Another footer question
-
Hi to all,
Maybe this question is already answered (in that case sorry) but I didn't find it. Currently, with the latest changes is really useful to have a 'seo footer'. I mean, it seems that can give you more problems that benefits.
In my case the idea of the footer is only to obtain more traffic. Having this in mind, I'm right thinking that is better don't write anything ?
Thanks in advance
-
I think Tom gave you excellent advice.
I generally do not think about spam links if there part of my website and a legitimate part in the footer. For instance I link my terms of service and by privacy policy there however I would not walk them because Google and moreover some states particularly California have extremely strong policies on advertising and tracking people that go to your website and what you have to disclose.
I would not use the footer for more than 2 to 3 links but that's just me.
As Tom said if you think it is possibly something Google might not want no follow the link.
this will at least confirm Tom Roberts answer is correct,
Thomas
-
Hi Henri
If you think a footer link could bring you traffic, but don't want to risk any SEO side-effects, you can simply make the link "nofollow".
By making a link nofollow, you're showing Google that you're not using the link to pass PageRank and therefore you're not placing it to improve your SEO. This would get rid of any risk, while allowing to keep a link there that could lead to more traffic.
For the record, I think it would be fine to have a few footer links, provided that they are relevant, not too many of them, don't use commercial anchor text and don't make up the majority of your link profile.
But if you're worried, simply make the links nofollow.
Hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Crawl Test Question
Good Morning, I am just looking for a little bit of advice, I ran a crawl report on our website www.swiftcomm.co.uk. I have resolved most of the issues myself, however I have two questions;- Screenshot image http://imgur.com/VlFEiZ2 Highlighted blue, we have two homepages www.swiftcomm.co.uk and www.swiftcomm.co.uk/ both are set with a Rel-Canonical Target of www.swiftcomm.co.uk/. Will this cause me any SEO issues and or other potential issue? If this may cause an issue how would I go about resolving? Highlighted yellow, Our contact and referral-form are showing as duplicate title and meta description. Both of these pages have separate title and meta desc which it does seem to be detecting. If I search the page in google it returns the correct title and meta desc. The only common denominator behind these pages is that both have php pages behind them for the contact form. Do you think that the moz crawl may be detecting the php page over the html? Could this be cause any issues when search engines crawl the site? Kind Regards Jonathan Mack VlFEiZ2
Intermediate & Advanced SEO | | JMack9860 -
Page / Domain Authority Question
If my website were to purchase a sponsored article on a site with a powerful domain authority that contained a do-follow link, and the link would be "domain.com/articles/new-article" ... obviously new-article would have 0 page authority, being new... is that still considered a valuable link and why or why not?
Intermediate & Advanced SEO | | cat5com0 -
Pop up question and link flow?
Does a pop up like the one on this site www stressfreeprint co uk (top left corner about us, who we are) count as an external link or would link juice not flow to it. I like to have a few pages that i don't want to waste link juice on but would still like to have them and hope this is the answer.
Intermediate & Advanced SEO | | BobAnderson0 -
Questions on Google Penguin Clean-up Strategy
Hello Moz Community! I was hit with a REAL bad penalty in May 2013, and the date corresponds to Penguin #4. Never received a manual spam action, but the 50% drop in traffic was very apparent. Since then, I've had a slow reduction in traffic, to where I am today... which is almost baseline. Increases in traffic have not occurred regardless of efforts. In researching a little more, I see that my old SEO companies built my links with exact keyterm matches, many of them repeated over and over, verbatim, on different sites. I've heard two pieces of advice that I don't like 1) scrap the site, or 2) disavow all the links. I would rather see if I can get the webmasters to change the link to something generic, or my brand name, before I do either of these. To scrap my site and start new will be damn near impossible because I'm in an extremely competitive niche, and my site has age (since 2007), so rather work with what I have. A couple of questions, for folks who are in the know about this penalty, if I may: This penguin update, #4, on May 22nd, was it ONLY because of the link text? Or was it also because of the link quality? None of the updates before it harmed me, and I believe those were because of the quality? Could it be for links linking from my blog to my site? My blog (ex. www.mysite.com/blog), has close to 1,000 blog posts, and back in the days I would write these really long, keyword stuffed links leading to www.mysite.com. I've been in the process of cleaning these up, and shortening them, and changing them to more generic (click here's), but it is a LONG and painstaking process. If I get webmasters to change text to just the url or brand name, that's better than disavowing, correct? As long the linking site has a decent spam score and PA/DA on OSE? Is having SOME exact anchor text okay on these links? Is it just the abuse that's the problem? If so, how many should I leave? (like 5 max per keyword?) Or should I just change to the url, or disavow altogether, any and all links that have exact keyword matches? I've downloaded my link profile from OSE and Majestic, and will do so from Ahrefs (I believe it is)? Does Webmaster Tools have any section that can help give me insights into the issue? If so, can you point me in the right direction? Can I get partial credit, for some work done? For instance, say a major update, or crawl, happens, and I've only fixed/disavowed 25% percent of the links by then, is there a possibility that I get a small boost in traffic? Or am I in the doghouse till they are all fixed? Say I clean/disavow everything up, will my improvement be seen in the next crawl? Or the next Penguin update? As there may be a substantial difference in time there. 😎 I see AHREFS, has some information on anchor text... any rules of thumb as to percentages of use of a certain anchor text, to see if I'm abusing or not, before I start undertaking all of this? Thanks! Could the penalty have "passed" altogether, and this is just where I rank? Thanks guys, but the last thing I want to do is ditch my site... I will work hard on this, but need some guidance. Much appreciated! David
Intermediate & Advanced SEO | | DavidC.0 -
Another E-commerce Canonical Question
Hi guys, Quick question: one of our clients has an e-commerce site with a very poor canonical tag setup and thousands of pages of duplicate content. Let's use this as an example: BRAND > Category > Type > Color
Intermediate & Advanced SEO | | elcrazyhorse
Four separate pages/URLs. The BRAND page lists all products.
The Category page lists all BRAND products for that category.
The Type page lists all BRAND products of a specific type in that category.
The Color page lists all BRAND products of a specific type in that category of a specific color. Anyway, these generate four separate URLs: /BRAND
/BRAND/Category
/BRAND/Category-Type
/BRAND/Category-Type-Color Avoiding duplicate content and product listings, I would appreciate your proposed canonicalization strategy/feedback.0 -
Questions about 301 Redirects
I have about 10 - 15 URLs that are redirecting to http://www.domainname.comwww.domainname.com/. (which is an invalid URL)The website is on a Joomla platform. Does anyone know how I can fix this? I can't figure out where the problem is coming from.
Intermediate & Advanced SEO | | JohnParker27920 -
HT.Access Redirect Question
Quick question on the HT.Access / Redirects... II have a site http://www.securitysystemsfortlauderdale.org/ADT-Home-Security-Alarm-Systems/ and I am running througth SEO moz for backlinks and noticed a large descrepancy on the links on the root vs the redirect. There are more links on the root and less on the redirect. Does this affect SEO for Google or does Google follow the redirects and give credit accordingly. Thanks for your help!!! Matt
Intermediate & Advanced SEO | | joeups0 -
Question regarding **and <bold>tags</bold>**
I've read that these 2 tags both carry equal weight for seo purposes but in my opinion it looks a little spammy when you see keywords in bold type face scattered over your site. So will they still carry the same weight for seo if I applied a class to them that turned them back to normal?
Intermediate & Advanced SEO | | JasonHegarty0