Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Footer no follow links
-
Just interested to know when putting links at the foot of the site some people use no-follow tags. I'm thinking about internal pages and social networks.
Is this still necessary or is it an old-fashioned idea?
-
I usually use nofollow for links that point to pages like "Privacy policy" or "Legal advice", and noindex in those pages.
I don't do it for authority, I do it for duplicated content, this pages a lot of times have very similar content to the same pages in other sites.
-
Hi seoman, it's definitely outdated and was never accurate to begin with. The "nofollow" attribute was always designed to be applied to external links and modern advice is to never apply a nofollow link to your own internal links. If you're concerned about passing authority from a page like your homepage down into your footer links instead of more important pages, you should know that Google tags the links on your site so that they're weighted differently, i.e. a link in your body content is worth more than a link in your footer, image links don't pass as much authority, etc.
In short, I don't think you're going to move the needle by altering your footer links to nofollow.
-
Hi,
It depends if I don't want to pass link juice on internal pages like 'privacy policy' or 'Damage policy' or any social network including other external website link I would use nofollow and If I will place any important page in footer(internal link) I will not use nofollow.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Breadcrumbs and internal links
Hello, I use to move up my site structure with links in content. I have now installed breadcrumbs, is it is useful to still keep the links in content or isn't there a need to duplicate those links ? and are the breadcrumbs links enough. Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
Alternative Link Detox tools?
My company is conducting a link detox for a client, and it seems like every tool we utilize is giving us a different answer on how many links we actually have. the numbers range anywhere from 4,000 to 200,000. Does anyone have any suggestions as to what tools will give us an accurate count, and will also email the webmasters on your behalf requesting the links removal? We are trying to have this process be as automated as possible to save time on our end.
Intermediate & Advanced SEO | | lightwurx0 -
Does Link Detox Boost Work?
That is a question I am sure many of your have been asking since they launched the product several weeks ago. Cemper claims they helped get a penalty removed in 3 days by using this product. Sounds great doesn't it? Maybe even sounds too good to be true. Well, here is my experience with it. We have been working to get a site's rankings back up for several months now. While it has no penalty, it clearly got hit by the algo change. So we have been very busy creating new content and attempting to remove as much "keyword rich" links as possible. This really hasn't been working very well at all, so when I heard about link detox boost I thought this was the answer to our prayers. The basic idea is link detox boost forces google to crawl your bad links so it know you no longer have links from those sites or have disavowed them. So we ran it and it was NOT cheap. Roughly $300. Now, 3 weeks after running it, the report only shows it has actually crawled 25% of our links, but they assure us it is a reporting issue and the full process has ran its course. The results. No change at all. Some of our rankings are worse, some are better, but nothing worth mentioning. Many products from Link Research Tools are very good, but i'm afraid this isn't one of them. Anyone else use this product? What were your results?
Intermediate & Advanced SEO | | netviper2 -
Effect of Removing Footer Links In all Pages Except Home Page
Dear MOZ Community: In an effort to improve the user interface of our business website (a New York CIty commercial real estate agency) my designer eliminated a standardized footer containing links to about 20 pages. The new design maintains this footer on the home page, but all other pages (about 600 eliminate the footer). The new design does a very good job eliminating non essential items. Most of the changes remove or reduce the size of unnecessary design elements. The footer removal is the only change really effect the link structure. The new design is not launched yet. Hoping to receive some good advice from the MOZ community before proceeding My concern is that removing these links could have an adverse or unpredictable effect on ranking. Last Summer we launched a completely redesigned version of the site and our ranking collapsed for 3 months. However unlike the previous upgrade this modifications does not URL names, tags, text or any major element. Only major change is the footer removal. Some of the footer pages provide good (not critical) info for visitors. Note the footer will still appear on the home page but will be removed on the interior pages. Are we risking any detrimental ranking effect by removing this footer? Can we compensate by adding text links to these pages if the links from the footer are removed? Seems irregular to have a home page footer but no footer on the other pages. Are we inviting any downgrade, penalty, adverse SEO effect by implementing this? I very much like the new design but do not want to risk a fall in rank and traffic. Thanks for your input!!!
Intermediate & Advanced SEO | | Kingalan1
Alan0 -
Follow or nofollow to subdomain
Hi, I run a hotel booking site and the booking engine is setup on a subdomain.
Intermediate & Advanced SEO | | vmotuz
The subdomain is disabled from being indexed in robots.txt Should the links from the main domain have a nofollow to the subdomain? What are you thoughts? Thanks!0 -
How to detect a bad neighborhood links?
I have the feeling that I am suffering from negative seo, so there is a way to get a list of links that should remove in the google disavow links tool ?
Intermediate & Advanced SEO | | Valarlf0 -
One Way Links vs Two Way Links
Hi, Was speaking to a client today and got asked how damaging two way links are. i.e. domaina.com links to domainb.com and domainb.com links back to domaina.com. I need a nice simple layman's explanation of if/how damaging they are compared to one way links. And please don't answer with you lose link juice as I have a job explaining link juice.... I am explaining things to a non techie! Thank you!!
Intermediate & Advanced SEO | | JohnW-UK0 -
Noindex,follow is a waste of link juice?
On my wordpress shopping cart plugin, I have three pages /account, /checkout and /terms on which I have added “noindex,follow” attribute. But I think I may be wasting link juice on these pages as they are not to be indexed anyway, so is there any point giving them any link juice? I can add “noindex,nofollow” on to the page itself. However, the actual text/anchor link to these pages on the site header will remain “follow” as I have no means of amending that right now. So this presents the following two scenarios – No juice flows from homepage to these 3 pages (GOOD) – This would be perfect then, as the pages themselves have nofollow attribute. Juice flows from homepage to these pages (BAD) - This may mean that the juice flows from homepage anchor text links to these 3 pages BUT then STOPS there as they have “nofollow” attribute on that page. This will be a bigger problem and if this is the case and I cant stop the juice from flowing in, then ill rather let it flow out to other pages. Hope you understand my question, any input is very much appreciated. Thanks
Intermediate & Advanced SEO | | SamBuck1