Three version of english pages: EN-US, EN-GB und EN as x-default
-
We want address the search market for USA and UK. Therefore all english pages have small regional variations with similar content.
Since a longer time (after a relaunch) Google has problems to identify the right page (/en-gb/) for the right search market (UK) - although we use hreflang and sitemaps from the beginning.
We monitor those in moz for our UK campaign (/en-gb/ pages) by jumps in the ranking of individual keywords (>-50 and >+50).
-50 means not that the ranking of our website is lost. In this case Google will substitute the ranking of the /en-gb/ page with the variant /en/.
One excample:
https://www.openmind-tech.com/en-gb/industries/cam-software-for-motor-sports/
This page lost the ranking and the other languag variant is ranking for position 2.
https://www.openmind-tech.com/en/industries/cam-software-for-motorsport/In the moment I have no idea what we can change in our html code.
-
@Tom-Capper
Thank you for the hint. I will check it. -
Assuming your Hreflang is consistent, which it appears to be, and all variants are crawled and indexed, this usually occurs when the differences between the pages are too minor.
You might be able to see in GSC if Google is considering the /en/ version to be the canonical of the /en-gb/ version, for example, contrary to your tagging.
If that is indeed the case, your options are to either to make the variants more different, or reduce the number of variants until they are all significantly different.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving from single domain to multiple CCTLDs
Hi, I have a website targeting 3 markets (and therefor 3 languages). I was currently using a single domain with each market being targeted in the following format: www.website.com/pl
International SEO | | cellydy
www.website.com/de
www.website.com/hu It's clear to me by looking at organic results, that in my industry (Real Estate) Google is putting a large emphasis on local businesses and local domains. Top 10 organic results for all my keywords in all markets have country specific CCTLDs. I decided to migrate from a single domain strategy to a multi domain strategy. I own the domains. The new structure is www.website.com/pl -> www.website.pl
www.website.com/de -> www.website.de
www.website.com/hu -> www.website.hu All the website have been added to google search console and 301 redirects are in place and working correctly. The pages are all interlinked and have rel=alternate to each other. The sitemaps are all done correctly. My question is how do I tell Google about this. The change of address feature only works for changing one domain to one other domain. It's been a week and the old www.website.com domain is still showing up (even considering 301 redirects). Or do I just need to be patient and wait it out? Any tips?0 -
Unsolved Google does not recognise hreflang tags.
Hello everyone, We've been migrating every couple months to get everything under Previous migrations went off without a hitch, and hreflang tags were successfully identified. Google claims that it detects no hreflang tags in this new UK migration (completed one month ago). We use hreflang tags in our sitemap and have had no issues so far. What do you think is going on? I greatly value your advice and assistance.
Keyword Explorer | | Jsuaii2340 -
Keywords are indexed on the home page
Hello everyone, For one of our websites, we have optimized for many keywords. However, it seems that every keyword is indexed on the home page, and thus not ranked properly. This occurs only on one of our many websites. I am wondering if anyone knows the cause of this issue, and how to solve it. Thank you.
Technical SEO | | Ginovdw1 -
Can up a page
I do my best to optimize the on-page parameters for my page www.lkeria.com/AADL-logement-Algerie.php for the kw "aadl" but i can't understand what Ii'm doing wrong (i desapear 2 mounths ago). The page is optimize (title, description, h1, h2 etc.) few links with different ancers, but google put a spamy site www[dot]aadl[dot]biz in top 3 ratheer my page. Can you give me some advice to fix this issue? What I am doing wrong? Tanks in advance
Technical SEO | | lkeria0 -
Pages with content defined by querystring
I have a page that show traveltips: http://www.spies.dk/spanien/alcudia/rejsemalstips-liste This page shows all traveltips for Alcudia. Each traveltip also has its own url: http://www.spies.dk/spanien/alcudia/rejsemalstips?TravelTipsId=19767 ( 2 weeks ago i noticed the url http://www.spies.dk/spanien/alcudia/rejsemalstips show up in google webmaster tools as a 404 page, along with 100 of others urls to the subpage /rejsemalstips WITHOUT a querystring. With no querystring there is no content on the page and it goes 404. I need my technicians to redirect that page so it shows the list, but in the meantime i would like to block it in robots.txt But how do i block a page if it is called without a querystring?
Technical SEO | | alsvik0 -
Why is my office page not being indexed?
Good Morning from 24 degrees C partly cloudy wetherby UK 🙂 This page is not being indexed by Google:
Technical SEO | | Nightwing
http://www.sandersonweatherall.co.uk/office-to-let-leeds/ 1st Question Ive checked robots txt file no problems, i'm in the midst of updating the xml sitemap (it had the old one in place). It only has one link from this page http://www.sandersonweatherall.co.uk/Site-Map/ So is the reason oits not being indexed just a simple case of lack if SEO juice from inbound links so the remedy lies in routing more inbound links to the offending page? 2nd question Is the quickest way to diagnose if a web address is not being indexed to cut and paste the url in the Google search box and if it doesnt return the page theres a problem? Thanks in advance, David0 -
Why does our page show a description in english in google spain?
Hi! We have a multilingual page and I have set in Google Webmaster Tools the language preference for the root domain to be none, Spanish for the .com/es, English for the .com/en, and German for the .com/de. The title and description show in the right language in Google Germany and google UK, but in google.es (Spain) the title and description appear in English instead of Spanish. Does anybody know why could this be happening and how to fix it? kJtF3.png
Technical SEO | | inmonova0