Duplicate content? other issues? using vendor info when selling their prodcuts?
-
When building content for vendors that we sell their products? best practices? ok, to copy and paste "about us" info? or will that be flagged as duplicate content.
-
Thanks for the help guys.
I am actually taking about vendor info not products. Like about us and history and summary of services and products offered. I know unique content is always best practice. Main concern is accurate content without using lots of resources. As well as not get penalized by google for duplicate content.
thoughts?
If i copy and paste 'about us" from a vendor that we see their products. What are the issues??
-
So it's generally not a best practice but definitely more par for the course in the eComm world. It's not uncommon to see sites that strictly use descriptions scraped from manufacturer feeds.
Ideally, your pages will contain 100% unique content. If this isn't possible, I generally advise clients to do the following:
- Find dynamic ways of adding unique content (similar products, categories etc)
- Add review functionality: This creates unique UGC content
- Have a better product page UX than your competitors. Emphasize key information in the design and ensure that all information required to decide on a purchase is on the page.
-
I would say it all depends on how much content you are copying. I would say if 10% of the content you have on the page is copied content from the vendor and 90% is original, you should be fine.
You might also be able to further differentiate it but taking the copied content and putting it into your own words. I don't know what business you're in, but for example, take the approach that a sales person working for your company would take when talking about the products. How would they describe the company (vendor) that makes it and what buzzwords do you use to sell the product?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content errors
I have multiple duplicate content errors in my crawl diagnostics. The problem is though that i already took care of these problems with the canonical tag but MOZ keeps saying there is a problem. For example this page http://www.letspump.dk/produkter/56-aminosyre/ has a canonical tag, but moz still says it has an error. Why is that?
On-Page Optimization | | toejklemme0 -
Issue: Duplicate Page Content
Hello SEO experts, I'm facing duplicate page content issue on my website. My website is a apartments rental website when client search apartment for availability. Automatic generate same url's. I've already block these url's in robots.txt file but facing same issue. Kindly guide me what can I do. Here are some example links. http://availability.website.com/booking.php?id=17&bid=220
On-Page Optimization | | KLLC
http://availability.website.com/booking.php?id=17&bid=242
http://availability.website.com/booking.php?id=18&bid=214
http://availability.website.com/booking.php?id=18&bid=215
http://availability.website.com/booking.php?id=18&bid=256
http://availability.website.com/details.php?id=17&bid=220
http://availability.website.com/details.php?id=17&bid=242
http://availability.website.com/details.php?id=17&pid=220&bid=220
http://availability.website.com/details.php?id=17&pid=242&bid=242
http://availability.website.com/details.php?id=18&bid=214
http://availability.website.com/details.php?id=18&bid=215
http://availability.website.com/details.php?id=18&bid=256
http://availability.website.com/details.php?id=18&pid=214&bid=214
http://availability.website.com/details.php?id=18&pid=215&bid=215
http://availability.website.com/details.php?id=18&pid=256&bid=256
http://availability.website.com/details.php?id=3&bid=340
http://availability.website.com/details.php?id=3&pid=340&bid=340
http://availability.website.com/details.php?id=4&bid=363
http://availability.website.com/details.php?id=4&pid=363&bid=363
http://availability.website.com/details.php?id=6&bid=367
http://availability.website.com/details.php?id=6&pid=367&bid=367
http://availability.website.com/details.php?id=8&bid=168
http://availability.website.com/details.php?id=8&pid=168&bid=168 Thanks and waiting for your response | |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |
| |0 -
Duplicate Content - Delete it or NoIndex?
Last month I realized that one of my freelancers had been feeding my website with copied / spun content and sadly, there's lots of it. And of course it got my website to be hit hard by the last Panda update. Now that I've identified the content, what the best thing to do? Should I delete it permanently and get 404 errors or should I set the pages' robot meta tag to "nofollow"?
On-Page Optimization | | sbrault740 -
Duplicate Content- Best Practise Usage of the canonical url
Canonical urls stop self competition - from duplicate content. So instead of a 2 pages with a rank of 5 out of 10, it is one page with a rank of 7 out of 10.
