Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can i use base64 images (URI) for better SEO performance - faster site loading?
-
Hi,
Do you think the use of image data URI is SEO friendly? I got 20 JPG icons on each site, but use too many HTTP requests. So can i use base64 (URI) images for my small icons?
Thank you for answer!
-
There are pros and cons to it. I would just make sure you have some good caching rules in place and let it load once and be done with it. Realistically Google is not going to refuse to serve your page because you ran 20 http requests for some icons. That would be silly.
I try to remember that at the core of all things search related every search engines holy grail is the perfect result for your search query. In one of Matt C's videos they hit the subject of on-page factors versus content and he said they would overlook a lot of things in order to deliver the better result to the query. So for SEO purposes cache it and get to that content rocking. -
Hi,
There are some differing opinions on the benefits of using base64 images to reduce http requests. From an seo point of view I don't think it will make much of a difference one way or the other if you are only talking about 20 icon images, but from a performance point of view I would use css image sprites which also reduce http connections and are (in my opinion) easier to maintain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is getting views to an infographic through Imgur beneficial to SEO?
I'm considering posting infographics to Imgur in addition to hosting them on my site in an effort to leverage Reddit a bit more this year. My concern is that, if all goes well, we'll get a ton of views through Reddit to Imgur, maybe a couple clickthroughs to the site, and links to (probably) the Imgur page. I don't see that Imgur gives your profile a followed link, so how would any of this help SEO. I assume it would, because respected guys like John Dougherty espouse the benefits of Reddit, but I can't see how and I need to justify the effort to my department head.
Image & Video Optimization | | MattHolden1 -
Is it a legal requirement for a website to have alt tags for all images?
Someone told me it is a legal requirement for a website to have alt tags on all of their images. Is this right? Or is this bad for SEO?
Image & Video Optimization | | RachelBev0 -
Can you get rich snippets for Youtube hosted videos?
My website has several videos, mostly product reviews and tutorials. I'd like for these videos to show in the SERPs with rich snippets, but I am hosting them through Youtube. What is your experience with Youtube hosted videos? Do they generate rich snippets? Or will Google always rank the Youtube video over your web page?
Image & Video Optimization | | TMI.com1 -
Do I need to use a CNAME for wistia video hosting?
I'm using Wisita for video hosting. My strategy is to allow other sites to embed videos to get links - I want the video linking back to my site not wistia or the embeding site. Do I need to use the Wistia CNAME or is a wistia subdomain acceptable?
Image & Video Optimization | | BruceMcG0 -
Does displaying a mobile number for business hurt local SEO?
Perhaps a silly question but could someone please clarify if displaying a mobile number in the main site or Google places etc would hurt local SEO? Is having a regional landline/fixed telephone number a ranking factor? EDIT: This is for a UK site, does anyone have experience of this is UK please?
Image & Video Optimization | | Clicksjim0 -
Local Citation Sites
After searching through many local citation site I find that most only apply to the US. Are there any really good ones in Canada?
Image & Video Optimization | | casper4340 -
Local SEO address question - adding a suite number for shared address for office building
Hi, I have a client that has an address that is shared for a few different businesses in the holistic health field. My client is a chiropractor. There is an eye doctor, massage therapist and acupuncturist aslo sharing the same address. It's a subburban setting with two buildings all sharing one address. In the interest of preventing any merged listings down the road, I recently added un unofficial suite number to his website and Google places business listing. I also did this for all of his online directory listings, and for Bing and Yahoo as well. Did I do the right thing here? It seems to be having a positive impact on his local SEO as far as I can tell. Or at least there has not been any negative impact in the last 6 months Your thoughts?
Image & Video Optimization | | MozMan20 -
Video SEO - Why are my videos not being indexed?
Hello All, I work on a site that has a lot of videos. The trouble is none of them are ranking. Here is an example of a page with a video on. If you click the play button you will see But none of these videos are being indexed, as you can see here. Is it because these videos are just mp4 files, rather than being embedded players (like SEOmoz use for instance)? Would embedding videos through Viddler / Wistia / Youtube etc help? Or is there some other issue at work here? Any help on this would be greatly appreciated. Thanks, Rich
Image & Video Optimization | | JBGlobalSEO0