Software to Analyse Bad Links
-
Is it possible to get a pretty good idea of my site's link profile by merging the link data from Google Webmaster Tools, MOZ and SEMRUSH (backlinks). I would think that combining the linking domains from these three packages would create a pretty good profile.
Once I create a list of domains that link to my site is it possible to run them thru MOZ so as to evaluate their quality?
Last year I paid a reputable SEO firm to run a link analysis, process link removal requests and finally a disavow, only to see my domain authority decline from 33 to 24. So I am leary of the process. That being said I have reviewed the disavow file that was submitted last year and still see about a third of the low quality domains still linking to our site.
Alternatively is it worthwhile to run a link detox report. Maybe it is worth biting the bullet and spending the $175.00 dollars to run a report. Our site (www.nyc-officespace-leader.com) does not have too many links so maybe I can research this manually.
Thoughts???
-
Hi Moosa:
Thanks for your response. Yes, LinkDetox seems to be the best solution for toxic link removal. I purchased the basic package today and ran a report (See enclosed) As a novice I have a few questions for you regarding this package:
-We scored a domain wide detox risk of 1,723. The site has referring root domains with 7113 links to our site. 121 links were classified as high audit priority. 56 as medium audit priority. 221 links were previously disavowed and we uploaded a spreadsheet containing the names of the previously disavowed links. We had LinkDetox include an analysis of no-follow links as they recommend this. Is our score really bad? If we remove the questionable links should we see some benefit in ranking?
-Some of the links we disavowed last year are still linking to our site. Is it worthwhile to include those links again in our new disavow file?
-Prior to filing a disavow we will request that Webmaster remove offending links. LinkDetox offers a package called Superhero for $469.00 that automates the process. Does this package effectively help with the entire process of writing and tracking the removal requests? Do you know of any other good alternatives?
-A feature called "Boost" is included in the LinkDetox Super Hero package. It is suppose to expedite Google's processing of the disavow file. I was told by the staff at Link Detox that with Boost Google will process the disavow within a week. Do you have any idea if this claim is valid??? It would be great if it were true.
Thanks for your feedback, I really appreciate it!!!
Alan
-
Hi Alan
Yes, combining those three sources would be great! It will give you multiple angles of your backlink profile, and since all tools crawl and show different links, you'll get a more holistic view of your overall backlink profile.
Here's where I pull my links from:
Here's a tool I use for quick "scoring" of my backlink profile (still requires manual review):
A few questions to ask when assessing links:
- Does this link help my website?
- Is this link relevant to my website?
- Would I trust this site (that's linking to me) if I landed on it?
- Is the website or content in which I am being linked from topically relevant to my website?
- If you check metrics - does anything about the metrics (domain authority, page authority,Majestic, SEMRush traffic/ranking data, etc) make me feel uneasy?
I would also take a look at Link Audit Guide for Effective Link Removals & Risk Mitigation - there are a TON of great tips in this article that can help get you on the right path for data collection, assessment, and action. For more tips on backlink audits, please read:
- How to Conduct a Link Audit (SEW)
- How To Conduct A Link Audit (SEL)
- A More Robust Process for Dealing with Link Removal Requests (Moz)
- Conduct a Backlink Profile Analysis with Excel (case study) (Moz)
Doing a backlink audit takes focus, patience, and knowledge. If you read all of the above and have a healthy data collection, you can find some amazing things. Sometimes, running a backlink analysis report isn't a bad idea, but if you have a small amount of backlinks, take the time to run through the process and learn what to look for in your backlink profile. That alone will pay off dividends in the long run!
Hope this helps - let me know if you have any questions or comments! Good luck!
-
Alan, If you are looking for some tool that can check your bad links than, link detox seems to be the best option around but as you said that your link profile isn’t long to doing it manually isn’t really a bad option either.
While back I wrote a post about how to find bad links in your link profile. In that post I discuss the anatomy of a bad links so just keep that in mind while sorting bad links from the good one and you are good to go for creating a disavow file.
Remember DA does not count the quality of domains so expecting a jump in DA because you are increasing the number of quality domains is not ideal.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
PDF - host, link, recreate?
I want to get as much SEO juice as possible onto my site. Our partner who is the manufacturer has about 5 pdf's per product listed on their website already. What should I do to create content and drive the most traffic to my reseller site? 1. Should I do a direct outbound link to their PDF and Google will crawl that content to boost my keywords? 2. Should I download the pdf and then upload the exact PDF onto our site? Will Google know this is not my content and copied? 3 Should I copy and paste the PDF content and paste it into our sites product page directly? 4. Should I recreate the PDF by copying most of our content and use our branding/contact details? then upload or copy and paste that content onto our site? (obviously alot more work) We have MANY products and different suppliers but want a way to be better at SEO then our manufactures. Option to any more ideas or ways to cut down on as much work as possible while driving the most traffic. Thank you!
