Homepage not showing up for Brand/Any keywords (on Google) all of a sudden
-
The homepage to this website is crawled and indexed, however, it's not showing up for any searches, even brand searches (eg: Klay schools). This happened overnight. Do you know what the underlying issue could be? Link to the homepage: https://www.klayschools.com/
-
Not a problem!
-
Thanks a lot for such a detailed explanation.
We are looking into the issue and will try to solve the "site-wide linking" issue as soon as possible.
This helped a lot. Thank you once again.
-
I'm wondering if for some reason, you haven't received the penalty notice yet, or the penalty notice has been placed in another version of your site's Search Console properties. Most sites should be registered at least four times in Search Console (e.g: https://www.klayschools.com/, http://www.klayschools.com/, https://klayschools.com/ and http://klayschools.com/) - unless you have the new domain-level Search Console property (most people still have 4+ separate properties instead of the new domain one, as it's harder to register)
The reason I'm still considering a penalty is this:
https://d.pr/i/3mtYmf.png (screenshot from Ahrefs) - which looks really unnatural in terms of link destruction and growth
Possibly Google is processing all of that and deciding upon a manual action, or has already applied one which you aren't seeing if you are looking in the wrong version of Search Console. If someone made loads of links to an old architecture of your site, the penalty would likely appear in _that _version of your Search Console (rather than the active version). One step you should take is to register all four basic site variants in GSC (Google Search Console) just to be sure and rule this out
Most of the steep link increases _seem _to have occurred between 1st September 2019 and 5th October 2019
I have exported this data for you, to CSV format, which can be opened in MS Excel:
https://d.pr/f/dy8zWI.csv (data sheet)
What I can tell you with a basic pivot of linking domains is:
https://d.pr/i/unzCd6.png (screenshot of chart)
... between 1st September 2019 and 5th October 2019, your domain gained thousands of backlinks and 97% of them were from the same site (parentedge.in). It might even just be one link that replicates itself thousands of times (like a footer link or something). In general, Google doesn't like 'site-wide linking' very much, as it skews their algorithms
I can tell you that these links have been left 'followed' (meaning they could impact Google's rankings) and most of them are image-based links
This might be the one causing you some problems:
https://d.pr/i/44TBrk.png (screenshot of link)
Hope that helps
-
Thanks for the response.
All technical errors have been solved on the website and webmaster does not show any penalty too. Could there be anything else?
-
Thanks for the response.
This problem had never occurred before even though the title and description was the same. Will change it ad see if there's a difference. Thank you.
-
Check your messages in search console under 'legacy', see if you have a penalty. If one of our sites completely bounced out like that overnight, I'd firstly check for manual actions from Google!
-
It looks like your homepage Meta Title is "Top PreSchool and Daycare in India - Become a Klay Kid today!", and does not say Klay School in it. It also appears Klay School is not in any of your H2s or the H1 of the website. I would recommend changing the Meta Title and/or the H1/H2s to include "Klay School" if you want to rank for it. Once changed, you can then re-index your website with the URL Inspection Tool in Google Search Console.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sudden inexplicable drop in important keywords
I have been running around in small circles trying to work out why, after a year of careful SEO my companies site has suddenly dropped for all it's main keywords out of the first page to the second or third in our weekly report. One theory was that five backlinks with a spam rating of 10 might have had an impact - these have been removed, but I have been advised that these may not have been the cause. Our crawl diagnostics remain squeaky clean. I add one, carefully checked and optimized (as per Moz recommendations) blog posts once a week and nothing has been changed other than that. We have slowly and carefully built up a good backlink profile, but as well as the drop in rankings our weekly report also showed that we lost 109 backlinks from the previous week. I have not been able to find out what I could possibly have done wrong! I've checked all our crawl reports and webmaster tools and nothing has been flagged up. I did discover, whilst typing in some longtail keyword phrases that our preview site URLs as well as our live site URLs appeared in SERPs. I checked with our web agency who assured me that this was fine, but that they had put a redirect on these yesterday. I thought this was a bit strange as that seems odd as we have been live for a year. I guess my question is could the fact that these redirects have not been active (until yesterday) have any bearing on what has happened or is this completely unrelated? Thanks Catherine - very stressed Mozer 😞
Intermediate & Advanced SEO | | SEO_Selectaglaze1 -
SITEMAP - Does <changefreq>and <image:title>have any apreciable effect?</image:title></changefreq>
Hi everyone. It was hard to find some actual evidence that some of the atributes to be declared in a sitemap have some real impact.
