Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Measuring reach and engagement on all social media platforms

Social Media

1031

RikkiD22 last edited by

What's the best tool for measuring reach and engagement on all social media platforms (or at least Twitter, Google+, Facebook) ?
1 Reply Last reply
Reply Quote 0
jennita @RikkiD22 last edited by

Sadly there is not a way to do this in Moz. Your best bet is to do a trial of True Social Metrics, as they have all that info! You can also check out Rival IQ, and see which works best for you. Hope that helps!
1 Reply Last reply
Reply Quote 0
RikkiD22 last edited by

Thanks Keri. Is there actually a way to do this by using Moz tools which I am missing?
1 Reply Last reply
Reply Quote 0
KeriMorgret last edited by

Jen wrote a good post about that at http://moz.com/blog/social-engagement-metrics-that-matter that may help you get started.
1 Reply Last reply
Reply Quote 1

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

Promoting several posts on FB increases the reach for all posts

My FB page has a reach for 3000-5000 views. I promoted several posts and got 40 000-60 000 views per promoted post. An interesting thing that now when I post on my FB page I got 5000-8000 reach without promoting? Have you similar experience?
Social Media | | kitoks

0
ROS Outbound Social Links vs Connect Page with Social Feed?

A client wants to include social media icons in their footer. Instead of linking to facebook, Google+, etc they would like to link to a page with social feeds from their networks. Are there any SEO implications to doing this?
Social Media | | CompucastWeb

0
Does social work for e-commerce?

So, social these days is hot. But is there anyone who can report some figure about a real, documented, analytically documented, success in using social for e-commerce? There's a lot of presentations like this one saying it's great, it's a big impact, etc... But how? And what about figures of sales, or traffic, or something you can measure... Which had a significant spike thanks to a social network attempt? I am asking because I tried myself to use facebook for e-commerce, and we tried a lot: like and share buttons on content (pointing to the url of the content) like and share button on homepage (linked to the fan page) regular (three times a day) content being published on fanpage, original quality content (guidelines on products, independent test), well crafted (copy including catchy questions), original images designed by a graphic designer following all facebook guideline (smiling people, plain background) facebook ad campaign to increase likes (target audience = fans of brands sold) facebook ad remarketing facebook integration on the website publishing (with user consent) product reviews, buying action, website reviews, on their wall/user-feed (all with dynamically generated images showing happy smiling faces, product bought and catchy phrase) After 6 months and around 15k euro spent the result is: above 10k likes on fanpage above 1k likes on content pages orders originated by fan page negligible (less than 10) orders originated by facebook ads negligible (less than 80 with a coverage of 2.5M users, declining through time with 75% of the orders in the first two months and less than 5 on the sixth month) orders originated by remarketing negligible (less than 10 with a coverage of 7k users) orders originated by customer reviews... so and so... 8 orders out of 300 customer reviews (coverage is unknown but 15 out of 300 would be a decent 2.5% CR even with just 300 users seeing the reviews) My conclusion is either we are really dumb at using social for e-commerce, or we wasted our time... Anyone had some experience to share?
Social Media | | max.favilli

1
Analytics tagging on social media links

Curious: do you all tag your social media links with Google Analytics parameters? I know Google Analytics automatically tags referrals from social channels, but I am interested in possibly adding additional tracking parameters to links that I share and potentially promote. If I tag my social links with GA tracking codes, and they are shared widely, do I lose any potential SEO value from those links? I know Google isn't necessarily factoring in social shares from Facebook, etc. yet, but it would seem that, since tagged links are ones that we've influenced, any shares of that link would potentially be considered unnatural? Just curious what others' best practices are for social sharing. Thanks, in advance.
Social Media | | kylie_rw

1
How to reach beyond main social accounts

My blog is still very young - and I feel like a total newbie, but I'm working at it consistently. I've got 21 posts that I've put up since the beginning of January (except for 2 from October) and another in the pipeline and of course, plans to continue on this way. I've been building up my confidence and feel like it's just about time to branch out farther than my Google+, FaceBook, Twitter and LinkedIn accounts (which I've been doing regularly). My hope is to gain more visitors by publicizing the posts in some other environments. I would so appreciate some suggestions on how I might do that. And also, is it too soon? I don't want to jump the gun before there's an respectable/acceptable amount of content.
Social Media | | gfiedel

0
How can you bulk search by email for social networks?

Hello Everyone! We're trying to launch a Social Media campaign for our website and in order to reach more people and follow/invite them to our social profiles we thought of finding them by their email addresses (i read a post somewhere - maybe seomoz, maybe not can't remember). Can anyone suggest a tool or best way of researching ~20.000 email addresses to find out / filter what social networks have this email registered? Much appreciated! Alex
Social Media | | pwpaneuro

0
How long until Social Spam achieves the same notoriety/problem as Link Spam used to be

What are people's thoughts on whether or not social spam will become a major problem soon, just like forum profile/blog comment spam, etc, and what do you think the search engines will do about companies that are blatantly gaming the social signals game I.E. since social proof seems to be google's answer to combating anchor text manipulation and content farms, what do you think will be google's answer to combating the rampant social spam that will surely overtake us.
Social Media | | ilyaelbert

0
How much is enough when it comes to Social Media?

I have attended a number of social media webinars with tips on getting the most out of Facebook and Twitter. Now, I would like opinions from someone who is not trying to sell me something. We post 2 daily blog articles to our Facebook company page which auto re-posts to Twitter every day. Is that enough, or is it necessary to hire someone to engage people with additional conversation? If your answer is that additional conversation is needed, are there any companies or individuals that you recommend to provide these services at a reasonable cost?
Social Media | | BradBorst

0