Whats happened to my rankings
-
Hey everyone, I hope someone might be able to help me figure out what has gone wrong here.
I have a website which was slowly growing in rankings. The domain used was a .net
However, It is a UK based business so I shifted this to a .co.uk domain and then followed googles advice in webmaster tools for moving address. ie, copy site, verify in GWMT and then 301 the old site.
Now the .net had 71 indexed pages out of 73. But after 2 months .co.uk only has 41 out of 73 indexed.
At the end of last week I did change the theme on my website although the content / urls have all remained the same. I have gone to check my rankings this morning and the site has totally bombed. Even the own brand name does not ranking in top 10 pages.
I have not done an major link building at all yet for the site and any links that are there are all high quality from industry related authority sites.
Looking at GWMT the latest links all look ok, nothing spammy but one thing I did notice is that it shows the .net domain providing 193 links via 301and also individually a great deal of the links that point to .net but have shown in .co.uk
What I would like to know if have I actually done something wrong? Should I just kill the 301 (i am loathed to do this as a few of the links to this took me a long time to get), after spending a great deal of money developing my site and just starting to see some nice progress in the natural rankings and google has gone and pulled the carpet from under me. I would understand if I was doing something wrong but I have made strenuous efforts to ensure the linking on this site is whiter that white.
Oh, I have had no warnings in my messages at all.
Thanks in advance for any advice.
-
After spending a great deal of time on the webmaster tools forums I have seen that a fair few people have exactly the same type of problem as me. I cant afford to take risks etc with it so just easier to delete the original domain, put in a reconsideration request and start again.
-
When you are redirecting a website, there will be some kind of loss and gain kinda things. But losing ranking completely is a bit unnerving. However, we need to check your website first, we can provide any feedback.
-
Your rankings MAY come back, but it is a big change in googles eyes, even though it's not. The age of your new domain will keep your rankings down, as will the non direct links to your new site.
Google can and most probably will pull the carpet from under you not matter what you do, so your best bet is to NOT rely on google.
I hope your rankings return quickly, but don't get your hopes up.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Rank regional homepages using canonicals and hreflangs
Here’s a situation I’ve been puzzling with for some time: The situation
Technical SEO | | dmduco
Please consider an international website targeting 3 regions. The real site has more regions, but I simplified the case for this question. screenshot1.png There is no default language. The content for each regional version is meant for that region only. The website.eu page is dynamic. When there is no region cookie, the page is identical to website.eu/nl/ (because Netherlands is the most important region) When there is a region cookie (set by a modal), there is a 302 redirect to the corresponding regional homepage What we want
We want regional Google to index the correct regional homepages (eg. website.eu/nl/ on google.nl), instead of website.eu.
Why? Because visitors surfing to website.eu sometimes tend to ignore the region modal and therefor browse the wrong version.
For this, I set up canonicals and hreflangs as described below: screenshot2.png The problem
It’s 40 days now since the above hreflangs and canonicals have been setup, but Google is still ranking website.eu instead of the regional homepages.
Search console’s report for website.eu: screenshot3.png Any ideas why Google doesn’t respect our canonical? Maybe I’m overlooking something in this setup (combination of hreflangs and canonicals might be confusing)? Should I remove the hreflangs on the dynamic page, because there is no self-referencing hreflang? Or maybe it’s because website.eu has gathered a lot of backlinks over the years, whereas the regional homepages have much less, which might be why Google chooses to ig nore the canonical signals? Or maybe it’s a matter of time and I just need to wait longer? Note: I’m aware the language subfolders (eg. /be_nl) are not according to Google’s recommendations. But I’ve seen similar setups (like adobe.com and apple.com) where the regional homepage is showing ok. Any help appreciated!0 -
Why Google de-rank a website.
Hi, I was inspecting a website which is covering the topic of best wheelbarrow of 2021, it is a new website and and starts ranking on google. But, after few days it got de-rank automatically and Moz is also not showing any result to that. I was wandering why this just happened and what should I do if I made my website and will not face this kind of situation?
Technical SEO | | Moeen22330 -
Rankings are different in Different Geographical are with in the same country
Hello , I observed my ranking are different in same country but different geographical areas.Is this nature is common or we missing something. How long will it take to come to the same rankings.
Technical SEO | | medhahostingpr0 -
I have lose my ranking Via 301 Redirection - How To Recover?
Hey, Folks! I Have Used 301 Redirection Method to Increase My Rankings but When i applied this Method My Website Ranked Down To 55 Numbers. Can anyone Suggest me How to Recover it?
Technical SEO | | SumitJiGupta0 -
Changing .nl to .eu impact on rankings?
Hi all, I have 2 questions concerning the merge of two websites of ours.
Technical SEO | | MarikeP
We would like to combine our .nl and .be website to one big .eu website. Both websites have dutch and english rankings in The Netherlands and Belgium. 1. Will the rankings change because of the domain change to .eu?
2. Will the rankings in both countries change because of the merge? I hope somebody can help me, Greetings0 -
Huge ranking difference between google and bing
I am trying to rank for the keyword "trash bags" I did a lot of on-page optimization and link building. We started ranking #2 on bing and yahoo but google seems to be stubbornly fluctuating between being as high as 20 and as low as 45 and even dropped our rankings for a couple of weeks. Is there any need for concern if google is acting so different from bing/yahoo?
Technical SEO | | EcomLkwd0 -
Why did google pick this page to rank over another one?
I recently started working here and I have noticed that google is ranking some pages over other for the main key word. Example: We are ranking on page one for ATV tires for this url http://www.rockymountainatvmc.com/t/43/81/165/723/ATV-Tires-All I thought google would pick http://www.rockymountainatvmc.com/c/43/81/165/ATV-Tires since it is higher up in the folders. I Have a couple reasons why the are picking the other one. Mostly from link signals from one other site and footer link.. Any other thoughts. If we want google to rank the second url instead what would you suggest?
Technical SEO | | DoRM0 -
Is a state name in the URL hindering national rankings?
My client's site has a state name in the URL, but he practices on a national level. Is this going to limit rankings to that state and is it worth creating a whole new site with just the keywords in the URL? Thank you, Donna 🙂
Technical SEO | | WebMarketingHUB0