What to do with thin Job-Posts with little information?
-
Hi everyone,
I'm currently doing some audit on an Seeking Job Ads site, and having some problems on what to do with ads that are imported from a "news paper" that have so little information to add.
A regular ad has enough information to difference itself from another with the following data:
Summary
Duties
QualificationsOn the other hand, an imported ad from a news paper since it has little room for content, it may look like this: "Company N" looking for an engineer with 2 years of experience call us at: 923xxxxxx
Since there is little information, i'm getting some trouble on moz crawling - duplicated content due to the lack of content which makes this kind of ads look way too similar.
So I'm wondering what can I do with this kind of ads.
Option 1: Adding No follow | No index
Option 2: Making a random mix of other related job adsAny help would be much appreaciated it.
Joao.
-
Hi Joao,
One thing that you might try to do to differentiate the content from search engines' perspective is add schema markup designed for job postings.
Schema helps search engines understand what the content on a page is or is describing, and you can specify things like:
- Date posted (do you have this information if you are pulling from a newspaper?)
- Experience requirements
- Hiring organization
- Industry
- Job location
- Job title
- The date the offer expires
Adding this information will give search engines much more context about what the content is about, and may help your issue.
Hope this helps!
-
Hey Joao,
How long are these particular job posts up for? If they are not on there long enough, I would recommend no-indexing them as they are not going to be up for long.
If not is there no way you can add more content to the pages by requesting more information from the advertiser?
KR
Kay
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Meta Description for ALL my Posts is Being Overwritten!
Every single one of my posts meta descriptions are being overritten with the same meta description! I use Yoast and have proper meta descriptions in my posts, but something seems to be overriding them. https://ibb.co/rcgWNXb Any idea what could be causing this? Thank you!!! Mike
Technical SEO | | naturalsociety1 -
Unnatural Links on Forum Posts
Google responds to my reconsideration request. They give me like 2 links of the many unnatural links which are actually people mentioning our website in their conversation. How can that be unnatural, legitimate people discussing about our website services? Even if it's unnatural, how can I possibly remove a backlink from a forum post?
Technical SEO | | Droidman860 -
Building a new website post penalty and redirects
A website I'm working on is clearly algorithmically penalised. I've spent a lot of time mass disavowing spammy links, but it doesn't seem to make a difference. We have been planning to build a new website anyway since we are rebranding. 1. Is it possible to tell which pages are most likely to have a penalty applied? 2. If the website as a whole has a penalty, will redirecting certain pages to the new website carry the penalty? 3. Our website is structured as sales pages and blog content. It is the sales pages that have the spammy links, yet most of the blog content does not rank either. Would it be a good strategy to only redirect all the blog posts (which have natural links pointing to them) to the new website and not the sales pages? 4. The homepage has a mix of spam and very good editorial links. If I have disavowed links and domains, can I safely redirect this page?
Technical SEO | | designquotes0 -
Should you claim authorship on guest posts?
Suppose you write a guest post for an authoritative site, is it beneficial to claim authorship of the article by linking to your Google Plus profile and adding the site to your account as a site you contribute to? If yes, would you do this for dozens of sites? (since your contributor list could get really long).
Technical SEO | | ProjectLabs1 -
What am I supposed to do with all this information?
I just signed up for SEOMoz, and I have thousands of errors. What am I supposed to do to fix all this? It seems overwhelming.
Technical SEO | | stefani9696420 -
Syndicated Posts Not Ranking, Possible Solutions?
All, We used to allow users of our legal information site to syndicate content that was published in identical form on their blogs and, in some cases, other sites as well. No surprise that post-Panda, we're not ranking for those syndicated posts, they offer very little value. We still boast a very nice library of original content that drives traffic, however, I'm concerned that those lingering syndicated posts are bringing down our overall domain authority/credibility. Right now, syndicated posts account for roughly 25%-30% of overall site content. I'd like your opinions as to whether I should: 1. Delete the syndicated posts and 301 to an original page; 2. Do nothing 3. Do something I've yet to think of Any insight is welcomed! John
Technical SEO | | JSOC0 -
Using a table with tabs to display information on website, work for seo?
When displaying data using a table, and a tab format to seperate different options, for example http://www.mousetraining.co.uk/ms-training/microsoft-excel-training-courses.html - under Standard Excel Training Course Levels / Training Details / Locations / Schedule - at the bottom of the page. Would search engines pick up the keywords from each of the tabs, or are they hidden?? Thanks
Technical SEO | | jpc10040