Monthly Ranking Comparisons on Custom Reports
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Hi,
We run MONTHLY Moz custom reports that compares rankings from the previous month, but some of the data just doesn't make sense.
As an example, in the previous month’s report our ranking for “keyword X” was #3, when we look at the current month’s report our ranking for “keyword X” is still #3, but it shows that it’s gone up by 3 positions.
This position change is not true if you compare to the previous month’s report! How can we know what dates we are comparing against?
All the best, Lee.
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Thanks, Tawny. I'll email them now
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Hi Lee! Tawny from Moz's Customer Support team here.
Hm - that does sound potentially confusing! With this type of issue, it's easiest for us to investigate if you write in directly to help@moz.com with all the details of your campaign and what you're seeing. That way we can take a look at the same things you're seeing and help figure out what's going on.
I'd encourage you to write in to us at help@moz.com with all the details of this situation, and we'll do our best to answer all your questions!
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Lee,
One of my favorite tools is Agency Analytics, which is excellent for tracking keywords. It updates daily, so you get very accurate reports, and it's very simple to use. You can also track the keywords from the date you entered them, this is great for our team, since we can show ranking increases since we started a campaign.
I would suggest trying them out, it's pretty helpful.
Chris
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