What might be exact reasons to vary rankings in countries
-
Our website ranking always fluctuates from US and India. Our primary visitors are from US followed by India. We can see 10 ranking positions difference in these countries whenever we did some changes. Why this? More precisely to say, rankings are inversely proportional like rank drops in other country while improved in one country and vice versa. What could be the possibility? We been facing this from an year and searching for someone who could really make a move on it.
-
If there is something involved with link reclamation, then this is a very involved potential issue. Meaning, I am not sure someone can figure this out on a forum. If you need help, I recommend contacting Alan Bleiweiss, he is an awesome forensic SEO. http://alanbleiweiss.com/
I will leave you with one recommendation. Don't look so much to your competitors as to what is best for your market. I recommend doing your own audience research. While your major competitors might be the same in the US and India, the relevance and needs of your audience are different. This comes out subtly in many instances of SERPs as the results are a blend of over 200 factors and those factors are different in each country version of Google. They do their own testing based on that market not the world wide market.
Stick to your site and what might be causing the ranking changes on a per page/per topic basis in each country. Separate them and work at this problem from a technical and user perspective.
-
Hi Kate,
Thanks for the answers. We have same content for US and India like our competitors as the niche is globally popular and accessed. Our competitors are almost same in India and US as the industry is globally extended. We don't see this ranking pattern for any of our competitors. Just wonder why exactly the rankings are hitting each other in these countries. I wonder any backlinks have triggered the Google algorithm. Do you think so? Coz we noticed this post the link reclamation process.
Thanks
-
There are a number of reasons this could happen.
-
Your content's relevance to the Indian market vs US market. Have you differentiated it? Do you need to?
-
The competitive markets are different. Your set of competitors is different in each country.
-
Google US and Google IN work separately from each other. Point: Google Germany and France recently updated their image search to match other Google properties, many years after the change in the US.
Ranking the same in the US and India is not an expected thing.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Subdomain or Country Code Top Level Domain
Hello Friends, I am planning to develop my website for other languages. which one is best for SEO? (The main English website is well ranked in google) 1. de.example.com (subdomain may obtain rank faster as it is part of the main website?)
Web Design | | Bold
2. example.de (this is a completely new one; so not easy to get rank?) thank you
Barsbold0 -
Do we still have this Page Rank / Link juice / Link equity? So this dilution concept?
Hi all, As per the traditional or standard SEO rules, we have this link juice and dilution concept. Many websites have changed their linking structure with this with the beleif "the more number of pages, the PR will get diluted". Then many websites avoided more number of pages from homepage to avoid link juice dilution. Even we followed same. But I just wonder it's still the same way Google handles websites and rankings as per the links. And many websites even avoid more number of 2nd tier/hierarchy pages to avoid link dilution. I have gone through our competitors where they been employing lot of top level pages like 2nd tier/hierarchy pages but still doing good at rankings. Please share your views and suggestions on this. Thanks
Web Design | | vtmoz0 -
Flickr Gallery Effect on Page Ranking
Hello there We are working on a redesign for our site, and our business is very image intensive (sign company) On a typical product page, we have 5 images we are placing directly in the site optimized to try to rank the images in image search We also have about 30-50 sets of images, with 3-5 images each - hosted on flickr, that we are displaying as galleries on the page (user clicks, opens a light box to view the set, etc) Here is the page - http://impactsigns.ugmade.com/sample-page/ If you look at the page code, you will see that the flickr gallery (additional examples) section - adds ALOT of code to the page (lines 498 to 837) My question is : Does adding that flick gallery block negatively impact the page SEO, all else being equal? It seems like a lot of lines of code. And dont want it to seem spammy to the search engines. Thanks for your help and advice
Web Design | | Jumman0 -
Key word rankings for subsets of professions
Hello, I am a web designer who predominantly works with WordPress at the moment but I have the ability to work on any platform. Now locally I rank high for terms like Wordpress designer nj but my broad keyword web design nj has been on the decrease. From page 1 to 5 or 6 now. I would like to rank on page1 for this term regularly as it provides the best chance at new leads. I currently do not have a page on my site dedicated to web design alone my focus has all been Wordpress. is it recommended to create a separate page to rank for web design keywords as well even though the majority of business I do is with Wordpress?
