Analytics Data Messed Up
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I have a website that gives very unatural data in Analytics.
First for some reason my paid search traffic and organic traffic seems to be pretty much the same.
If I pause my adwords ads my organic traffic go down if I start them it goes up.
Anyone else had this problem before?
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Hey there Lynn,
I think that indeed the problem is because of some redirect issues I had.
Thanks for the advice!
Keep up the good work!
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Hi there! Did Lynn's answer do the trick? We'd love an update.
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Hi,
This is likely due to either an incomplete linking between your adwords and analytics accounts or some sort of redirect issue on your website which is confusing your data and showing paid traffic as organic traffic.
For the first issue check and make sure your adwords/analytics accounts are linked correctly and make sure you have auto tagging turned on.
If that is all set up ok and you still have the problem then check out this guide to making sure server redirects are not stripping out variables which help identify paid traffic to analytics.
Usually double checking these items will solve these kind of issues. Hope it helps!
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_First for some reason my paid search traffic and organic traffic seems to be pretty much the same. _
If I pause my adwords ads my organic traffic go down if I start them it goes up.
_So Inside the Analytics platform there is a section called paid traffic. There is also a section called organic. _
Organic goes up whenever my paid traffic goes up. Organic should not do that. Organic should be a steady line if not increasing since my keywords are increasing in ranking.
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I am not 100% sure of your question. Your google analytics is total traffic - so it includes paid. So if you turn off paid and it shows no traffic that suggests you have little to no organic traffic.
Do you have webmaster / search console linked up to the website?
Hope that assists.
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How having very little organic traffic can make your paid search and organic search being the same in analytics?
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It sounds like you have very little organic traffic. In fact only paid traffic. What does search console / webmaster tools say? How much traffic is being generated according to WMT's?
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