Need a full web design TEAM.
-
I'm an SEO manager for a company in Los Angeles. You can see our website here: https://opiates.com. I've been at the company for about 3 months, and in that time we've almost had our website re-done twice. It is badly in need of an overhaul in terms of design and navigation, but at the same time we can't afford to lose the organic traffic that we currently have.
Does anyone have recommendations for web development firms that can take on a BIG project and work with me to preserve the SE traffic that we currently have?
Thanks
-
Thanks Robert,
I definitely feel that the process is the most important thing. Also, generally companies who have a process are on top of a lot of other things. I appreciate the response.
Jesse
-
Jesse, I think Ray-pp does you a great service in pointing you to Moz recommended companies because obviously there are a lot of people who will immediately reach out to you as the result of this question. I am going to go an entirely different track for you and I will point to a firm that is not mine and explain why they would be a good choice. I also want to ask that you quit looking for a recommendation and start looking at what companies do.
Everyday, we talk with clients and potential clients about web development. Almost all have a story about the website that took a year or more to build or was never really completed. You have to quit looking at the companies that fail and ask yourself, "Why are they failing?" Those companies that fail will tell you it is because YOU did not get them the content. (Just think about that, "If it weren't for client's, they could be great at business!!")
You not getting them content is so much BS. It would have to be an extremely rare occurrence for content purely to halt the completion of a web dev project. The reason a project (for you, building a new or replacement site) does not go on schedule is because the company doing the project does not have a process for their dev team. Or, if they do have a process, they do not follow it. Understand if you call or walk in and ask, "Do you guys have a process?" they will all say yes. Ask simply, how do you go about building the site for me? How long will it take? Then wait for them to show you a process. Failure to show a process means: They do not have one.
When I started in SEO I never intended to go into web development or integrated marketing. Our company got into web dev out of self defense: I got tired of fighting "webmasters" or overlords over territory when trying to take care of someone's SEO. So, before I started hiring web developers I went to Distilled's website because I respected them, I respected things Will Critchlow had written - because they made sense, etc. I wanted to see what they did given they had to have experienced the same issues I was about to face. As a former critical care RN, I was sold on them. Because they had PROCESS. PROCESS. PROCESS. If a firm has a solid process, they will get the job completed on time. BUT - and this is a big BUT: They will be on you to produce as much as they are on one another. I got it from them, I have used it, and what Distilled does works.
I would ask anyone I was considering engaging a few questions: (First, call the company do not email. Call during business hours. Does a human being get to the phone to talk with you? If so you may ask these questions of them. If no human speaks to you during business hours, IMO they are not interested in your business right now. Sorry if that offends someone.)
- Is your development team in-house or do you outsource? IMO - you cannot have the quality control with outside developers that you can when they are integral to the team that includes SEO's, PPC pros, copywriters, other marketing pros, Local experts, etc. That is a strong IMO. You must have an in house dev or dev team.
- Do you have clocks? Yes, I am serious. A firm that is not tracking where every project is (projects on the clock) doesn't know when there is a failure. We are all going to have failures (including Distilled), the great company is going to know of it before the client does and they are going to practice something else I learned here from the Moz team - TAGFEE. In other words if they have a failure, they will report it to you before you discover it and they will have a plan of action to correct it and keep it from happening again in the future.
- Are you active on any forums and if so, which? How active is active? - In other words are they learning every single day? EVERY DAY? If their team members are not on Webmaster World, Moz, SearchEngineLand, Linda Buquet's Local forum, etc. and ad infinitum, then they are not going to be up to date. That will cause failures and my guess is... they will not know it.
- Who will run the project? (This is a trick question; do not tell others about it please!) - if they say you, I would take a pass. You are not a web development expert; why in the hell would they want you to run the project? why would you want to? You want input at every step (Distilled can show you a great input process at every step); they should want your approval at every step (I guarantee you Distilled will want your approval or they are going to let you know that your project is in some way sidelined). And that wanting your input and that wanting your approval will be the reason the project is done on time. Trust me please on this. When you get a sitemap or wire frame and you do not give approval, you are going to get an email that says, essentially, that your project is not moving forward until you either give approval or submit changes. If you submit changes, they will then ask again for approvals of their new sitemap, wireframe, comp, copy, etc.
So, that is what it should look like and that is a better answer for you than anyone telling you who can. Yes, I still believe that Distilled is a great choice, but now you can go out wherever and ask the questions that will allow you to choose even with no recommendation. Make sure you are all over them about process. Make sure there will be someone who you are going to be talking with all the time who is managing your project - ten people cannot manage a project.
I have to add this last part. IMO if you are wanting someone to beat a price or give you a lowball estimate, etc. that company that wins won't get it done for you. A good developer(s) costs money. You cannot build cheap great websites.
I hope this helps you out,
Robert
-
I'm guessing the appropriate answer here it to direct you to the Moz recommended companies for such projects.
That can be found here: http://moz.com/community/recommended
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Standardising of Company Name Across The Web Question
Good Morning All There are two variations of our company name on the website. Sometimes the name is listed as "name and name" and sometimes listed as "name & name" The domain is obviously www.nameandname.co.uk I believe I am correct in saying that we would be wise to go through and standardise, using one form or the other? Secondly, my main question is would we be wise to use "name and name" as the default, as the word "and" and not the symbol "&" is in the domain itself? Many Thanks
Branding | | ruislip180 -
PR Web Press Release for Links
I was wondering if submitting press release, such as to PR Web, if the links, on the press release linking back to our site still have any value in today's SEO world? If so, what is the right way to take out the most value of a Press Release.?? Please advise, Morris
Branding | | PrintEZ0 -
Responsive web design should I bother? If it isn’t broke don’t fix it?
