Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do Local Listings like Yellow Pages and yelp count for backlinks??
-
I am wondering if adding your company with url on a local listing like yellowpages.com, yelp.com, merchantCircle.com, etc. actually counts as a "backlink"? I'm thinking it is not considered a link because I have never seen one listing in Open site explorer, either that, or it is considered a backlink, just not one important enough for open site explorer to show it.
Does anyone know for sure??
-
Depending on how many total backlinks you have coming to your client sites, you may not see the yellow pages one if it is marked with a nofollow showing up in GWT. You may need to dig a little deeper through MajesticSEO or AHREFs to see it. I doubt whether having a free or a paid option should matter. Isn't the link the same either way? Also, have you verified that your client's yellow pages pages with the link have been recently crawled by Google to note that the link has been captured / viewed?
-
Did you yellowpages link take long to show up in your linking root domains? I have a number of clients registered with a yellowpages free listing but none appear in linking domains. Also is yours a paid listing or the free option?
-
Even if they use a nofollow attribute - They are certainly counted as a citation and verification source for local SEO while additionally. The Nofollow vs follow theory is difficult for large directory sites as they have a double edge sword. If they followed every link - then they become spam, if they follow only paid listings then they become a paid link network, so if they no follow everyone they protect Authority and Google/Bing can utilize them as an authority reference point. That being said your website is likely to be crawled more frequently just being on a local directory.
-
Okay, Thanks
-
I suggest installing a mod for your browser that will easily identify nofollowed links for you. These extensions don't necessarily catch redirected links, so you'll need to hover your mouse to see exactly where that link is pointing. If it doesn't simply say the website it's pointed at, it's probably redirected somehow.
Tools here
-
So if you have a link from Yellow Pages and Urban spoon, do you think some are followed and some are not??
-
they are no follow links but still worth having for local seo. They are also free and take little time to setup. Why wouldn't you do it?
-
Yup, they are counted. Yelp won't show up because it uses a redirect but I see merchantcircle, urbanspoon, manta, etc in my GWT links list. OSE is reporting less but i still have a urbanspoon and yellowpages backlink.
-
Many of those listings do provide a link, but it's usually nofollowed or redirected somehow, so that it doesn't pass any juice.
They're still valuable listings to have for their citation value alone. Local Search is critical for any business with a physical location.
I'd recommend using a Local Search product like Localeze, Axiom, ExpressUpdate, or UBL. It's a lot less time consuming than going out there and manually updating all of your Local listings yourself.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink builder (Professional)
If I wanted to hire a professional person to build high quality backlinks for me, where would I look? I'm asking here because I'd rather go on the recommendation of other businesses owners, than a google search. Does anyone have a person that they can recommend? It's for an insurance agency in Texas. Many thanks
Link Building | | laurentjb2 -
Ahrefs Backlinks VS Moz Backlinks
HI Team and members We have website related to jobs in Pakistan and we purchased 5 niche edits backlinks to a specific page " MES Jobs 2021" In ahrefs it show only 2 backlinks to that page but in moz 0 backlinks but in actually there are 5 links. Why this happen in moz? We actually love this tool used for Keywords research for jobs in Pakistan find some cool keywords using moz but we facing backlinks issues in it.
Link Building | | AliHassanbinali1 -
Backlinks and SPAM
I was doing some back link review of competitors and I have noticed that many of our competition have 300+ do follow back links from Justia.com and an additional 300+ do follow links from law.cornell.edu (they share the same database). The links on Justia are from different pages and they are all going to the root of our competitors site. So the questions are as follows; 1: For the purpose of SEO is this considered SPAM 2: If not SPAM, then does it have a positive effect on the competitions website and should I attempt to emulate for my client. Thanks in advance. -Jeff
Link Building | | FriedmanSimon10000 -
Are Sidebar Backlinks worth for SEO?
Hello! Let's use the following example: I have a blog (let's call it Blog A) and I find another blog in the same niche (this will be Blog B) that has higher DA and PA than mine. Will Google penalize me if the Blog B puts a link to my blog in their sidebar? Remember, the Blog A and Blog B are from the same niche. I ask this because Google says that links on sidebars appears in every page and in some pages the link may be useless. But if both blogs are from the same niche, there won't be pages where the links will be from different themes and with less relevance. So, is my thought correct: we can use sidebar links without caring about penalization ONLY if the blogs are from the same niche? Thanks in advance!
Link Building | | btqkelvin0 -
Does backlinks in images equal naked backlinks?
I've discovered few backlinks in images came from websites points to my home page. What is the value of these links?
Link Building | | Eslam-yosef0 -
Ways to remove spammy backlinks
Hello everyone, I got hit with an algorithm penalty and need to start removing old backlinks ASAP. Does anyone have any good resources on how best to ask webmasters for removal? Are there any other ways to remove bad back links besides the disavow tool? (An SEO consultant I talked to said that they had a proprietary software that can remove them - is that possible?) Thanks all,
Link Building | | CleanEdisonInc1 -
How important is the originating country of backlinks?
How important is it that you gain backlinks from websites in the same country you're targeting? Scenario: You have a website targeting users in Japan. How important is it that backlinks to your website are from Japanese websites? Do you need a majority of links from Japanese websites to rank well, or will you do OK with 25% Japanese links and 75% links from other countries? According to Majestic, sites for popular Japanese brands like tsutaya.co.jp and seiyu.co.jp get more links from US sites than from Japanese sites.
Link Building | | AdamThompson0 -
Local seo + phone number ?
I read that if I want successful local SEO campaign, I should use the same phone number in all my citations. But some citations are local for UK and I do not need to write the phone code +44, others require to use the phone code since they are international. Is it bad for my local SEO using 2 different numbers (with and without phone code) and how to avoid it ?
Link Building | | digitalkiddie2