Our Domains DA has dropped from 52 to 17
-
Hi,
Our domain's DA (www.tricorglobal.com) has dropped drastically from 52 to 17 on Mar 2019. And has only gone up to 21 now. Is there a reason why this happened. On the other hand, our competitor's score has increased.Is there a valid reason for this? How can I find out what is hurting our DA and how can I fix this?
-
Hi!
The above answers are all great! Just to add on:
DA drop can be attributed to a few things:
1.Links we previously discovered are now marked as lost.
2. You've earned more links, but the highest authority sites have grown their link profile even more.
3. The links you've earned are from sites that we haven't seen correlate well with higher Google rankings.
4. We've done a better or worse job crawling sites/pages that have links to you (or don't).It's a bit difficult to isolate the exact cause of what happened without your own SEO consultant or developer being able to take a dive into this, but you can definitely read more specific information here if you'd like to understand more about the process:).
Best,
Eli
-
This is an absolutely key question, as Google do not use Moz's DA metric in their ranking algorithm (it is a useful indicator, but a 'shadow metric' only)
-
Comparably has there been any traffic impact? To yourself or competitor... ?
As DA is a guide only..
-
Moz's Link Explorer (which succeeds OSE / Open Site Explorer) is still very new. It's still discovering backlinks (for its new MLE index) which other tools have logged long ago. This means that when Moz does discover large chunks of links which it previously didn't know about, DA scores can shift quite radically in a matter of seconds (not because anything has actually changed, rather because Moz's view has changed!)
My suspicion is Moz has just uncovered a load of links pointing to the site which have existed for a long time, yet which Moz Link Explorer (MLE) hadn't previously noticed
I think it's probably these ones:
https://d.pr/i/QsznTV.png (Ahrefs screenshot)
They seemed to mostly appear (or at least, were mostly detected by Ahrefs) between 3rd January 2016 and 10th February 2016
Maybe the issue is something different, but to me it 'sounds like' MLE has uncovered a 'stash' of spammy legacy links which it was previously unaware of. This would correlate with what Joe has found
-
Hello, the short answer is Moz has updated how DA is calculated - https://moz.com/domain-authority-2.0
I've had a quick look at your backlink profile & recommend that you thoroughly review it & disavow some of the High Spam & low DA Linking Domains of which there are roughly:
- 1263 Linking Domains with a high or non-descernable SPAM score - 75% & above SPAM score or marked as -%
- 1876 Linking Domain with a low DA - DA 10 & below
- 1196 with a combination of high or non-discernable SPAM score as well as a low DA
This is my personal starting point for weeding out bad Linking Domains, it has worked successfully on many occasions.
Also - have you made changes to the site over the period of time your domain dropped? Has your competitor for that mater?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to increase the DA of a site?
I have done work on my site for 6 months, and still, I cannot find any progress because the DA in the MOZ is not increasing, and of course, I'm not getting rankings. What should I do now? I have been producing unique and new content too. Check my Site: http://www.apksoldier.com/avg-cleaner-pro-apk/
Link Explorer | | ndjkiu770 -
UPDATE: Rolling back an adjustment which had adverse effects on DA and PA scores.
