Number of keywords for single page website
-
Hello, i have a question about keywords in Single page website. For how many keywords should i focus in single page website? For example: In my industry are important 2 different keywords - cabinet making and **made to measure furniture. **Should i focus on both keywords or its better to pick better keyword and focus only for that one (of course including different forms of that word and so on). Thank you for help.
-
You can optimize and create your landing page content however you see fit. If you want to optimize the content for more than one keyword, go ahead! The most important thing to remember is not to overstuff your content with keywords—but utilizing multiple keywords can definitely help this.
Before focusing on very specific keywords that you think are the most important for the industry, make sure that these are the keywords that people are actually searching. You should be writing content that attracts and helps users. You need to write for what they want to hear, not necessarily what you want to share.
-
Hi Reyzer,
The pointers below should give you an indication of how to go about this and further dilemmas of keyword targeting:
What does your customer expect to see?
Do customers have the same intent when they search for the ‘cabinet making’ and ‘made to measure furniture’? If ‘cabinet making’ and ‘made to measure furniture’ are just different ways of phrasing the same thing – stick them on the same page.
What do you offer as a business?
Do both of the terms accurately describe your service or do you have two different services for each of them? It would make no sense to have separate pages for the service, but it could be worth having different pages for various features/benefits of the service.
Take a look at Wistia ( https://wistia.com/product/marketing-automation) and how they talk about the same product on different pages by highlighting different benefits and in this way targeting different user needs/intents.
What does Google expect to see?
At a high level, you can often determine how to group your keywords simply by looking at a competitor's menu structure and major categories.
You can also check whether there is a cross-over between the top 10 URLs that appear for your terms. For your terms, there is not a single URL crossover amongst top ten search results.
Feel free to let me know if you have any further questions and best of luck!
- Maryna
-
Keyword strategies are quite in-depth when you get started so it's good to know from the outset, what you are trying to promote from that page.
From your examples, both phrases give a very different set of results, so I would be looking to create 2 different pages for these. However, you will need to do some research on how to make these pages more targeted for Google.
For example, for Made to measure furniture, I would be looking to add keywords and phrases that you know Google associates with them, such as:
- We make it to order
- Furniture we make to order
- Custom made furniture
- Bespoke furniture
- Contemporary furniture maker
- Bespoke solid wood furniture
- Bespoke fitted furniture
Depending on the pages you are looking to promote, you could add some of these as headings or talk more about them as part of the page content.
But as always with keywords, make sure it all makes sense and don't just drop keywords and phrases into a page without giving them a reason to be there.
Such a big subject, but I hope this helps a little.
-Andy
-
Hi Reyzer,
Though in theory, Gaston Riera's response is correct that you really can't determine the number of keywords on your page, it's up to Google / search engines to decide what keywords they find your page useful to rank.
The main criteria for the keywords that would actually remain the same overall, so you need to be careful about optimizing the page for too many keywords.
You can read about the best on-page SEO factors that determine the possible rankings for keywords on this link : https://moz.com/learn/seo/on-page-factors
I hope this helps, feel free to respond if you have further questions.
Regards,
Vijay
-
Hi there,
There is no exact rule in this subjet. A single page is elegible to rank for thousands of keywords.
Having more than one main keyword for a single page makes it more difficult to Google to decide on which to rank better.That said, lets get to business. For me the best and optimal solution is to have different pages for keywords that are different. So that you can fully optimize every page for just one main keyword.
In your case i'd have these two pages:Then every page can also be target of further optinizations for long tails keywords of the main keyword.
Hope I've helped.
GR.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I create additional pages for to try to rank for alternative keywords?
Hi I have my primary product page https://www.planacademy.com/primavera-p6-training/ - that ranks well for and is optimized for "primavera p6 training". However, I'd the same page to rank well "primavera p6 online course". Do I create another version of this page optimized for these different keywords? Or do I try to get the 1 page to rank for both? A bit confused here as to what to do. Thanks.
