Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How important is it to add hyphens between words in URL Permalink Structure?
-
We have an issue with our URL Permalink Structures for dynamically generated pages on our website. As we generated hundreds of pages, it does not automatically Space the Words in the Permalink Structure .
For example, if we have a product name Under Armour Fire Basketball Shoe , it will show up in the url as:
"mywebsite.com/underarmourfire-basketballshoe"
vs
"mywebsite.com/under-armour-fire-basketball-shoe"
How important is it that the URL includes these spaces between each word in the permalink?
-
Hi Aspirant. these hyphens assume a significant job with regards to rank that particular watchword prefers in the event that you do it as such 'nderarmourfire-basketball shoe' google will search for basketball shoe catchphrase to rank rather than basketball shoes. Much the same as you see here best boxing gloves kept all the permalinks with hyphens and they are positioning. SO I will propose you to do something very similar to your site in the event that you need to up your positioning.
On the off chance that you need further recommendations, you are welcome!
-
Hello Aspirant. these hyphens play a very important role when it comes to rank that specific keyword like if you do it this way 'nderarmourfire-basketballshoe' google will look for basketballshoe keyword to rank instead of basketballshoes. Just like you see here best boxing gloves kept all the permalinks with hyphens and they are ranking. SO I will suggest you to do the same thing with your site if you want to up your ranking.
If you need any more suggestions, you are welcome!
-
It is best practice to separate all words with dashes but it's not going to make or break your rankings.
The search engines are smart enough now to decipher that underarmourfire-basketballshoe is really "under armour fire basketball shoes". Just type in the former into Google and you'll see that Google asks if you meant the latter.
Also, you can find hundreds of examples of "messy" URLs that rank top ten proving that that one factor alone isn't going to make or break your success.
If it's a simple fix for a programmer to make it so your URL's use dashes between all words then I'd say fix the problem. But if it's a big deal that would take a lot of time/resources, the argument could easily be made to pass on this issue for the time being to knock out other more important items.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best Permalinks for SEO - Custom structure vs Postname
Good Morning Moz peeps, I am new to this but intending on starting off right! I have heard a wealth of advice that the "post name" permalink structure is the best one to go with however... i am wondering about a "custom structure" combing the "post name" following the below example structure: Www.professionalwarrior.com/bodybuilding/%postname/ Where "professional" and "bodybuilding" is my focus/theme/keywords of my blog that i want ranked. Thanks a mill, RO
Intermediate & Advanced SEO | | RawkingOut0 -
How important is admin-ajax.php?
Hi there! It's been a long time since I last did a technical audit of a site. I've currently playing with the 'fetch as google' tool to find out if we're blocking anything vital. The site is based on Wordpress, and after a recent hacking incident, a previous SEO moved the login portal from domain.com/wp-admin/ to domain.com/pr3ss/wp-admin/ - to stop people finding it. Fair enough. But they then updated the robots.txt file to look like this: User-agent: *
Intermediate & Advanced SEO | | Muhammad-Isap
Disallow: /pr3ss/wp-admin/ Now, some pages are trying to draw on theme elements like: http://www.domain.com/pr3ss/wp-admin/admin-ajax.php
http://www.domain.com/pr3ss/wp-content/themes/bestpracticegroup/images/column_wrapper_bg.png And are naturally being blocked (not that this seems to affect the way pages are rendering in Google's eyes) A good SEO friend of mine has suggested allowing the theme folder, and any sub folders where this becomes an issue. What are your thoughts? Is it even worth disallowing the /pr3ss/wp-admin/ path? Cheers guys and gals! All the best, John. I've found a couple of the theme's0 -
Replace dynamic paramenter URLs with static Landing Page URL - faceted navigation
Hi there, got a quick question regarding faceted navigation. If a specific filter (facet) seems to be quite popular for visitors. Does it make sense to replace a dynamic URL e.x http://www.domain.com/pants.html?a_type=239 by a static, more SEO friendly URL e.x http://www.domain.com/pants/levis-pants.html by creating a proper landing page for it. I know, that it is nearly impossible to replace all variations of this parameter URLs by static ones but does it generally make sense to do this for the most popular facets choose by visitors. Or does this cause any issues? Any help is much appreciated. Thanks a lot in advance
Intermediate & Advanced SEO | | ennovators0 -
Are these URL hashtags an SEO issue?
Hi guys - I'm looking at a website which uses hashtags to reveal the relevant content So there's page intro text which stays the same... then you can click a button and the text below that changes So this is www.blablabla.com/packages is the main page - and www.blablabla.com/packages#firstpackage reveals first package text on this page - www.blablabla.com/packages#secondpackage reveals second package text on this same page - and so on. What's the best way to deal with this? My understanding is the URLs after # will not be indexed very easily/atall by Google - what is best practice in this situation?
Intermediate & Advanced SEO | | McTaggart0 -
Do you add 404 page into robot file or just add no index tag?
Hi, got different opinion on this so i wanted to double check with your comment is. We've got /404.html page and I was wondering if you would add this page to robot text so it wouldn't be indexed or would you just add no index tag? What would be the best approach? Thanks!
Intermediate & Advanced SEO | | Rubix0 -
Brackets in a URL String
Was talking with a friend about this the other day. Do Brackets and or Braces in a URL string impact SEO? (I know short human readable etc... but for the sake of conversation has anyone relaised any impacts of these particular Characters in a URL?
Intermediate & Advanced SEO | | AU-SEO0 -
When using ALT tags - are spaces, hyphens or underscores preferred by Google when using multiple words?
when plugging ALT tags into images, does Google prefer spaces, hyphens, or underscores? I know with filenames, hyphens or underscores are preferred and spaces are replaced with %20. Thoughts? Thanks!
Intermediate & Advanced SEO | | BrooklynCruiser3 -
URL Length or Exact Breadcrumb Navigation URL? What's More Important
Basically my question is as follows, what's better: www.romancingdiamonds.com/gemstone-rings/amethyst-rings/purple-amethyst-ring-14k-white-gold (this would fully match the breadcrumbs). or www.romancingdiamonds.com/amethyst-rings/purple-amethyst-ring-14k-white-gold (cutting out the first level folder to keep the url shorter and the important keywords are closer to the root domain). In this question http://www.seomoz.org/qa/discuss/37982/url-length-vs-url-keywords I was consulted to drop a folder in my url because it may be to long. That's why I'm hesitant to keep the bradcrumb structure the same. To the best of your knowldege do you think it's best to drop a folder in the URL to keep it shorter and sweeter, or to have a longer URL and have it match the breadcrumb structure? Please advise, Shawn
Intermediate & Advanced SEO | | Romancing0