Landing page video scripts - duplicate content concerns
-
we are planning to create a series of short (<30 sec) videos for landing pages for our clients PPC campaigns.
Since our clients all offer the same services (except in different geographical regions of the county) - we were planning to use the SAME script ( approx 85 words) with only the clients business name changed.
Our question is : Would these videos be identified as 'duplicate content' - if we are only planning to use the videos on landing pages and only for PPC? -in other words are we in any danger of any kind of consequences from the engines for repeating script text across a series of landing pages featured only at PPC campaigns?
-
Thanks Steve!
In this scenario I would do the following:
- Add a noindex tag to all of these PPC landing pages (will ensure the pages aren't indexed).
- Make sure the URLs aren't in any sitemaps (good practice).
- Once confirmed that they aren't indexed, add a disallow rule in robots.txt (this will preserve crawl budget).
Hope that helps and all the best.
-
#1 - only a few (3-4 x) of each landing page - for PPC purposes and we intend to add no-follow code to indicate we do not want them indexed
#2 - unlikely we will ever want to expand content - if we do we would re-write to ensure each page had unique content
-
Hey Steve,
To answer your question directly about whether or not Google will see these pages as duplicate content—if you use the same text on them all (for the most part), and don't offer anything else unique, then most likely.
I think a more important question to ask is whether or not Google will see these pages as too thin (which could result in some pretty negative results).
Can I ask a few questions to get some more information?
- How many of these pages are you planning to create for your client?
- Do you feel like there could potentially be some SEO benefits to having these pages in the index if there was an effort to improve them? In other words, is there search volume/opportunity around the topics the videos are about from an organic perspective?
-
As I know the problem with duplicate content is related with spammer with hundreds of TDL trying to trick the search engine, in your case with 5 or 10 pages or videos wouldn't be any problems.
https://www.youtube.com/watch?v=Ets7nHOV1Yo
As long as you declare the content and location (markup video) you will not have any problem.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate Content
I am trying to get a handle on how to fix and control a large amount of duplicate content I keep getting on my Moz Reports. The main area where this comes up is for duplicate page content and duplicate title tags ... thousands of them. I partially understand the source of the problem. My site mixes free content with content that requires a login. I think if I were to change my crawl settings to eliminate the login and index the paid content it would lower the quantity of duplicate pages and help me identify the true duplicate pages because a large number of duplicates occur at the site login. Unfortunately, it's not simple in my case because last year I encountered a problem when migrating my archives into a new CMS. The app in the CMS that migrated the data caused a large amount of data truncation Which means that I am piecing together my archives of approximately 5,000 articles. It also means that much of the piecing together process requires me to keep the former app that manages the articles to find where certain articles were truncated and to copy the text that followed the truncation and complete the articles. So far, I have restored about half of the archives which is time-consuming tedious work. My question is if anyone knows a more efficient way of identifying and editing duplicate pages and title tags?
Technical SEO | | Prop650 -
Old Content Pages
Hello we run a large sports website. Since 2009 we have been doing game previews for most games every day for all the major sports..IE NFL, CFB, NBA, MLB etc.. Most of these previews generate traffic for 1-2 days leading up to or day of the event. After that there is minimal if any traffic and over the years almost nothing to the old previews. If you do a search for any of these each time the same matchup happens Google will update its rankings and filter out any old matchups/previews with new ones. So our question is what would you do with all this old content? Is it worth just keeping? Google Indexes a majority of it? Should we prune some of the old articles? The other option we thought of and its not really practical is to create event pages where we reuse a post each time the teams meet but if there was some sort of benefit we could do it.
Technical SEO | | dueces0 -
Added 301 redirects, pages still earning duplicate content warning
We recently added a number of 301 redirects for duplicate content pages, but even with this addition they are still showing up as duplicate content. Am I missing something here? Or is this a duplicate content warning I should ignore?
Technical SEO | | cglife0 -
Duplicate Content due to CMS
The biggest offender of our website's duplicate content is an event calendar generated by our CMS. It creates a page for every day of every year, up to the year 2100. I am considering some solutions: 1. Include code that stops search engines from indexing any of the calendar pages 2. Keep the calendar but re-route any search engines to a more popular workshops page that contains better info. (The workshop page isn't duplicate content with the calendar page). Are these solutions possible? If so, how do the above affect SEO? Are there other solutions I should consider?
Technical SEO | | ycheung0 -
Duplicate Page Content error but I can't see it
Hi All We're getting a lot of Duplicate Page Content errors but I can't match it up. For example this page: http://www.daytripfinder.co.uk/attractions/32-antique-cottage It is saying the on page properties as follows: Title DayTripFinder - Things to do reviewed by you - 7,000 attractions <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">Meta Description</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">Read Reviews, Browse Opening Hours and Prices. View Photos, Maps. 7,000 UK Visitor Attractions.</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">But this isn't the page title or meta description.
Technical SEO | | KateWaite85
</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">And it's showing five (many others) example pages that share it. Again the page titles and description are different.</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">http://www.daytripfinder.co.uk/attractions/mckinlay-theatre</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">http://www.daytripfinder.co.uk/attractions/bakers-dolphin</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">http://www.daytripfinder.co.uk/attractions/shipley-park-fishing</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">http://www.daytripfinder.co.uk/attractions/king-johns-lodge-and-gardens</dt> <dt style="color: #5e5e5e; font-family: Helvetica, Arial, sans-serif; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; line-height: normal;">http://www.daytripfinder.co.uk/attractions/city-hall
</dt> Any ideas? Not sure if I'm missing something here! Thanks!0 -
Error msg 'Duplicate Page Content', how to fix?
Hey guys, I'm new to SEO and have the following error msg 'Duplicate Page Content'. Of course I know what it means, but my question is how do you delete the old pages that has duplicate content? I use to run my website through Joomla! but have since moved to Shopify. I see that the duplicated site content is still from the old Joomla! site and I would like to learn how to delete this content (or best practice in this situation). Any advice would be very helpful! Cheers, Peter
Technical SEO | | pjuszczynski0 -
Duplicate content handling.
Hi all, I have a site that has a great deal of duplicate content because my clients list the same content on a few of my competitors sites. You can see an example of the page here: http://tinyurl.com/62wghs5 As you can see the search results are on the right. A majority of these results will also appear on my competitors sites. My homepage does not seem to want to pass link juice to these pages. Is it because of the high level of Dup Content or is it because of the large amount of links on the page? Would it be better to hide the content from the results in a nofollowed iframe to reduce duplicate contents visibilty while at the same time increasing unique content with articles, guides etc? or can the two exist together on a page and still allow link juice to be passed to the site. My PR is 3 but I can't seem to get any of my internal pages(except a couple of pages that appear in my navigation menu) to budge of the PR0 mark even if they are only one click from the homepage.
Technical SEO | | Mulith0 -
Duplicate Content Question
Just signed up for pro and did my first diagnostic check - I came back with something like 300 duplicate content errors which suprised me because every page is unique. Turns out my pages are listed as www.sportstvjobs.com and just sportstvjobs.com does that really count as duplicate? and if so does anyone know what I should be doing differently? I thought it was just a canonical issue, but best I can tell I have the canonical in there but this still came up as a duplicate error....maybe I did canonical wrong, or its some other issue? Thanks Brian Clapp
Technical SEO | | sportstvjobs0