Targeting by IP Address... SEO Issues?
-
I'm setting up a site to display a different site header graphic depending on which U.S. State the IP address is coming from. In theory we may end up doing 50 different images, although we'll probably start with 4 or 5 and then the other states will get a "default".
How will the SE's treat this... if it's just an image change, but the text on the page is the same, will it affect anything? Any best practice advice out there?
thanks!
-
Jim I agree with Jason and don't think you have anything to worry about. Where you run into trouble is when you are specifically trying to show Google (or any other search engine) something different. For example, if Googlebot was using an IP address from Kansas you'd want to show them the Kansas image just like you show everyone else. Don't complicate things by saying "Show Kansas.jpg to all Kansas IPs, but always show Googlebot the default.jpg file). That would be cloaking. What you are doing is simple IP delivery and it should be safe.
-
That variable image shouldn't cause you any SEO trouble. You should consider changing the meta data for the image (Alt Tag, etc...) with the image.
If you want to be extra safe, and avoid any cache problems with your geolocation feature, you will want to use a HTTP Vary header with "*" on the pages that have the GeoLocation personalization.
-Jason "Retailgeek" Goldberg
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO for a a static content website
Hi everyone, We would like to ask suggestions on how to improve our SEO for our static content help website. With the release of each new version, our company releases a new "help" page, which is created by an authoring system. This is the latest page: http://kilgray.com/memoq/2015/help-en/ I have a couple of questions: 1- The page has an index with many links that open up new subpages with content for users. It is impossible to add title tags to this subpages, as everything is held together by the mother page. So it is really hard to for users to find these subpage information when they are doing a google search. 2- We have previous "help" pages which usually rank better in google search. They also have the same structure (1 page with big index and many subpages) and no metadata. We obviously want the last version to rank better, however, we are afraid exclude them from bots search because the new version is not easy to find. These are some of the previous pages: http://kilgray.com/memoq/2014R2/help-en/ http://kilgray.com/memoq/62/help-en/ I would really appreciate suggestions! Thanks
Technical SEO | | Kilgray0 -
SSL redirect issue
Hi guys, I have a site that has some internal pages with SSL. Recently i noticed that if i put https://mydomain.com, this URL is accessible but all the design is messed up. My site is on wordpress and i use "redirection" plugin for all the 301 redirect. So i decided to add a new 301 redirect from https://mydomain.com to my actual URL version of home page http://mydomain.com. After doing that, my home page doesn't load at all. Does anybody know what happens? Thank you for advice!
Technical SEO | | odmsoft0 -
SEO Optimized Video Gallery
I want create a video gallery in my site. Does anyone know about any video CMS or wordpress video plugin optimized for SEO?
Technical SEO | | Felip30 -
Can a CMS affect SEO?
As the title really, I run www.specialistpaintsonline.co.uk and 6 months ago when I first got it it had bad links which google had put a penalty against it so losts it value. However the penalty was lift in Sept, the site corresponds to all guidelines and seo work has been done and constantly monitored. the issue I have is sales and visits have not gone up, we are failing fast and running on 2 or 3 sales a month isn't enough to cover any sort of cost let alone wages. hence my question can the cms have anything to do with it? Im at a loss and go grey any help or advice would be great. thanks in advance.
Technical SEO | | TeamacPaints0 -
Canonicalization Issue | E-commerce
Hey everyone! How are you doing? I spent this week trying to solve some technical issues on my website. However i am having trouble with Duplicate Content. I came to the conclusion that canonicalization is a great solution to this problem, however, i am having trouble implementing it. The duplicate problem arises from the fact that for each product i have several colors or different attributes. For example. I have the category "Construction Clips" and then links to "Color" in which the user can choose White or Sandstone. The content is almost identical for both of them, the only thing that changes is the color. This scenarios repeats many times throughout my webcommerce site. And is throwing me off many Duplicate Content errors. I cannot use the canonicalization in the White or Sandstone page, because is a product page, it doesnt let me add or change anything on the header. http://aceromart.com/Clip-Glamet-Blanco.aspx I dont intend to rank well on most product pages, my priority is that i dont want duplicate errors on my website. What is the best solution for this conundrum? Regards!!! In advance, i thank you for your opinions!
Technical SEO | | JesusD0 -
Differences in Sitemaps SEO wise?
I'm a bit confused about sitemaps. I'm just learning SEO so forgive me if this is a basic question. I've submitted my site to google webmaster using http://pro-sitemaps.com and the sitemap generator it creates. I've also seen sites do this: http://www.johnlewis.com/Shopping/ProductList.aspx and http://www.thesafestcandles.com/site-map.html so I did something similar for my site (www.ldnwicklesscandles.com). You figure you see everyone do it you might as well try it too and hope it works. 😉 So I've done both 1 and 2. Which sitemap is best for SEO purposes or should I do both? Is there any format that should or shouldn't be used for Option 2? Any site examples for good practice would be helpful.
Technical SEO | | cmjolley0 -
.lbi file - SEO friendly or not?
Up until yesterday afternoon i had never heard of a .lbi file. It turns out it is a library file used by Adobe Dreamweaver. From what i can tell it works like a client side included but i am unsure of the technology behind it. The issue:
Technical SEO | | kchandler
When running through a recent SEO audit for a new client i found these .lbi files being used all over there site for site wide callouts and even navigation. When viewing this content through firebug or in the browser you can see the executed HTML content but when viewing the source or the page in seo-browser.com the content is nowhere to be seen. So my thought is this is not SEO friendly and is the same as displaying content in any client-side script like JavaScript or JQuery. Any feedback or thoughts on this subject would be awesome, especially if anyone has used these previously. Unfortunately i cannot share the client site but i would be more than happy to answer any questions if more detail is needed. Thanks in advance - Kyle0 -
Duplicate Content Issue with
Hello fellow Moz'rs! I'll get straight to the point here - The issue, which is shown in the attached image, is that for every URL ending in /blog/category/name, it has a duplicate page of /blog/category/name/?p=contactus. Also, its worth nothing that the ?p=contact us are not in the SERPs but were crawled by SEOMoz and they are live and duplicate. We are using Pinnacle cart. Is there a way to just stop the crawlers from ?p=contactus or? Thank you all and happy rankings, James
Technical SEO | | JamesPiper0