Just saying hello!

[digital-trends]

Hey guys,

Just saying hello!

[Roman-Delcarmen]

Hi @Logan Ray your answer is by far the most clear and simple answer that I ever heard of 
What to do with the homepage from the perspective of seo?

Good for you

[LoganRay]

Hi,

It sounds like you're trying to rank the homepage for something other than branded search. For most sites, the homepage should really only rank for branded keywords. Using interior pages is a much better approach for broad, non-branded keywords. Here are a few reasons why you'd want to rank interior pages:

1. Interior pages are better configured for main keyword landing pages. The site structure often plays right into the organization of how you're associating keywords/topics with content on a page.
2. You can do on-page optimization a lot easier for an interior page. You have more control over the URL, the title tag, etc..
3. The user experience of someone landing on an interior page that's been optimized for the keyword/topic is going to be much better than the homepage.
4. The homepage isn't only for SEO, so you might be confusing other people who land on your homepage that think your site only offers X & Y, but not Z because X & Y keywords you're trying to rank the homepage for.

*edit- I also noticed you have some odd usage of a noindex tag on the homepage, I'd nix that. I don't think it's accomplishing the intended goal, and could be creating some confusion for search engines.

[Bryan_Loconto]

Hey CLMS!

When you say "does not rank for any of the main keywords", do you mean that the home page doesn't rank just on page one or anywhere that you can find? This is an interesting one for sure.

I am wondering if the way the main text appears way down towards the bottom of the page. I'd think you would want all that unique content to be above those elements showing that it's important and not pushed down under all those products, images and links. Just a thought at first glance...

I'm digging around to see if there is anything I can find.