Text to HTML Ratio
-
What's a good Text To HTML ratio for a website?
-
I agree with both but even so, it's not nice to cut a metric from tools if it's not wrong info, cause people who can comprehend the difference could deal with that.
-
Both Alan and Egol's views are valid.
Text to HTML should never be a consideration on it's own. At no point should you ever think "I need to cut back on my HTML code because there is not enough content to support it".
The important factors would be:
-
Is your HTML coded valid? You can check your HTML at http://validator.w3.org/. Invalid html can cause issues for crawlers and users.
-
As Alan suggested, is your code readable by crawlers? You can offer a beautiful Flash page, but if a crawler can't read it then you wont do well from a SEO perspective without the supporting HTML for non-Flash users and crawlers.
-
Is your code efficient? You can use Page Speed or a similar tool to evaluate your page's loading speed. Many aspects of the speed will focus on the efficiency of the code.
-
-
I'd caution against assuming it's meaningless, but only from the perspective of not HTML specifically. Instead, if a page is bloated with code at the source / crawler bot level, that can definitely have a negative impact, because it can cause topical confusion. Whether the code is essentially gibberish to the human eye, or javascript with a lot of text that describes functions, calls and parameters.
I see such problems quite often on large sites that try to do a lot at the code level.
-
In my opinion, text to HTML ratio is meaningless. You should do your best to have substantive content but it is highly unlikely that a search engine is going to evaluate you this way.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Image elements have [alt] attributes that are redundant text.
I have a problem on page speed insight
Content Development | | Adina Laura Matei
https://pagespeed.web.dev/analysis/https-www-antena24-ro/kxt8qtdaik?form_factor=mobile
My portal is created on wordpress cms.
I deleted the alternative text of the image and still, if I put text instead of the image, that problem disappears. It's not something serious, but I like that everything is perfect
"Image elements have [alt] attributes that are redundant text."0 -
Sitemaps XML or the HTML?
Which type of sitemap is better for search engines the .XML or the HTML?
Content Development | | Madlena0 -
Is there a content ratio that google looks for?
What i mean by this is: If i have a 1000 page ecommerce site that has say 10 pages of good quality content (1% good content) and a competitive site that has 100 pages of good content (10% good content) and another that has 500 (50%). if they are all almost the same in every other way the 50% content site would win hands down. however this is not always possible to have so much good content on some types of site. The question is: Is there a min percentage to aim for? Also is there a similar min rate of content production to aim for. Is their a kind of tipping point to get past that google will think they are doing things right i should keep an eye on them!
Content Development | | mark_baird0 -
Translated text: should I use canonical link?
Hello everybody, I'm writing an article in Danish, which I have translated into English on a Danish blog. But I'm not sure if I have to use the canonical link from the English version to the Danish, or whether I should just publish both without using canonical link. What is your recommendation for this? Looking forward to hearing from you. Thanks & regards, Jonathan
Content Development | | JoLinda910 -
Content building: Ratio of blog messages?
What is a good ratio for publishing blog messages on our company website? Which ratio is "Panda-friendly"?
Content Development | | wellnesswooz0 -
Hidden text that's not really "hidden" - seo
Hi guys, I have a question for you about a thing I saw on a website. I've attached the prints.
Content Development | | ricardomargalho
They have like "hidden text". It must be good for indexation, they can
target a lot of important keywords in it, and still keep the website
"clean".
Is this penalized by google if discovered? Do they see this as black hat? Thanks, Ricardo ?name=Captura+de+ecra%CC%83+2012-08-11%2C+a%CC%80s+06.00.36.png ?name=Captura+de+ecra%CC%83+2012-08-11%2C+a%CC%80s+06.00.36.png ?name=Captura+de+ecra%CC%83+2012-08-11%2C+a%CC%80s+05.59.56.png0 -
Index.html vs. default.html
Hi, I have a website that is about 7 years old. I had been using index.html as the home page. When I redesigned my site about 3 months ago I changed it to default.html. The old index.html page was still on my server. I just realized my mistake. All of my links to the home page lead to the new default.html. However, people are still landing on the old index.html. I have change the old index.html to the new design but that means i have 2 "home" pages out there. Should i delete one? Should I leave them both there but use the canonical tag for one so it is not considered duplicate content? What is best for my rankings?
Content Development | | bhsiao0 -
Changing Text on Pages
For one of my sites I'm in a situation where I have 6 main pages that are for lack of a better word "showcased," one of which being the homepage. The problem is that I am seeing pretty good traffic growth, but my conversions/sales are really weak, and I'm about 95% positive that this is because there is too much information on all of those pages --- each one has about 1500 words or so. The site architecture and link structure on the site is good as out of the couple of hundred pages on the site only 3 of them aren't indexed according to Google webmaster tools. What I want to do is rewrite the text on those six main pages with more of a sales type of feel and limit them to 500-700 words or so. This will have no impact on the link architecture whatsoever, but I'm a bit worried that it will have a negative impact on my continual traffic growth. Actually, I'm not as much concerned about the continual part as the steady new content stream should take care of it, but I would be very concerned if I lost the rankings that I have right now. Granted, those rankings aren't worth as much as they could be because conversions are down, so so it's kind of a catch-22. The question is, how dangerous is what I'm planning on doing? On a side note, my lack of conversions has nothing to do with my description or title tags that show up in the results as they are targeted properly and written for sales. The problem is that the pages, though rich in content, are a bit too rich in content and need to be fixed to work in unison with the descriptions and titles.
Content Development | | RussNauta0
