 1000 is accurate. When I search for site: transitionconsultants.com I see "About 7,300 results". Am I doing this wrong?
2. Is there any harm in resetting the URL params? Seems like a lot of URLs being monitored. Did you see the screenshot?
3. Since I am the new webmaster, I am not sure what the ranking was before or what key phrases they were ranking highly for. How do I figure this out?
-
After doing a "site:", I am seeing almost 1,000 pages indexed by Google. Does this sound about right?
It is possible parameters have changed, but I don't feel this is the issue.
What are you seeing when you look at your search phrases in the SERPs? Have key phrases dropped a bit, a lot or not at all?
-Andy
-
The previous webmaster had possibly set up all these URL parameters. I do not know if I should reset these as they were in place before the migration but maybe the parameters have changed and these are now dropping pages from the index.
https://www.dropbox.com/s/30q8ba7winj7tt8/Screenshot 2014-04-11 11.12.01.png
-
-
Sitemap appears to be ok
| | http://transitionconsultants.com/index.php?option=com_xmap&view=xml&tmpl=component&id=1 | Sitemap | Apr 10, 2014 | - | Web | 487 | 473 |
-
"No manual webspam actions found."
-
Yes, new content has been added.
-
No new link-building.
-
OSE: https://www.dropbox.com/s/x1nlz93ghrrxmu1/Screenshot 2014-04-11 11.08.59.png
-
-
If it wasn't for the fact that this has happened just 3 days after the move, then I would have put this down to a Google penalty, without a doubt.
However, this would be one heck of a coincidence! I'm not ruling that out, but can't help but feel something else might have gone unchecked.
- Is the sitemap intact and correct?
- Have there been any manual actions in GWT?
- Has any new content been added?
- Has there been any link-building going on, or have you had a look at your link profile through Open Site Explorer?
-Andy
-
I just ran it through the Screaming Frog SEO Spider app and all 467 URLs are 200-OK.
All pages show the same decline from the same date.
And pages like this went from 400 pageviews to 0 on March 1st: http://transitionconsultants.com/practices-for-sale/dental-practices/
-
Hi Jeff,
Have you run the site through Screaming Frog to see if there has been anything inadvertently changed during the transition? It is more common than you might realise across many different platforms.
It might also be worth looking to make sure there are no canonical issues, pages accidentally noindexed, etc.
Outside of that, the last confirmed update was early February (Page Layout), so it is unlikely to have been this. That said, they are always tweaking and releasing new updates and refreshes, so it is very possible that that has also happened.
With the decline in visitors, is that for traffic across the board to all pages, or just to the homepage and for a specific phrase?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What would be causing our linking domains and inbound links to decline?
I am noticing a decline in the number of our linking domains and inbound links from month to month. It isn't drastic but looking like a trend. Any reason why this would happen? I'm not sure where to start. Thanks!
Reporting & Analytics | | amanda_feagle0 -
Help Blocking Crawlers. Huge Spike in "Direct Visits" with 96% Bounce Rate & Low Pages/Visit.
Hello, I'm hoping one of you search geniuses can help me. We have a successful client who started seeing a HUGE spike in direct visits as reported by Google Analytics. This traffic now represents approximately 70% of all website traffic. These "direct visits" have a bounce rate of 96%+ and only 1-2 pages/visit. This is skewing our analytics in a big way and rendering them pretty much useless. I suspect this is some sort of crawler activity but we have no access to the server log files to verify this or identify the culprit. The client's site is on a GoDaddy Managed WordPress hosting account. The way I see it, there are a couple of possibilities.
Reporting & Analytics | | EricFish
1.) Our client's competitors are scraping the site on a regular basis to stay on top of site modifications, keyword emphasis, etc. It seems like whenever we make meaningful changes to the site, one of their competitors does a knock-off a few days later. Hmmm. 2.) Our client's competitors have this crawler hitting the site thousands of times a day to raise bounce rates and decrease the average time on site, which could like have an negative impact on SEO. Correct me if I'm wrong but I don't believe Google is going to reward sites with 90% bounce rates, 1-2 pages/visit and an 18 second average time on site. The bottom line is that we need to identify these bogus "direct visits" and find a way to block them. I've seen several WordPress plugins that claim to help with this but I certainly don't want to block valid crawlers, especially Google, from accessing the site. If someone out there could please weigh in on this and help us resolve the issue, I'd really appreciate it. Heck, I'll even name my third-born after you. Thanks for your help. Eric0 -
How to trigger a pageview using Google Analytics API upon form submission
I need to set up a goal using the G A API to trigger a pageview when someone submits a lead on my site. There's no "thank you"page currently. How do I go about it? There's no "thank you"page currently. How do I go about it? I have never used the API but am very familiar with analytics. Thanks!
Reporting & Analytics | | Majsan0 -
What's the best enterprise analytic solution for a website with 100+ Million Visits/Month
Hi Guys, I'm looking for an enterprise solution for my companies website that currently gets 100+ Million visits a month? We use the free version of Google Analytic but the sampling levels we get are just too small. We have the budget to get something substantial -- the question is what solution should we go with? Thanks, Nicolas
Reporting & Analytics | | Nicolas_Seattle0 -
Has anyone noticed a dramatic drop in direct visits year over year in GA across multiple sites?
I monitor about 10 websites in GA. Many of these sites are in a stable phase of their lifecycle. I've noticed this year that direct visits on all my sites and even friends sites have dropped by 20-60%. Has anyone seen any explanation for this or noticed this when compared to previous year? In every instance I have no penalties, notices, anything and the drop is made up completely of "direct visits".
Reporting & Analytics | | bradwayland0 -
SEOMoz crawls skewing Avg Visit Duration in Google Analytics
Hello, We are a UK based company. Our Google Analytics account is showing a rise in Avg Visit Duration for 'Direct traffic' since we started using SEOMoz. Are any other users experiencing this issue? We tracked it down to City Seattle, and when doing an Advanced filter by removing Seattle, the results are normal again. What does SEOMoz or other users recommend we do besides continuously using advanced filters? We have enquired about excluding Roger's IP address, but have been told that Roger uses the Amazon cloud, so the IP is not static. See attachment for screenshot of our Google Analytics account of Avg Visit Duration since we began with SEOMoz. Rich Talbot 718g3.gif
Reporting & Analytics | | STL1 -
Sort referring sites by visit change over time comparison in GA
I can't believe I've never done this before, so I'm going to assume that I previously must have figured it out via excel, but I'm hoping there's an easier way. So I want to compare the referring sites between April and May and see which have sent (specifically) less traffic. The problem with doing a comparison in GA is that it only sorts by the highest traffic for May, when actually I want to see the largest negative change (by number, not percentage) between April and May. Is there a way to do this via the dashboard or am I just going to have to play about in excel for 10 minutes?
Reporting & Analytics | | StalkerB0 -
Google Analytics - paid & unpaid visits messed up
I guess Google Analytics messes up my paid and unpaid visits. In the list of top 10 kw's sending non-paid traffic it shows 5 very short kw's that we don't rank for at all (checked with RankTracker - we are not in first 50 search results). But these are the kw's we advertise for... One more proof: Webmaster Tools 'Search queries' shows 10 times less 'Clicks' from organic search than Google Analytics. Is there anyone who is experiencing this kind of problems with GA? Is there anything you can do with it?
Reporting & Analytics | | Alexey_mindvalley0