How often is a Places search run - ie via the Google menu option
-
Hi guys
Does anyone have a gut feel for how often the Places search option is used via the left hand side menu of Google?
I have a non-slip solutions (flooring/decking etc) client. Google does not provide a 'local search' type results page even when the location is added to the search term. So I am thinking I should prioritise energies on the website and not local search activities (like citations).
But I am wondering how many searches are conducted using the Places option.
Any views?
Many thanks
Wendy
-
Thanks Mike - no map when company is used either.
Think you are right though - focus elsewhere!
-
Hey Wendy-
I haven't seen any data on the click through rates on the places tab for search results so I can't be much help there but fundamentally the places local map system, from my experience, is typically dependent on a more industry specific keyword rather than a product keyword (i.e. "Flooring company" rather than "non-slip floors"). With that said, I have seen product searches generate map results but the search volume has to be at a certain volume for a map to be generated without having to click on places. I think in the case of marketing a non-slip flooring solution I would focus more of your attention on organic, ppc and other marketing avenues.
Good luck!
Mike
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console indexes website for www but images for non www.
On the google search console, the website data is all showing for the www.promierproducts.com. The images however are indexed on the non www version. I'm not sure why.
Intermediate & Advanced SEO | | MikeSab1 -
Google WMT/search console: Thousands of "Links to your site" even only one back-link from a website.
Hi, I can see in my search console that a website giving thousands of links to my site where hardly only one back-link from one of their page to our page. Why this is happening? Here is screenshot: http://imgur.com/a/VleUf
Intermediate & Advanced SEO | | vtmoz0 -
Sitemap Migration - Google Guidelines
Hi all. I saw in support.google.com the following text: Create and save the Sitemap and lists of links A Sitemap file containing the new URL mapping A Sitemap file containing the old URLs to map A list of sites with link to your current content I would like to better understand about a "A list of sites with bond link to current content" Question 1: have I need tree sitemaps simultaneously ?
Intermediate & Advanced SEO | | mobic
Question 2: If yes, should I put this sitemap on the Search Console of the new website?
Question 3: or just Google gave a about context how do we make the migration? And I'll need really have sitemaps about the new site only..? What about is Google talking? Thanks for any advice.0 -
Dropped from Google?
My website www.weddingphotojournalist.co.uk appears to have been penalised by Google. I ranked fairly well for a number of venue related searches from my blog posts. Generally I'd find myself somewhere on page one or towards the top of page two. However recently I found I am nowhere to be seen for these venue searches. I still appear if I search for my name, business name and keywords in my domain name. A quick check of Yahoo and I found I am ranking very well, it is only Google who seem to have dropped me. I looked at Google webmaster tools and there are no messages or clues as to what has happened. However it does show my traffic dropping off a cliff edge on the 19th July from 850 impressions to around 60 to 70 per day. I haven't made any changes to my website recently and hadn't added any new content in July. I haven't added any new inbound links either, a search for inbound links does not show anything suspicious. Can anyone shed any light on why this might happen?
Intermediate & Advanced SEO | | weddingphotojournalist0 -
Do Local Search Efforts (Citations, NAP, Reviews) have an impact on traditional organic search listings (without the A, B, C mapping icons), but rather the traditional listings?
Are citations, NAP, Reviews, and other local search efforts impact traditional SEO listings? Can one elaborate?
Intermediate & Advanced SEO | | JQC0 -
Google Business Places SEO Question
Hi All, I have set up different Google Business Places listings for each of my locations for my business. I want each location to rank for their retrospective keywords. So from an SEO point of view to help these rank.. When choosing Keywords/Categories for my listing , should I use my main keyword + my location example - I have a carpet cleaner hire depot in London and I want to rank for London so should my keyword be just carpet cleaner hire or Carpet Cleaner Hire London. My other depot is say in the location of Watford so should that listing have keywords that contain Watford in them ?. Also - Should the description contain my localised keywords ? I have looked around and cant' find much on this topic Any pointers would be greatly appreciated thanks Sarah
Intermediate & Advanced SEO | | SarahCollins0 -
To index search results or not?
In its webmaster guidelines, Google says not to index search results " that don't add much value for users coming from search engines." I've noticed several big brands index search results, and am wondering if it is generally OK to index search results with high engagement metrics (high PVPV, time on site, etc). We have an database of content, and it seems one of the best ways to get this content in search engines would be to allow indexing of search results (to capture the long tail) rather than build thousands of static URLs. Have any smaller brands had success with allowing indexing of search results? Any best practices or recommendations?
Intermediate & Advanced SEO | | nicole.healthline0 -
Google Places optimisation for service franchise, 150 franchisees with no physical addresses?
So we have a client who is a plumbing franchise with about 150 franchisees across the country. Because its a plumbing franchise the businesses don't have street addresses (apart from the franchisee home addresses but we don't want to use those) We used to have bulk uploaded listings for the franchise locations and used the GPO address is the suburb/city as the address and got away with this fine for years. Google has copped onto this and asked for reverification of the listings by post now. So my question is what's the best way to optimise places for 150+ locations. As a quick fix, we're going to add a new places location as the master franchise HQ office (address exists). We can then add all the suburbs/areas serviced into this location which may or may not show up for local searches in those areas. We could potentially verify all listings by mail by using private mailboxes but mail verify on a mass scale like that is likely to be flaky not to mention an admin nightmare. Does anyone have an experience with this and how they got around it?
Intermediate & Advanced SEO | | Brendo2