Intermediate & Advanced SEO | | Jamesmcd030 -
Re: Inbound Links. Whether it's HTTP or HTTPS, does it still go towards the same inbound link count?
Re: Inbound Links. If another website links to my website, does it make a difference to my inbound link count if they use http or https? Basically, my site http://mysite.com redirects to https://mysite.com, so if another website uses the link http://mysite.com, will https://mysite.com still benefit from the inbound links count? I'm unsure if I should reach out to all my inbound links to tell them to use my https URL instead...which would be rather time consuming so just checking http and https counts all the same. Thanks.
Intermediate & Advanced SEO | | premieresales0 -
Link Building Strategy?
If I use unique content written from writers & post it to good sites (free blogs, bookmarking, directory, articles sites, etc.) having nice good cache, good PR, different IP's do i still have a chance of get hit by Spam actions of google? Planning to do like just 30-50 a month all with unique content or say 1 unique content then re-written & used not more than 3 times. If not this then What else would you suggest? One more thing to add up, like i have 1000+ pages out of which i have like 80-90 pages that matters to me (important pages) then how do I spin the anchor text between all the pages. Should i spin them between 1000+ pages or use only 80-90 IMP pages. If the content is 300 words let say then how many anchor tags should i have?
Intermediate & Advanced SEO | | welcomecure0 -
Internal Linking - Can You Over Do It?
Hi, One of the sites I'm working on has a forum with thousands of pages, amongst thousands of other pages. These pages produce lots of organic search traffic... 200,000 per month. We're using a bit of custom code to link relevant words and phrases from various discussion threads to hopefully related discussion pages. This generates thousands of links and up to 8 in-context links per page. A page could have anywhere from 200 to 3000 words in one to 50+ comments. Generally, a page with 200 words would have fewer of these automatically generated links, just because there are fewer terms naturally on the page. Is there any possible problem with this, including but not limited to some kind of internal anchor text spam or anything else? We do it to knit together pages for link juice and hopefully user experience... giving them another page to go to. The pages we link to are all our pages that produce or we hope to produce organic search traffic from. Thanks! ....Darcy
Intermediate & Advanced SEO | | 945010 -
How should I react to my site being "attacked" by bad links?
Hello, We have never bought links or done manipulative linbuilding. Meanwhile, someone has recently (15th of March) pointed at the top 5 websites on my main keyword with lots of bad quality links. So far it has not affected my rankings at all. Actually, I think it will not affect them because I think it was not a massive enough attack. The particular page that has been attacked had about 100 root domains pointing it and now it went up to something like 400. All those were in one day. All of those links use the same anchor text: the keyword we're ranking for. With those extra 300 root domains pointing at us, we went from 600 rootdomain to 900 pointing at our domain as a whole. The page that was targetted by the attack is not the homepage. What I wanted to do was to basically do nothing since I think it won't affect our rankings in any ways but I wanted you guys' opinion. Thanks.
Intermediate & Advanced SEO | | EndeR-0 -
Are Links from Homepage safe?
I have the option of getting a link from 2 websites home pages. My site is a financial service website. I want to know if it is safe to do so. The first site is a hotel site, so their content has no relation to my site And the second is a Google News website about finances They have offered me a section in the sidebar to have a sentence or 2 about my site with a link. Can you tell me would these be safe to get? I don't want to be hit by any penalty
Intermediate & Advanced SEO | | JohnPeters0 -
Is this splitting my authority or link juice?
Hi Using seomoz i am getting told that a 302 temporary redirect is occurring on some of my pages for instance. http://www.eco-environments.co.uk/solar-power/ Then redirects here http://www.eco-environments.co.uk/solar-power/default.phuse is this splitting my page authority because of the temporary redirect? I just want to make sure i have fully understood what's happening before i go to the company who designed and developed our site as i am convinced this is hurting my rankings. Thanks
Intermediate & Advanced SEO | | Nickhoyle10 -
Links to Facebook pages
I would like to ask if anyone has any knowledge regarding linking to a company's facebook page. I have built a few links to a client's facebook page in an effort to have it rank better in SERPs. I just learned that unlike twitter and linkedin, it is apparently not possibly to directly link to facebook pages. At least it is not possible from a search engine's perspective. If you follow any facebook page link while you are not logged into facebook, you are redirected to the facebook home page. I can't think of any way around this obstacle. I'd love some clever solution such as providing a URL which includes a basic dummy facebook login but there is nothing I am aware of to achieve this result. Does anyone have any ideas on this topic?
Intermediate & Advanced SEO | | RyanKent0