Video Syndication in 2016
-
This doesn't seem to have been discussed here for a number of years, so I'm wondering what people think of video syndication in 2016?
Is it a good idea for website SEO (backlinks in accompanying text)? Or for raising general web presence? Or generally pushing the video itself up the SERPS?
Or is it better to concentrate everything on Youtube?
I'm looking to raise a website profile that produces 4-5 videos a week presently but is only getting an average of 500-1000 views in each video.
-
Thanks Andy - I was thinking about using video syndication software to solve the time issue, but I can certainly see your logic with Youtube / Google
-
More from a time factor than anything else, I would be spending my efforts on pushing videos on YouTube. Google tends to rank these well - I wonder why!
There are a lot asked this question over the last couple of years and I tend to offer the same advise - YouTube.
Others might have some different views and insights though.
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Choosing a video hoster for a website
Hi guys, I would love to hear your opinion about which video hoster is recommendable for embedding videos on a website and why? So far, I can't decide between Youtube, Vimeo and Wistia. Youtube: + large community, snippets in Google - advertisements Vimeo: + appealing look - small audience Wistia: + easy to customize, statistics - no community, no snippets in Google Thanks in advance for any input! Benjamin
Image & Video Optimization | | ghostwriter0 -
How to Create A Cost-Effective Video OR Outsource?
We are planning to make videos for our unique products but we do not have the experience of doing one before. Is there any tutorial online teaches people how to make one without spending alot of money or using expensive equipment? Does anyone have experience outsource their videos and how much am i looking to spend? Where to find talented videos maker with cheap price?
Image & Video Optimization | | ringochan0 -
Vimeo Pro, video SEO and rich snippets
Hi All, we are producing product demonstration videos. One major aim with these videos is to help our rankings for these specific product pages and associated keywords... and to get rich snippets displayed on Google results pages against our listing. We have used schema.org markup in the product pages body code along with / next to the embed vimeo video code on the product page in order to hopefully get us rich snippet listing... we used schema.org markup as this seems to be the main current markup for rich snippets we have hosted the video via Vimeo Pro so that it is served quickly and not affected by speed of our hosting server or any possible bandwidth issues on our hosting server and ensure sthat the traffic comes to our site pages rather then Youtube or similar Vimeo Privacy settings for the video have been set so that we have not allowed it to be embed anywhere except for our own domain and the video is not displayed on Vimeo.com to ensure that the video is not duplicated anywhere else... so that this is unique content on our own site for maximum value for our domain We have used the "old code" from Vimeo Pro for embedding the video on our product page rather than the current iframe code as from what i understand Google cant follow very well and doesn't necessarily trust content displayed in iframes. Video and schema.org markup code used is on product page is: <div itemprop="<a class="attribute-value">video</a>" itemscope itemtype="<a class="attribute-value">http://schema.org/VideoObject</a>"> <p ><strong>Watch our <span itemprop="<a class="attribute-value">name</a>">Click 7 Lite Duo demonstrationspan>:strong>p> <meta itemprop="<a class="attribute-value">thumbnailURL</a>" content="<a class="attribute-value">http://www.3wisemonkeys.co.uk/img/products/nextbase-click-7-lite-duo-thumb.jpg</a>" /> <meta itemprop="<a class="attribute-value">duration</a>" content="<a class="attribute-value">T2M23S</a>" /> <span itemprop="<a class="attribute-value">description</a>">A product demonstration showing what's included in the box when you buy a Click 7 Lite Duospan>...:<br /> <p align="<a class="attribute-value">center</a>"> p> <p align="<a class="attribute-value">center</a>"><object width="<a class="attribute-value">500</a>" height="<a class="attribute-value">281</a>"><param name="<a class="attribute-value">allowfullscreen</a>" value="<a class="attribute-value">true</a>" /><param name="<a class="attribute-value">allowscriptaccess</a>" value="<a class="attribute-value">always</a>" /><param name="<a class="attribute-value">movie</a>" value="<a class="attribute-value">http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0</a>" /><embed src="[http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0](view-source:http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0)" type="<a class="attribute-value">application/x-shockwave-flash</a>" allowfullscreen="<a class="attribute-value">true</a>" allowscriptaccess="<a class="attribute-value">always</a>" width="<a class="attribute-value">500</a>" height="<a class="attribute-value">281</a>">embed>object> p> div> Page this code is used on: http://www.3wisemonkeys.co.uk/proddet.jsp?id=2016&cat=1 Could anyone confirm whether the above seems to be what we need to do / should be doing to get the most value from these videos for helping our web site rank better with Google / search engine results pages as well as getting rich snippets displayed? Lastly does the above code seem correct and include all the necessaries for rich snippets? Thanks for any pointers.
Image & Video Optimization | | jasef0 -
Do on-page video transcripts dilute keyword targeting?
We're considering putting video transcripts in collapsable div tags or using jquery on our actual video page. Videos range from 3 minutes to 12 minutes. For some of the longer videos, is there a chance that having the transcript on-page will dilute the value of our targeted keywords? Or is it the opposite? We just want to make sure we're properly optimizing for SEO/search visibility and not over-optimizing for the sake of it.
Image & Video Optimization | | scherkin10 -
How Do I Know My Videos Are Indexed?
Hey Mozzers, Ive followed a few tutorials around the web and created a video sitemap and submitted it to GWT. The results were that 7 videos submitted and only 1 indexed. I cant view this information any deeply. However, if I go to videos.googlecom and conduct a site:domain.com, I can actually see that all 7 of my videos appear as results. If I then go back to universal search and search for the exact match title of the video along with site:domain.com, the page appear perfectly but without the Video thumbnail. Are my videos indexed? If yes, why are my thumbnails not showing? Thanks in advance.
Image & Video Optimization | | LukeyJamo0 -
What Tactics Are You Using for Video Marketing?
Hey everybody, I finally started shooting some screen capture videos and it is actually fun! Right now, I am uploading to Youtube and soon, Vimeo. Next, I embed them on a post and share it around a few social sites, Tweet it, and share it on my Facebook Page. I know there are more effective ways and sites for doing this. What tips can you Mozzers share? Thanks, Jared
Image & Video Optimization | | JaredBroker0 -
What is the best way to host a video on my site from a SEO perspective?
Hi, we are in the process of creating a video about a topic that is highly relevant for our customers. Once it is completed we want to offer the video to our customers so that they can embed it into their own websites for free. What is the best way to do this and still receive maximum SEO juice? If we use a a video service like youtube or vimeo, then the link will go to vimeo or youtube and not our site. One thing we are thinking about is asking our customers to link to our site in return for embedding the video, but if there is an automatic solution then this would be a lot better. Any tips will be highly appreciated! If you have anyother tips regarding video content then the same of course! Many thanks! Daan
Image & Video Optimization | | daan.loening0 -
Will hosted videos be indexed and pulled into search results if a video sitemap is submitted, but the video itself is in an iframe?
We're working with a client to create and submit a video site map. All of their videos are on separate pages, with unique copy, etc. The problem is that the videos may have to be within an iframe. Will this be an issue with regards to being included in video and universal search results? Or will the video site map take care of it? While we're on the topic of video site maps, does anyone know conclusively what the best thumbnail size is? Google has conflicting information, one resource says 160 x 120, and another says 120 x 90. Thanks in advance!
Image & Video Optimization | | RedDoor580