One of my new businesses is letting holiday cottages and on a few occasions expert web designers have suggested that I should have a redesign because my Dreamweaver website is looking dated and maybe not the best navigation system. The website started off a couple of years ago with one cottage owned by me and I designed the website and I’m certainly not the professional by any means. http://www.endeavourcottage.co.uk/ The only reason I have not invested in a redesign ( although I’m thinking of it once again seriously at the moment ) is because the website has developed into a small letting agency now with eight properties and it’s doing okay with reasonably good search engine listings achieving good occupancy rates on most of the properties. The feedback from people booking cottages is often complimentary regarding how they visualise the properties. I get the feeling this could be because the subject of this website is old world cottages in at old characterful fishing port and possibly the people booking holidays like the personal unpolished website approach, rather than the larger faceless but professionally designed agencies websites, if you get my meaning. In the future of the company grows I can see how will have no choice but have professional template and navigation structure that maybe at this stage it’s just not worth doing? I’ve attached a snapshot of my analytics which shows that when social media like Facebook traffic look at the website there is slightly more people are using mobiles and desktop computers but they seem to stay a similar period of time a look at a similar number of pages so there must be finding site navigation reasonable. What do you think would you go for a redesign at this stage and if so what would be the major advantages? analytics.JPG
Branding | | whitbycottages0 -
What if I have multiple sites? Do I need to register separately?'
I have 3 sites which has been running for 3-5 years. I've limited knowledge on SEO and some handholding is needed.
Branding | | FrankLaw0 -
Sites we can submit web design news to...
Hey Mozzers - happy 2013 to one and all, I hope everyone had a great festive season! Now we're all back into the swing of things, we're in the process of getting our new website up and running. We're a web and graphic design agency, and I'm putting together checklists to ensure we get new projects some coverage where deserved. There will be a different checklist for the different disciplines - brand design, packaging, web design and so on. For many of these disciplines, there are multiple news sites that we can reach out to when we have relevant stories - Dieline for packaging, for example. But for web design, any searches I do either show up CSS Galleries / portfolios (which I already have on the checklist under another section) or web tutorial sites. I don't seem to be able to find decent, trustworthy sites that exclusively feature web news. I'm sure they exist and it's just a case of 'can't see for looking', but does anyone know of decent sites that carry news stories about new websites going live? Obviously we know not every new site will be newsworthy - and indeed we wouldn't try to submit every new site we have go live for that very reason - but it would be good to have a clutch of high authority, well visited sites to turn to when we do have something of note. Any help is much appreciated! Thanks Mozzers!
Branding | | themegroup0 -
Need help on redirects and which domain to make my main
Hi there i have at the moment abcecigs.com as my main domain for my electronic cigarette company, I have now aquired abcelectroniccigarettes.co.uk and abcelectroniccigarettes.com which one would be best for my main domain? i will be having mostly UK customers to keep postal cost down ect, what would be the best way to go about having my main domian changed to one of the better electroniccigarettes.co.uk or .com domains, and still have abcecigs.com used as I have a few links posted to there. Thanks alot
Branding | | cars1110 -
Advice On Directory Needed
Hi, I am hoping some of you my be able to throw some advice my way here. I have picked up an SEO client who has mentioned a web directory called thediscdirectory.co.uk They appear to be a fairly reputable web directory and they have some fairly good extensions like you can add a Review section to your website where customers can add reviews to your website which with the extension will also show the customers your overall star rating etc. Now my question is this, with Google discounting a lot of Directories is it a danger to use these extensions on a site, especially if Google does follow through and make these websites a No No. I am not fan at all of directories but the client seems pretty intent on using this and I want to see some other pro's opinions so If I put my foot down and say no then I need to be able to back it with a good enough answer to convince even the most determined site owner. Thanks
Branding | | hanv0 -
Need Help Regarding Guest Blog Posts
Hello, I have recently joined here to read up about SEO and to access the tools for my in-house “SEO guy” who has just started. So I’m a little bit green to all of this and have a quick question regarding guest posting. He says that there is a lot to do with my sites; building links, correcting errors on some of my sites, etc. He showed me from the reports on here and he is an honest trustworthy guy, so not worried about being scammed. A lot of this stuff goes over my head though, so he directed me to the question and answer area/blog if I have any worries or queries. He wants to put a section on the home page of my blog promoting the fact that I accept guest posts. I understand that this will help me rank higher (hopefully!) and also he says I should be trying to post on other blogs to get these links for my sites. I think this might be a good idea because I have a few websites and not a lot of time or money to do a great amount of content (which I’m told needs to be regular and of high quality), perhaps a post a week on each site I can manage at the moment. I think that some competitors might want to use this opportunity to get a link from my website to theirs. I must admit I’m a little bit hesitant about doing this if it helps them. He is telling me that just one link in the author area of the post is fine, and only to accept good quality posts. But I just want some other people’s opinions as well. Are there any ground rules that someone can recommend I stick to? Along the lines of, how many links I allow them to have in their post, where these links should be, how long the content should be as a minimum, etc. Thanks in advance. Jeff
Branding | | JonathanRolande0