Panda Penalty Recovery?
-
My site: www.stephita.com, is based in Toronto, Canada.
It used to rank top 3 in local and national searches for "wedding invitations" and "wedding invitations toronto". I've now been placed on the dreaded page 2 ;|
I didn't keep up with the times and news, and wasn't aware of Google Panda Penalty until earlier this year
So, I've cleaned up most of my site with what I suspect what caused me to drop:
a) Cloaking pages - I had PHP script generate about 1000 pages of "cloaked" pages. This has been removed, and I've used Google webmaster tools to "remove" the directory as well.
b) Duplicate Content pages - (not cloaked, but I've done content writing on the majority of my product pages)
The 2 items above is what I "assume" caused a Google Penalty... I started this cleanup endeavour late January, and with the content writing to remove what MOZ tools notices as duplicate pages.
I've read online that Panda is now part of the search algorithm. So does that mean, ideally, I should start seeing "better" ranking results now? Or is there a process I should be following and submitting my site for "reconsideration"?
Thanks all!
-
If it is Panda then cleaning up the site to make it more useful is your best bet.
- Make sure the design is clean.
- Make sure the writing is answering the user's question, and that it's well written.
- Make sure that the function of the page matches the search query.
Fixing these things should result in an eventual improvement in rankings.
If you were cloaking, that could be a penalty all by itself. Make sure to fix anything shady, and consider whether non-standard implementations or architecture could have confused Googlebot or made it look like you were trying to manipulate rankings. Check Webmaster tools for any warnings or manual penalties for sure.
You can also cross-reference drops in traffic to what others have seen on similar dates to make sure it was Panda.
-
There may be other technical issues or algorithm updates in play here. If you haven't done so already, you should check your Analytics against the dates of any algorithm updates using one of the links below.
If you're confident that it's a Panda issue, one of the best guides I've seen is http://www.thesempost.com/understanding-google-panda-definitive-algo-guide-for-seos/.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Payday Loan or Panda? Any thoughts?
So this is a very old problem, but I'm finally getting around to trying to figure it out. My site experienced a dramatic organic traffic drop from Google (-40%) on May 17th 2014. It then drops another 30% on May 19th 2014. See graphs. According to Moz these two dates correlate with Payday Loan 2.0 and Panda 4.0. Panda makes complete sense, as this site (www.ausedcar.com) has a large amount of content that is syndicated across other sites (used car inventory is essentially the same everywhere on the Internet). Payday Loan on the other hand, which seems to be the primary traffic drop doesn't make any sense at all. Is it possible I started getting hit by Panda on the 17th and then it completed on the 19th? I know the dates for algorithm changes are not perfect. Next, assuming it is Panda, what are some things you guys have done to help with this? As I mentioned this content is duplicated all over the Internet, so it seems like Google arbitrarily picks winners and losers (my site is twenty years old!). I know I need unique content, but not sure how exactly to do that besides rewriting words so it doesn't appear duplicate.
Technical SEO | | Catbelly0 -
Has anyone had their Google manual spam penalty lifted without notice?
In June of this year, our company submitted a reconsideration request, which Google rejected and confirmed that they had a manual spam penalty placed on us. After cleaning up our extensive link portfolio, we submitted our 2nd reconsideration at the end of this month (July) and received this response: Dear site owner or webmaster of domain, We received a request from a site owner to reconsider domain for compliance with Google's Webmaster Guidelines. We reviewed your site and found no manual actions by the webspam team that might affect your site's ranking in Google. There's no need to file a reconsideration request for your site, because any ranking issues you may be experiencing are not related to a manual action taken by the webspam team. Of course, there may be other issues with your site that affect your site's ranking. Google's computers determine the order of our search results using a series of formulas known as algorithms. We make hundreds of changes to our search algorithms each year, and we employ more than 200 different signals when ranking pages. As our algorithms change and as the web (including your site) changes, some fluctuation in ranking can happen as we make updates to present the best results to our users. If you've experienced a change in ranking which you suspect may be more than a simple algorithm change, there are other things you may want to investigate as possible causes, such as a major change to your site's content, content management system, or server architecture. For example, a site may not rank well if your server stops serving pages to Googlebot, or if you've changed the URLs for a large portion of your site's pages. This article has a list of other potential reasons your site may not be doing well in search. If you're still unable to resolve your issue, please see our Webmaster Help Forum for support. Sincerely, Google Search Quality Team Has anyone else or their clients experienced this recently? Can this be attributed to the "softer" Panda update? Any other additional information is greatly appreciated.
Technical SEO | | eugeneku0 -
Google Penalty Investigation
Hi All, I've recently had a google penalty, and have spent a long while working through tying up any loose ends with my site (I'm building a new one, so you'll still see some probs on my current one). My search referrals do slowly seem to be recovering, but only for variations of terms that are similar to 'bike repair'. Now, my site does primarily offer bike repair advice, so that's a good thing, but I'm not yet ranking for any of my specific keywords. One example is that I used to rank quite high for the term 'schrader valve'. Is this a signal of anything in particular? Or can I not read anything specific into this? Thanks!
