Can 410 links trigger a penalty?
-
Hi! This is a follow on question from my other post - http://moz.com/community/q/site-dropped-after-recovery.
As mentioned there, I've ad a manual penalty revoked for http://www.newyoubootcamp.com/. This came after the forum was hacked and some poor quality SEO was done. We've managed to clean a large amount of links, but ones such as http://about1.typepad.com/blog/2014/04/tweetdeck-to-launch-as-html5-web-app-now-accepting-beta-testers.html (anchor is "microsoft") are still being found and indexed.
My question is that although the forum is now 410'd, can these junk links still be causing any harm? A huge amount have been disavowed, and many others taken down after a manual outreach campaign, but still others are appearing. The site is performing poorly in search despite having a much better domain authority, driven by largely great links from national newspapers, than its competitors, as well as solid user metrics such as a bounce rate of 30% and few on-site issues. This makes me think it must be the link profile.
Any advice would be much appreciated.
S
-
Great. Also remember that the disavow tool only uses the latest list you send in, "Note: Uploading a new file will replace all previously uploaded ones." from: https://support.google.com/webmasters/answer/2648487, so make sure that the list you send in last is the most complete list you have.
In general, I try to get a site's referral traffic up if it's not a healthy percentage of their site's visits, so if the PR company is providing that as well via their placements then they're really doing well. Cheers!
-
Thanks Ryan! The press has come in before and after the spam, they have a great PR who's got brilliant coverage.
-
When disavowing links, you can also disavow by domain, like: about1.typepad.com... This can help speed up the process in some cases.
The work you've done currently seems in order. 410 is fine to use per Cutts himself: http://searchenginewatch.com/sew/how-to/2340728/matt-cutts-on-how-google-handles-404-410-status-codes.
Has the press come before or after the problem with the spam? It'd be nice to get a similar amount of press as link recency plays a part too.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Top hierarchy pages vs footer links vs header links
Hi All, We want to change some of the linking structure on our website. I think we are repeating some non-important pages at footer menu. So I want to move them as second hierarchy level pages and bring some important pages at footer menu. But I have confusion which pages will get more influence: Top menu or bottom menu or normal pages? What is the best place to link non-important pages; so the link juice will not get diluted by passing through these. And what is the right place for "keyword-pages" which must influence our rankings for such keywords? Again one thing to notice here is we cannot highlight pages which are created in keyword perspective in top menu. Thanks
Intermediate & Advanced SEO | | vtmoz0 -
Link building… how to get high rewarding links?
Hi Guys, I have a few people whom I have built relationships up in my industry with that would like to link to my site. Is there any particular things I need to be mindful of before having them link to me? I'm just mindful of the unknown. Also, which links to use etc? Thanks in advance
Intermediate & Advanced SEO | | edward-may0 -
Unpaid Followed Links & Canonical Links from Syndicated Content
I have a user of our syndicated content linking to our detailed source content. The content is being used across a set of related sites and driving good quality traffic. The issue is how they link and what it looks like. We have tens of thousands of new links showing up from more than a dozen domains, hundreds of sub-domains, but all coming from the same IP. The growth rate is exponential. The implementation was supposed to have canonical tags so Google could properly interpret the owner and not have duplicate syndicated content potentially outranking the source. The canonical are links are missing and the links to us are followed. While the links are not paid for, it looks bad to me. I have asked the vendor to no-follow the links and implement the agreed upon canonical tag. We have no warnings from Google, but I want to head that off and do the right thing. Is this the right approach? What would do and what would you you do while waiting on the site owner to make the fixes to reduce the possibility of penguin/google concerns? Blair
Intermediate & Advanced SEO | | BlairKuhnen0 -
Technical Question on Image Links - Part of Addressing High Number of Outbound Links
Hi - I've read through the forum, and have been reading online for hours, and can't quite find an answer to what I'm searching for. Hopefully someone can chime in with some information. 🙂 For some background - I am looking closely at four websites, trying to bring them up to speed with current guidelines, and recoup some lost traffic and revenue. One of the things we are zeroing in on is the high amount of outbound links in general, as well as inter-site linking, and a nearly total lack of rel=nofollow on any links. Our current CMS doesn't allow an editor to add them, and it will require programming changes to modify any past links, which means I'm trying to ask for the right things, once, in order to streamline the process. One thing that is nagging at me is that the way we link to our images could be getting misconstrued by a more sensitive Penguin algorithm. Our article images are all hosted on one separate domain. This was done for website performance reasons. My concern is that we don't just embed the image via , which would make this concern moot. We also have an href tag on each to a 'larger view' of the image that precedes the img src in the code, for example - We are still running the numbers, but as some articles have several images, and we currently have about 85,000 articles on those four sites... well, that's a lot of href links to another domain. I'm suggesting that one of the steps we take is to rel=nofollow the image hrefs. Our image traffic from Google search, or any image search for that matter, is negligible. On one site it represented just .008% of our visits in July. I'm getting a little pushback on that idea as having a separate image server is standard for many websites, so I thought I'd seek additional information and opinions. Thanks!
Intermediate & Advanced SEO | | MediaCF0 -
On-site links
Hi everybody, There's a lot of information about getting sitewide backlinks, but so few about on-site optimization. Is there a maximum of links to put on a page ? Is there a maximum of link that a page should receive ? etc ... ? So, what is the optimal strategy ? And I'm only concerned about on-page and on-site link, not backlinks commming from other sites. Thanks
Intermediate & Advanced SEO | | DavidPilon0 -
Static links google guidelines
Google recommends to have static links it in guidelines Are breadcrumbs and static text link the same ? or in addition to breadcrumbs do I need static links on my page going from page A to B etc... The issue I have with static links this way is that if I look at the PR paper that would decrease the juice of my homepage ( which is the page I want to give the most juice to ) Thx,
Intermediate & Advanced SEO | | seoanalytics0 -
Have completed keyword analysis and on page optimization. What else can I do to help improve SERP ranking besides adding authoritative links?
Looking for concrete ways to continue to improve SERP results. thanks
Intermediate & Advanced SEO | | casper4340 -
Value of Newspaper Comment Links
Although most newspaper comment sections are a no-follow zone, I have noticed that some comments I have posted with links end up being followed. The comments are participatory and the links relevant and even add to the conversation. My theory is that some comments are monitored and if the editors are looking to encourage discussion and don't feel like your spamming, why not take the no follow off. I do plan on doing some testing with poor, spammy comments on the same papers but am encouraged and would like to know what other people have found.
Intermediate & Advanced SEO | | phogan0