Drop in DA across multiple sites
-
Hi
I monitor and track few Top sites that are Industry leaders. I got -1 to -3 in DA across this month. Has anyone else experienced this and the matter of fact is there has been rare or no change in the sites but the moz backlink data experienced a major drop "more then 100K backlinks were dropped for them in yesterday's report as compared to a 20 day old report".
Has anyone at Moz or anyone in the community experienced the same
-
I'm sorry about this!
Generally, we recommend using a wide variety of backlink tools to get the most illustrative picture of how your site's backlink profile looks. OSE and Ahrefs index differently and have different purposes. Ahrefs is good for quantity while OSE is great for finding higher quality links. You could always try Ahrefs to compare and potentially give your client the peace of mind that the links are still there.
Domain Authority is our own proprietary metric that is closely correlated to Google rankings, so our customers often use OSE to research influential sites to build links. (E.g. which links to try and target)
-
Thanks Eli for your quick response. This particular case is extreme and sudden - I'm trying to figure out the next step for my client. Everything else is going well with our SEO results - it's just DA and Moz not recognizing their backlinks in Feb - which dropped by 5K with the current index.
-
I also saw a drop in many of my client's DA with the most recent indexing, but I would agree with Eli – I work with small businesses, and so few of their links are of high quality, meaning it's likely Moz's index will be leaving them out.
-
Hey Linda,
Unfortunately it's impossible for me to predict whether they will be in our next index as I'm sure there were multiple factors that came into play when we released our latest index.
Check out this link which may be helpful: https://moz.com/blog/301-redirection-rules-for-seo
Sorry I can't be of anymore help!
Eli
-
Same problem. I had a client DA drop from 40 in January to 29 in Feb. Holy cow!
Looks like Moz did not recognize backlinks with 301 redirects that were previously recognized. Any thoughts on why these redirects were not included in the latest index? And - will this be reversed with the next index?
(redirects, in this case, were due to a new domain that was in place in mid-2017 - backlinks from the old domain had been included until this month).
-
Hey!
Thanks for reaching out to us!
Experiencing a lower Domain Authority drop like this is really nothing to worry about and is due to the fact that on the 5th February we released our latest index. Over the last few months, our index size has been fluctuating in size, and we simply may not have index certain websites / pages which are linking to your site, hence the fact that your DA reduced slightly.
Since Moz focuses on quality of links over quantity, we are always focused on the most relevant links to display to our users. It's possible that Moz's index will leave out some of the lower-quality links. So, that might explain why you may see some discrepancies with what other tools may be showing.
As a result, some of these metrics, like Domain Authority, can experience some unexpected trends. In general, I'd recommend keeping in mind that all of these metrics are relative with respect to the other sites included in the index. So, the metrics will probably have some additional context when compared to sites similar to your own.
If you'd like some extra info on how to interpret and investigate metrics like DA, be sure to check out this blog post from Rand: https://moz.com/community/q/da-pa-fluctuations-how-to-interpret-apply-understand-these-ml-based-scores
Hope this helps to explain and we hope our next release will bring your scores back up! (Around end of March) Feel free to reach out if there's anything else I can help with!
Eli
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can I analyze my site?
Hello Moz communication, please how can I analyze my site https://bettyrecipe.com/ with moz tool and also run a link audit? So that I can see spammy backlinks?
Link Explorer | | loadedroms1 -
Why are my trackable links appearing in my site crawls?
Our Google-created trackable campaign URLs are appearing in site crawls and often triggering error warnings.
Link Explorer | | K.Reeves0 -
Why I am seeing only 2 internal links in Site explorer?
Their are lot of links on my site but site explorer showing only 2 internal links. I don't know why. Can anyone help me please?
Link Explorer | | HSgr1000 -
Campaign shows website links from Https. My site is not https but http:// HELP
When looking at my web campaign, I have inbound links pointing from every page located on my menu from https:// I do not have an https. website in any way. The weird part is that when I click on the link, it is a replica of my homepage, although in text only format. I have attached a picture for reference. Why and how could my top links be coming from this? I do not have any inbound links non https:// from my website Thank you! BNHHc5u
Link Explorer | | Morg56850 -
No back links showing in site explorer but..
I am quite surprise with this, normally site explorer show more and valid database for back links but this time its opposite. the site url is www.motortrader.com.pk webmaster shows me about 2000 where as site explorer is null. is there any particular reason for that?
Link Explorer | | Mustansar0 -
Domain Authority dropped by 9!
Hello Mozzers, I have logged onto MOZ this morning to see that my domain authority has slipped (seemingly overnight) from 61 to 52! The competitors i track have also slipped but not as dramatically as me and my domain. Is this an expected change in the algorithm? Have all industries been affected? Any help / explanation would be very much appreciated. Ben
Link Explorer | | Bendall0 -
My facebook stats are not showing up in open site explorer when I enter my website
My facebook stats are not showing up in open site explorer when I enter my website (www.transformationstreatment.com). I have over 15k likes on my facebook page but the open site explorer shows zero. If someone could please help me with this I would greatly appreciate it.
Link Explorer | | vrluis9k000 -
Open Site Explorer Question
Hello Mozers. It has been a while 🙂 OK - I run an open site explorer report, toggle over to 'Linking Domains' because I am more interested in the number of actual websites that link to my client rather than the number of links my client has (and of course what websites are linking) and although I have been doing this for years there is one little thing I am a bit confused about. The report shows (from left to right) the 'Linking Root Domain", the "Domain Authority" for the linking domain and then the 'Number of Linking Root Domains" for each 'Linking Root Domain" My question is (rather stupid, I am sure) is the number of linking root domains for each linking root domain the number of websites linking to them OR the number of websites to which they link?
Link Explorer | | Vizergy1