Technical SEO | | madegood0 -
Can a 307 Redirect Pass on a Manual Google Link Penalty?
Hi, I am using a 307 redirect to redirect traffic from an old site which has a google manual link penalty against it to a brand new site. My understanding is that 307 will not pass on link juice which is okay as I'm starting fresh with the new site, but I would hate to risk having the penalty from the old site being passed onto the new site. I am using a 307 in lieu of have a "Click Here to be directed to new site" page.. Thanks in advance.
Technical SEO | | Robdob20130 -
Panda and unnatural links caused ranking drop
Hi I have been approached to do some SEO work for a site that has been hit badly by the latest panda update 3.3, they have also had a warning in their Google webmaster tools account saying they had unnatural looking links to their site, they received this in 26 Feb and that prompted them to stop working with their excising seo company and look for a new one. Apparently their rankings for the keywords they were targeting have dropped dramatically, but it looks like just those they were actively building back links for, other phrases do not look affected. Before I take them on I want to be clear that it is possible to help them reclaim their rankings? I have checked the site and the on-page seo is good, the site build is good, just a few errors to fix but the links that have been built by the seo company are low quality with a lot of spun articles and the same anchor text so I see what the Google webmaster tools message is refuring to. I do not think these links can be removed as there is no contact details on the sites I checked I have not checked all of them but a random sample does not show promise, they are from low authority domains. So if I am to take them on as a client and help them to regain their previous rankings what is the best strategy? Obviously they want results yesterday and from our phone call they would rather someone else did the work than them, so my initial response of add some better quality content that others in your industry would link to as a reference did not go down well, to be fair I think it is a time issue there are only 3 people in the company and they are not technical at all. Thanks for your help Sean
Technical SEO | | ske110 -
Noindex duplicate content penalty?
We know that google now gives a penalty to a whole duplicate if it finds content it doesn't like or is duplicate content, but has anyone experienced a penalty from having duplicate content on their site which they have added noindex to? Would google still apply the penalty to the overall quality of the site even though they have been told to basically ignore the duplicate bit. Reason for asking is that I am looking to add a forum to one of my websites and no one likes a new forum. I have a script which can populate it with thousands of questions and answers pulled direct from Yahoo Answers. Obviously the forum wil be 100% duplicate content but I do not want it to rank for anyway anyway so if I noindex the forum pages hopefully it will not damage the rest of the site. In time, as the forum grows, all the duplicate posts will be deleted but it's hard to get people to use an empty forum so need to 'trick' them into thinking the section is very busy.
Technical SEO | | Grumpy_Carl0 -
We have been hit with the "Doorway Page" Penalty - fixed the issue - Got MSG that will still do not meet guidelines.
I have read the FAQs and checked for similar issues: YES / NO
Technical SEO | | LVH
My site's URL (web address) is:www.recoveryconnection.org
Description (including timeline of any changes made): We were hit with the Doorway Pages penalty on 5/26/11. We have a team of copywriters, and a fast-working dev dept., so we were able to correct what we thought the problem was, "targeting one-keyword per page" and thin content. (according to Google) Plan of action: To consolidate "like" keywords/content onto pages that were getting the most traffic and 404d the pages with the thin content and that were targeting singular keywords per page. We submitted a board approved reconsideration request on 6/8/11 and received the 2nd message (below) on 6/16/11. ***NOTE:The site was originally designed by the OLD marketing team who was let go, and we are the NEW team trying to clean up their mess. We are now resorting to going through Google's general guidelines page. Help would be appreciated. Below is the message we received back. Dear site owner or webmaster of http://www.recoveryconnection.org/, We received a request from a site owner to reconsider http://www.recoveryconnection.org/ for compliance with Google's Webmaster Guidelines. We've reviewed your site and we believe that some or all of your pages still violate our quality guidelines. In order to preserve the quality of our search engine, pages from http://www.recoveryconnection.org/ may not appear or may not rank as highly in Google's search results, or may otherwise be considered to be less trustworthy than sites which follow the quality guidelines. If you wish to be reconsidered again, please correct or remove all pages that are outside our quality guidelines. When such changes have been made, please visit https://www.google.com/webmasters/tools/reconsideration?hl=en and resubmit your site for reconsideration. If you have additional questions about how to resolve this issue, please see our Webmaster Help Forum for support. Sincerely, Google Search Quality Team Any help is welcome. Thanks0 -
Panda Update Question - Syndicated Content Vs Copied Content
Hi all, I have a question on copied content and syndicated content - Obviously copying content directly form another website is a big no no, but wanted to know how Google views syndicated content and if it views this differently? If you have syndicated content on your website, can you penalised from the lastest Panda update and is there a viable solutiion to address this? Mnay thanks Simon
Technical SEO | | simonsw0