On-Page Optimization | | WMA
However what disadvantages come from using canonical urls. For example am I excluding some products like green widet, blue widget. I have a customer with 2 e-commerce websites(selling different manufacturers of a type jewellery). Both websites have massive duplicate content issues.
It is a hosted CMS system with very little SEO functionality, no plugins etc. The crawling report- comes back with 1000 of pages that are duplicates. It seems that almost every page on the website has a duplicate partner or more. The problem starts in that they have 2 categorys for each product type, instead of one category for each product type.
A wholesale category and a small pack category. So I have considered using a canonical url or de-optimizing the small pack category as I believe it receives less traffic than the whole category. On the original website I tried de- optimizing one of the pages that gets less traffic. I did this by changing the order of the meta title(keyword at the back, not front- by using small to start of with). I also removed content from the page. This helped a bit. Or I was thinking about just using a canonical url on the page that gets less traffic.
However what are the implications of this? What happens if some one searches for "small packs" of the product- will this no longer be indexed as a page. The next problem I have is the other 1000s of pages that are showing as duplicates. These are all the different products within the categories. The CMS does not have a front office that allows for canonical urls to be inserted. Instead it would have to be done going into the html of the pages. This would take ages. Another issue is that these product pages are not actually duplicate, but I think it is because they have such little content- that the rodger(seo moz crawler, and probably googles one too) cant tell the difference.
Also even if I did use the canonical url - what happened if people searched for the product by attributes(the variations of each product type)- like blue widget, black widget, brown widget. Would these all be excluded from Googles index.
On the one hand I want to get rid of the duplicate content, but I also want to have these pages included in the search. Perhaps I am taking too idealistic approach- trying to optimize a website for too many keywords. Should I just focus on the category keywords, and forget about product variations. Perhaps I look into Google Analytics, to determine the top landing pages, and which ones should be applied with a canonical. Also this website(hosted CMS) seems to have more duplicate content issues than I have seen with other e-commerce sites that I have applied SEO MOZ to On final related question. The first website has 2 landing pages- I think this is a techical issue. For example www.test.com and www.test.com/index. I realise I should use a canonical url on the page that gets less traffic. How do I determine this? (or should I just use the SEO MOZ Page rank tool?)0 -
Duplicate content because of content scrapping - please help
We manage brands websites in a very competitive industry that have thousands of affiliate links We see that more and more websites (mainly affiliates websites) are scrapping our brand websites content and it generate many duplicate content (but most of them link to us back with an affiliate link). Our brand websites still rank for any sentence in brackets you search in Google, Will this duplicate content hurt our brand websites ? If yes, should we take some preventive actions ? We are not able to add ongoing UGC or additional text to all our duplicate content and trying to stop those websites of stealing our content is like playing cat and mouse... Thanks for your advices
On-Page Optimization | | Tit0 -
Duplicat page content issue I don't know how to solve
I've got a few pages (click here to see the fist on with the others as side bar links). They are all thumbnail pages of different products. The tiles are pretty different but the page content is virtually the same for all of them as is the meta description tag. I'm getting error's on the SEOmoz crawl for those pages. I know the meta tag shouldn't be a problem in SEO but is the content of the page going to cause me issues? Are the error messages from SEOmoz a result of the page content or the meta description? The pages are very similar but they are different enough that I want to separate them onto different pages. There would be too many links on that single page as well if all the thumbs where on the same page. Should I just ignore the error messages?
On-Page Optimization | | JAARON0 -
Duplicate page title and content
Hello, I have an ecommerce store where we offer many similar products, and the main difference could be the color or memory storage. Due to this reason my main problem appears to be be duplicate page title and content. What is the best way to correct this issue? I cant make them different neither. I always include this particular difference in title or description. I guess it is not enough? any way to fix it? thanks!
On-Page Optimization | | tolyadem10 -
Keyword Ranking Issue..
Hello Guys, I have a small doubt in top ten rankings, i worked for one keyword "Domain Sales" in which my website was ranking in 5th position, but suddently i saw my website no rank in top 100 for the same keyword. Not able to track the what is the problem? Any help..
On-Page Optimization | | itajooba0