Keyword Research | | plannerguy0 -
Disparity between new and old keyword planner
Hi everyone! While performing keyword research using both Google's old and new Keyword Planner, I've noticed a disparity between the two tools. In many cases, the old tool gives a much larger monthly search volume than the new tool. There are a few cases where both tools provide the same monthly search volume for a term, but those are few and far between. Has anyone else experienced this? Thanks in advance!
Keyword Research | | Brandon.H0 -
Different Blog Articles - What about Keywords Cannibalization?
Hi everyone, I have a question in regards to blog articles and long tail keywords variation. I usually create landing pages for the services of my business and create related topics for my blog with long tail keywords (tips, best practice, etc.). However, by using this method, I am a bit worried about the ranking of the different pages/blog posts. _(See Attachment - in this example, I tracked it with Serplab. MOZ keywords tracking is giving me the same result anyway). _ I created a blog post with a related topic 'office interior design tips'. Unfortunately, when looking at the ranking, the previous page (office-design) is not ranking anymore for this keywords and instead, the blog post office-interior-design-tips took his place. It moved from position 11 to 29 only because I created a blog post related to the topic. Therefore, what happened to the previous page? Does it stop to rank for this keywords once there is another blog post that is related to it? How can we avoid this fluctuation of ranking due to cannibalization? One can assume that by creating relevant content related to this topic, it should rank higher no? Thanks in advance for your answers. serp.png
Keyword Research | | Juvo0 -
How can I easily track multiple keywords for multiple pages?
We are creating landing pages to target keywords, and would like to be able to have something set up so at a glance we can see each page's rank for its targeted keyword. For example, if we have pages with the URLs of example.com/sites/purple-widgets, example.com/sites/purple-widgets-for-cheap, example.com/sites/cheap-purple-widgets, etc., we'd like to see the rank of each of those pages for their respective keyword ("purple widgets", "purple widget for cheap", "cheap purple widgets", etc.). Any suggestions?
Keyword Research | | brandonRT0 -
If I put some keywords in my pages might it optimize my homepage?
Let's say that I write content in some random pages in my websites - is there a possibility that it will affect and optimize my home page for the same keywords? Hope you understand & sorry for my bad English!
Keyword Research | | Rephael0 -
Keyword In Page Title
Broad Keyword Usage in Page Title Easyfix <dl> <dt>Page title</dt> <dd>"The Sea Trout Inn in South Devon, Near Totnes - Luxury Bed and Breakfast and Restaurant - Contact Us"</dd> <dt>Explanation</dt> <dd>Search engines consider the title element to be the most important place to identify keywords and associate the page with a topic and/or set of terms. SEOmoz's correlation research has also shown that rankings are heavily influenced by keyword usage in the title tag.</dd> <dt>Recommendation</dt> <dd>Employ the keyword in the page title, preferrably as the first words in the element.</dd> <dd>The keyword is Hotels Totnes, how can I put this in a page title without it looking stupid ?</dd> </dl>
Keyword Research | | Stoz0 -
Google Keyword Tool
Hello, Is the Google Keyword Tool the only reliable source for stats on keyword search volume on Google? The tool returns "no data" results for keywords I would expect to have some, if not much, search volume. I would like to cross-check these results, if possible. Thanks!
Keyword Research | | nyc-seo0 -
Keyword variations
I have a question about keyword variations. To be specific, let's say "blue upside down cars" has low competition but fairly low traffic. However, the shortened variation "upside down cars" has low competition but extremely high traffic. Can I double my bet by going ahead and using "blue upside down cars" whereby in some instances Google would refer traffic based on the entire keyword, but it would also refer traffic based on the the last part of the keyword which has the higher traffic ("upside down cars"). In this case, we would optimize around "blue upside down cars" with hopes of getting traffic for both keywords (the long tail and longer tail). Is there any reason not to pursue this strategy? I hope I made sense!
Keyword Research | | amandahx20