UPDATE: Yesterday's (June 4, 2018) adjustment to our DA/PA metrics turned out to have some unanticipated adverse effects. We're rolling back the adjustment, so by midday tomorrow you should see your scores return to what they were earlier this week. We're also implementing some new procedural checks on our end to help make sure it doesn't happen again. We sincerely apologize for any stress or burden this may have caused. We also want to emphasize that DA and PA are relative metrics. The scores will fluctuate slightly with the index, and for that reason, should be used to compare your site with others. We realize this isn't always easy to explain to clients and stakeholders, so we're working on ways to help you all report these metrics in ways that minimize the potential for confusion. ****** We are continuing to improve our Domain Authority and Page Authority algorithms and strengthen our link index. As of today, June 14, 2018, You may notice a slight variation in current and historic DA/PA scores in Link Explorer and tools that incorporate our new link data such as Campaigns, Keyword Explorer, and MozBar. This is due to a planned adjustment on our end that could be more noticeable than our standard updates. We made this adjustment in order to account for the rapid growth of our link index over the past 6 months and and stabilize distribution of scores over time. For customers who have been tracking DA scores over time, you may want to make note of this adjustment date in your reporting. Rest assured that our DA and PA scores are still far more stable and accurate than they were previously in Open Site Explorer. Our index is now 20 times larger (and growing) and updating daily rather than monthly, therefore standard fluctuations in the index are far less noticeable in your score than before. DA and PA will still always fluctuate slightly and naturally with the index. As the landscape of the internet changes, so should our index to reflect those changes. Whenever we make an update on our end that could be noticeable on your end, we will let you know. Also, please remember that DA and PA scores should always be understood as relative to other sites’ scores in the index, and reported to clients in relation to their competition and not as a standalone metric of individual performance. If you have more questions about DA or the difference between the new score in Link Explorer vs. the old score in OSE, please read this FAQ page, or post a question below and I or a Mozzer will reach out. Thank you! Ian
Link Explorer | | IanWatson5 -
Root domains that link to the URL or domain
Hello Everyone, I need help understanding how does Moz linking root domains work. My website shows 73 domain pointing backlinks to my domain in google webmaster where on Moz Linking domain it only shows 18 domian. Any help on how this works. Thanks in advance. Sagar
Link Explorer | | wolfeyes1 -
DA hasn't Moved over
We moved our site over a couple of weeks ago from bi-mi.com to bimi.co - its a magento site. We followed instructions to wait 2 weeks and upload a coming soon page etc to help google realise it was not just a parked domain. We moved everything over and then set a hta record up to redirect the "bi-mi" base domain to "bimi" , we then logged teh site move within web master tools also and I set the bimi.co preferred url etc. However its been about a week and half now and the DA is still showing as 1 and bi-mi (the old site that is redirecting) is showing as 18 Is it just patience needed here or have any of you also come across this issue?
Link Explorer | | Kelly33301 -
Attaining DA, PA and Links Count
It's been more than 6 months since my site has been up. I have submitted the site to several online directories. However, I still cant attain a PA and DA. The link count is also not showing. Can someone please help to explain. The site URL is www.toymana.com
Link Explorer | | kookabara0 -
Getting Different PA/DA for 'www' and 'non-www'?
Can anyone explain why we're seeing different DA/PA for our website when viewing in OSE for 'www' and 'non-www'? This is for our site whiteboardcreations.com Our 'www' is resolving at DA 37 | PA 47
Link Explorer | | WhiteboardCreations
Our 'non-www' is resolving at DA 37 | PA 44 Thanks! - Patrick0 -
Drastic drop in LRD from OSE report has me confused... Any idea why?
We just got our report from OSE and a week ago we had over 80 LRD's with DA34/PA44 and now we see only 27 LRD's DA32/PA34? Why such a significant drop in our LRD's which I'm sure has affected everything else in the software. We checked Google Webmasters and don't see a drop in our linking URLs. We see it fluctuate all the time, but nothing like this. I'm not so much concerned with DA/PA at the moment as I know that dropped from lack of data the system can read, but why did over 60% of our LRDs disappear overnight? Anyone else seeing this happen to them? Our URL is whiteboardcreations.com
Link Explorer | | WhiteboardCreations0 -
Does the inbound links report include links to all pages of the domain being researched?
If I enter 'abc.com' am I only getting results for 'abc.com' or will I get results for the internal pages of 'abc.com' as well (i.e. 'abc.com/page1.html)? There is a bit of a discrepancy between these results and inbound link results in semrush for example. Then again it seems whenever you use different tools to measure the same thing you get wildly varying results. How do you all deal with that?
Link Explorer | | AISEO0