On Page Report Card F Grade Critical Factors
-
The website and page in question is http://www.upstrap-pro.com/ I sell non-slip camera straps and FYI for key word(s) camera strap(s) we were for a number of years on page 1 or 2. Google sold our registered trade-name _UP_strap
all over the web including Amazon. And of course we were hijacked for the keyword. Be that as it mayAccording to SEOMOZ there are many errors on our homepage. I am having the host look at a number of SEOMOZ's report findings.
Two critical findings that are making me nuts because I do not have the tech chops to understand why are:
1) Accessible to Engines
<dl>
<dt>Explanation</dt>
<dd>Pages that can't be crawled or indexed have no opportunity to rank in the results. Before tweaking keyword targeting or leveraging other optimization techniques, it's essential to make sure this page is accessible.</dd>
</dl>
2) Appropriate Use of Rel Canonical
<dl>
<dt>Explanation</dt>
<dd>If the canonical tag is pointing to a different URL, engines will not count this page as the reference resource and thus, it won't have an opportunity to rank. Make sure you're targeting the right page (if this isn't it, you can reset the target above) and then change the canonical tag to reference that URL</dd>
<dd>So here is the code:</dd>
<dd>```
<html xmlns="<a class="attribute-value">http://www.w3.org/1999/xhtml</a>"> <head> <title>DSLR-Camera-Straps Award Winning Non~Slip Shoulder Strapstitle> <meta name="<a class="attribute-value">description</a>" content="<a class="attribute-value">An Amazing Camera Strap that will NOT slip off your shoulder! Neck straps are bad for your neck & camera slings are bulky. Easy 60 day money back return policy.</a>" /> <meta http-equiv="<a class="attribute-value">Content-type</a>" content="<a class="attribute-value">text/html;charset=UTF-8</a>" /> <base href="http://www.upstrap-pro.com/Merchant2/" /> <link type="<a class="attribute-value">text/css</a>" rel="<a class="attribute-value">stylesheet</a>" href="css/00000002/cssui.css" media="" /> <link rel="<a class="attribute-value">canonical</a>" href="http://www.upstrap-pro.com/" /></dl> -
Do you have Google Webmaster Tools set up? That's the easiest way to confirm that Google is, in fact, indexing all or at least most of your URLs.
Who set up your canonicals? Can they look into it for you and make sure everything is okay?
-
There's nothing in the pasted code that shows why the crawler thinks your site is inaccessible. You should check for the existence of a robots.txt file in your sites root folder and make sure its not blocking access. You can also check the .htaccess file to see if thats blocking access.
In terms of the rel canonical, there are a couple things I'm noticing:
- It points to the root of the domain, without any index.php or anything like that. If the page report is for anything other than <a class="external" rel="nofollow" target="_blank">http://www.upstrap-pro.com/, for example without the www or pointing to an index page, it will be a conflict with the rel canonical tag. Even though they will load the same resource, they're technically different URLs.</a>
- You're using the base tag. I'm not familiar enough with this tag to know, but I suspect it might be messing up your canonical tag, turning it into <a class="external" rel="nofollow" target="_blank">http://www.upstrap-pro.com/Mercha...</a><a class="external" rel="nofollow" target="_blank">http://www.upstrap-pro.com/</a>
Good luck!
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