Intermediate & Advanced SEO | | Gaston Riera
Particularly, im interested in these two: <changefreq></changefreq> and**image:title</image:title>** I've used them in a few cases just to check their effect and couldnt see any.
Do you have any experience with these? Or any other atribute that might be helpful, in order to create a more accurate and effective sitemap? Also, this could be a great topic to create a new Moz Blog post, the one about sitemap is 8years old.0 -
Does blocking foreign country IP traffic to site, hurt my SEO / US Google rankings?
I have a website is is only of interest to US visitors. 99% (at least) of Adsense income is from the US. But I'm getting constant attempts by hackers to login to my admin account. I have countermeasures fo combat that and am initiating others. But here's my question: I am considering not allowing any non US, or at least any non-North American, traffic to the site via a Wordpress plugin that does this. I know it will not affect my business negatively, directly. However, are there any ramifications of the Google bots of these blocked countries not being able to access my site? Does it affect the rankings of my site in the US Google searches. At the very least I could block China, Russia and some eastern European countries.
Intermediate & Advanced SEO | | bizzer0 -
Google showing sitelinks on wrong spelling of domain
Hello, For some reason, google is giving us sitelinks for for the wrong spelling of our domain. Our site is stackstreet(.com) and our company is named 'StackStreet'. Instead of showing sitelinks for the search 'StackStreet', google is showing them for 'Stack Street' (with a space). Any ideas? This spelling does not exist anywhere within our source code. Thanks!
Intermediate & Advanced SEO | | stackstreet0 -
Google showing high volume of URLs blocked by robots.txt in in index-should we be concerned?
if we search site:domain.com vs www.domain.com, We see: 130,000 vs 15,000 results. When reviewing the site:domain.com results, we're finding that the majority of the URLs showing are blocked by robots.txt. They are subdomains that we use as production environments (and contain similar content as the rest of our site). And, we also find the message "In order to show you the most relevant results, we have omitted some entries very similar to the 541 already displayed." SEER Interactive mentions that this is one way to gauge a Panda penalty: http://www.seerinteractive.com/blog/100-panda-recovery-what-we-learned-to-identify-issues-get-your-traffic-back We were hit by Panda some time back--is this an issue we should address? Should we unblock the subdomains and add noindex, follow?
Intermediate & Advanced SEO | | nicole.healthline0 -
Do 410 show in the 404 not found section in Google Webmaster Tools?
Question: Do 410 show in the 404 not found section in Google Webmaster Tools? Specific situation: We got rid of an entire subdomain except for a few pages that we 301'd to relevant content on our main domain. The rest return a 404 not found. These show up in our google webmaster tools as crawl errors. I was wondering since 410 is a content gone error and we intentionally want this content gone, if we switch it to 410, does Google still report it as a 404 error? Thanks
Intermediate & Advanced SEO | | MarloSchneider0 -
Sudden rankings drop for our most profitable keyword?
Hi, I was hoping you could help me with a troubling issue that has come up this week. We have consistently ranked in the top 3 for the keyword "grey goose glasses" for the last 12 months. We received 74 visits from this keyword from Dec 3 to Jan 3. For some reason on Jan 4th we dropped from the top 3 to somewhere around 40-70 and receive almost no traffic from this keyword an longer. The page that was ranking was http://thebottlemill.com/tbm/grey-goose-drinking-glass.html I have since changes a the Page title and URL with a 301 redirect and the H1 tag to be a better match but this was just done yesterday. We havent seemed to be effected like this on other keywords. Any suggestions would be helpful.
Intermediate & Advanced SEO | | bottlemill0 -
Do pages with irrelevant keywords hurt the domain overall for ranking for relevant keywords?
I have been doing SEO for the University I work at. We are optimizing our degree pages on a page-by-page basis. So hypothetically we have a page optimized for "online accounting degree" and another for "online marketing degree", etc. Although our focus is on specific page optimization, we hope the by-product is that the whole domain will start to rank better for "online degree". First of all, is this a reasonable expectation? Second, if this IS the case, will pages full of irrelevant keywords hurt the overall strategy? For example, our registrar and financial aid PDFs that are full of legal/financial mumbo-jumbo. Are these lowering our keyword density of relevant keywords across the domain?
Intermediate & Advanced SEO | | SNHU0