Page missing meta description some times a good thing?
-
Just courious to why http://moz.com/learn/seo does not appear to have the meta tag:
name="description" content="">
Is this purposely done this way for some reason? Or has it become less important?
Just curious.
-
That's probally the only answer I could think of. Thanks.
-
I generally leave all meta descriptions blank. Once a month I pull down our webmaster tools ranking and clickthru data, and figure out what the average clickthru is on our keywords. When a keyword is under performing on clickthrus, I will go to the ranking page, and make adjustments to the meta information.
-
With meta descriptions, if often dealer's choice. If you don't provide a meta description, Google's search snippet will pull the relevant text from your page that matches the user's query, which sometimes may help click-through rate.
On the other hand, a well crafted meta description can also help attract the right kind of clicks.
In this case, however, I fear it was just plain oversight. We update this page a lot, and I believe the meta description simply got lost in one of the many development cycles. So thanks for the heads up!
-
Yes, Google recommends to leave the meta-descriptions empty rather than have non-unique meta-descriptions.
http://www.seroundtable.com/google-meta-descriptions-17695.html
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Copy partial content to other pages ?
One of our clients looking to redesign their website since we're redesigning the whole website we thought it would be good idea to separate services into individual pages so every service will have it's own page (currently there is 1 page that describes all of the services). what we're planing to do is to write unique content for each service page (about 300-400 keywords), but we also want to use some of the existing content which is kind of explains the process of provided services. so here i need your help! what would be the best practice to use same part of existing content on every service page without getting penalized for duplicated content? here is how we want to structure the page with h1 and h2 <main> Service name (same as page title) Subline new and unique content about 300-400 keywords Part of old content which is going to be placed on every service page </main> any help would be much appreciated!
Web Design | | MozPro30 -
Mobile tab for page speed insight
I am getting mobile error occurred problem.Can somebody help me about this issue? https://developers.google.com/speed/pagespeed/insights/?hl=en&utm_source=wmx&utm_campaign=wmx_otherlinks&url=www.printez.com&tab=mobile Morris
Web Design | | PrintEZ0 -
Average Time to Conversion on Site
I am curious to know if there is a way to view or calculate the average time it takes site visitors to convert per session. For example, based on a current website design, the average time on site might be 3 minutes and the number of conversions might be 100. is there a way to say that for the current website design, it takes 3 minutes for the average site visitor to submit a web form? Then, as I redesign the site, my goal would be to improve the average time to conversion by making the web form more accessible and require less information within the form itself. I don't think this is currently possible in GA. Has anyone figured out a way to accomplish this by use of traditional tracking tools? Or, am I facing having to code my site to record each visitor's time on site from the second they enter and then stop the clock when they submit the form?
Web Design | | dsinger0 -
Existing URL structure and how to handle new pages before migration
Hi there! Currently, our site uses underscores "_" within the url structure. We are moving to Wordpress soon (the site is currently static html) but it will be a couple of months before the migration. Here is an example of the current structure: www.oldsitestructure.com/about_us/success_stories/custom_vinyl_banners When we do change, our url structure will have hyphen's "-" to separate terms, so the preferred new structure will be: www.oldsitestructure.com/about-us/success-stories/custom-vinyl-banners The entire site (with the exception of our Wordpress blog) currently uses the old structure. We have about 10 - 15 pages we will add before our migration, my question is: Should we use the preferred url structure starting NOW or stick with the old one? And set up 301 redirects are part of the migration process? Many thanks!
Web Design | | SEOSponge
Jon0 -
Best Practices for home page design for ecommerce website
I know this question is not directly related to SEO, but I figured I have been getting some good help from this forum, so why not? The website is www.vrtack.com. I am looking to redesign the home page. It is an ecommerce website selling equestrian clothing and leather goods. My goals are: 1. Reduce the very high bounce rate and drop-off rate. 2. Fine tune the relevancy of the website towards a handful of keyword phrases. 3. Engage the visitor to create better click-through and to increase the average time spent on the page/site. 4. Page Loading time is of importance. It has to load quickly. I would love to hear some specific suggestions, examples, best practices.
Web Design | | amitramani0 -
Duplicate page title caused by Shopify CMS
Hi, We have an ecommerce site set up at devlinsonline.com.au using Shopify and the MOZ crawl is returning a huge number (hundreds!) of Duplicate Page Title errors. The issue seems to be the way that Shopify uses tagging to sort products. So, using the 'Riedel' collection as an example, the urls devlinsonline.com.au/collections/riedel-glasses/ devlinsonline.com.au/collections/riedel-glasses/decanters devlinsonline.com.au/collections/riedel-glasses/vinum all have the exact same page title. We are also having the same issue with the blog and other sections of our site. Is this something that is actually a serious issue or, perhaps, is Google's algorithm intelligent enough to recognise that this is part of Shopify's layout so it will not negatively affect our rankings and can, essentially, be ignored? Thanks.
Web Design | | SimonDevlin0 -
Flag page elements to not be loaded by Instapaper and co.
Does anybody know if there is a way to mark certain elements (especially navigation menus) so that instapaper and co don't pull them? I'm looking for a quick solution (best would be if it was CSS based) nothing fancy like parsing the user-agent. That would be plan B. I've added role="navigation" id="navigation" and class="navigation" to the nav elements in hope that it would work. Seems like it does not; sometimes the elements are present in the page generated by instapaper, sometimes not. Thank you for any replies and have a great day! Jan
Web Design | | jmueller0 -
I have a button that repeats it self many times on same page, what can i do so button name does not affect my SEO?
I have a shopping car button named "Add to car" but it repeats on many pages on my website, is this affecting my seo? If yes.. What should i do so it does not affect? Should button appear on hover? Thanks
Web Design | | SeMeAntoja0