Is there a best practice for using a general iso code for the EAME region and APAC region or should you break it out by country?
-
I am creating a strategy for multiple regions and the US comes to market different than EAME (Europe, Africa, Middle East) and China. We were planning on using language and iso codes in subfolder's but the corporation only wants their content to be in German, English, and Queens English. Our current decision is to use /en-US/, /en/, /de/, /en-CN/, /zh-CN/. /en/ and /de/ will be what we use for EAME. This doesn't seem like the best idea as I think /en/ will get indexed as the US version and not the EAME version. Any suggestion or if clarification is needed is greatly appreciated.
-
I don't think your proposed solution would present any problems.
However, we've only done this before by using /en-gb/ as the British English version (Queens English). This hasn't prevented the content being well indexed in countries that we would expect it to.
Remember that you can define Geotargeting within GWT for specific folders.
Also, Google recently introduced the rel="alternate" hreflang="x" meta tag which you might be able to use: https://support.google.com/webmasters/answer/189077
Hope that helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
19 Hours Excessive to Code Single Wordpress Page?
My developer says that is will take 19 hours to modify a listing page of the wpcasa London real estate theme because the existing template is difficult to customize. I am attaching an image of the existing page before customization and an image of a final mock up. Is 19 hours a reasonable amount of time to customize this page? Look forward to feedback. New Design is visible at: https://imgur.com/a/42XBqDD Alan IQ1i0kg
Web Design | | Kingalan10 -
Should a menu work when JS is disabled? Is that best practice
When I am working on a new website I usually spec that the main navigation should work whether JS is on, or off. I always assumed everyone did that - until today - spent a couple of hours analysing menus on websites and noticed many didn't function when JS was disabled - particularly the menus designed for mobile devices. Any thoughts on this from fellow Mozzers would be welcome.
Web Design | | McTaggart0 -
Should i not use hyphens in web page titles? Google Penalty for hyphens?
all the page titles in my site have hyphens between the words like this: http://texas.com/texas-plumbers.html I have seen tests where hyphenated domain names ranked lower than non hyphenated domain names. Does this mean my pages are being penalized for hyphens or is this only in the domain that it is penalized? If I create new pages should I not use hyphens in the page titles when there are two or more words in the title? If I changed all my page titles to eliminate the hyphens, I would lose all my rankings correct? My site is 12 years old and if I changed all these titles I'm guessing that each page would be thrown in the google sandbox for several months, is this true? Thanks mozzers!
Web Design | | Ron100 -
Is there any negative SEO effect when using Wordpress for your Blog?
I have a site entirely done in html, no CMS used. The blog page however, is wordpress. Wondering if this will effect us negatively in terms of SEO, having the blog that is linked to our site, a wordpress site. My gut is absolutely not, but the questions was asked....what do you think?
Web Design | | cschwartzel0 -
Using H tags and its maximum Limits
hi..
Web Design | | funclub247
I want to Know what is a Maximum limit of using H tags in One Page : for Eg : I Know That I Can use Only One H1 Tag per Page, What about Other H tag Limit..
h1 - 1 time Maximum
h2 - ..?
h3 - ..?
h4 - ..?
h5 - ..?
h6 - ..?
h7 - ..?
.....
i want to target more than 30 key word using H tag as a header of the paragraph...1 -
What is the best information architecture for developing local seo pages?
I think I have a good handle on the external local seo factors such as citations but I'd like to determine the best IA layout for starting a new site or adding new content to a local site. I see lots of small sites with duplicate content pages for each town/area which I know is poor practice. I also see sites that have unique content for each of those pages but it seems like bad design practice, from a user perspective, to create so many pages just for the search engines. To the example... My remodeling company needs to have some top level pages on its site to help the customers learn about my product, call these "Kitchen Remodeling" and "Bathroom Remodeling" for our purposes. Should I build these pages to be helpful to the customer without worrying too much about the SEO for now and focus on subfolders for my immediate area which would target keywords like "Kitchen Remodeling Mytown"? Aside from my future site, which is not a priority, I would like to be equipped to advise on best practices for the website development in situations where I am involved at the beginning of the process rather than just making the local SEO fit after the fact. Thanks in advance!
Web Design | | EthanB0 -
How to serve a Mobile & Full Site using one URL?
Hello, Does anyone know of any resources or tutorials that outline how to serve a smartphone-formatted website using the same URL as the full site? I know that one solution is using media-queries to serve a seperate CSS stylesheet, but you still have the full HTML source code. In other words, I might want to serve a smartphone & desktop user different content, but under one URL. WP Touch (Wordpress Plugin) is a perfect example of what I mean, but how is it technically achieved? It serves two different sets of HTML for smartphone & full, but using one URL http://www.bravenewcode.com/store/plugins/wptouch-pro/
Web Design | | petecampbell-bmi0 -
What's the best SEO option for jQuery image carousels?
My client wants a fancy jquery carousel at the top of their home page, as is all the rage these days. I would like to add some nice SEO friendly text to that carousel, but I'm not sure how best to do that..I assume that by keeping the text which will appear in the carousel in divs on the page, which will be swapped out as the images cycle, it should still be easily picked up by search engines?
Web Design | | TroyCarlson1