Web Design | | donsilvernail0 -
404's and a drop in Rank - Site maps? Data Highlighter?
I managed an old (2006 design) ticket site that was hosted and run by the same company that handled our point of sale. (Think, really crappy, customer had to click through three pages to get to the tickets, etc.) In Mid February, we migrated that old site to a new, more powerful site, built by a company that handles sites exclusively for ticket brokers. (My site: TheTicketKing. - dot - com) Before migration, I set up 301's for all the pages that we had currently ranked for, and had inbound links pointing to, etc. The CMS allowed me to set every one of those landing pages up with fresh content, so I created unique content for all of them, ran them through the Moz grader before launch, etc. We launched the site in Mid February, and it seemed like Google responded well. All the pages that we had 301's set up for stayed up fairly well in rank, and some even reached higher positions, while some took a few weeks to get back up to where they were before. Google was also giving us an average of 8-10K impressions per day, compared to 3000 per day with the old site. I started to notice a slow drop in impressions in mid April (after two months of love from Google,) and we lost rank on all our non branded pages around 4/23. Our branded terms are still fine, we didn't get a message from Google, and I reached out to the company that manages our site, asking if they had any issues with their other clients. They suggested that I resubmit our sitemaps. I did, and saw everything bump back up (impressions and rank) for just one week. Now we're back in the basement with all the non branded terms once again. I realize that Google could have penalized us without giving us a message, but what got me somewhat optimistic was the fact that resubmitting our sitemaps did bring us back up for around a week. One other thing that I was working on with the site just before the drop was Google's data highlighter. I submitted a set of pages that now come back with errors, after Google seemed to be fine with the data set before I submitted it. So now I'm looking at over 300 data highlighter errors when I'm in WMT. I deleted that set, but I still get the error listings in WMT, as if Google is still trying to understand those pages. Would that have an effect on our rank? Finally I do see that our 404's have risen steadily since the migration, to over 1000 now, and the people who manage the CMS tell me that it would have no effect on rank overall. And we're going to continue to get 404's as the nature of a ticket site would dictate? (Not sure on that, but that's what I was told.) Would anyone care to chime in on these thoughts, or any other clues as to my drop?
Web Design | | Ticket_King0 -
Duplicate content on websites for multiple countries
I have a client who has a website for their U.S. based customers. They are currently adding a Canadian dealer and would like a second website with much of the same info as their current website, but with Canadian contact info etc. What is the best way to do this without creating duplicate content that will get us penalized? If we create a website at ABCcompany.com and ABCCompany.ca or something like that, will that get us around the duplicate content penalty?
Web Design | | InvoqMarketing0 -
Unique content but exactly the same graphical layout - a problem?
Hello, I have a coaching website at www.bobweikel.com I want to make a second coaching website with the same exact wordpress theme, totally identical except a slightly different logo image. Everything the same. The only difference is that all the content will be unique on the new site. Does it matter to Google that the graphics are absolutely identical? I assume it's fine, I just am making sure.
Web Design | | BobGW0 -
Build New Site Without Losing Rankings
Good morning SEOmoz community. I have a question which I am pretty sure I already know the answer to, however i thought I would reach out to my fellow experts to see if anyone had some great advice. I would really like to give my website a makeover. i have two thoughts on this, one is to scrap the site completely and start fresh, the other would be to only change it visually, but keep all the content and on-page optimization. I am terrified of losing my rankings. I am ranked position 1 and 2 for highly competitive terms and have another 15 - 20 keywords on page 1. Any advice would be tremendously appreciated!!!
Web Design | | WebbyNabler0