Competitor is interlinking between his websites
-
I have a competitor who ranks in the first page for all his keywords and i found out in open site explorer that he has been interlinking between websites and it is obvious because he owns the same domain but different countries. for example,
www.example.id (indonesia)
www.example.my (malaysia)
www.example.sg (singapore)
(asian countries domain)
my question here is this even consider "white hat"?
I read one of the blog post from moz and here is the quote
"#7 - Uniqueness of Source + Target
The engines have a number of ways to judge and predict ownership and relationships between websites. These can include (but are certainly not limited to):
A large number of shared, reciprocated links
Domain registration data
Shared hosting IP address or IP address C-blocks
Public acquisition/relationship information
Publicized marketing agreements that can be machine-read and interpretedIf the engines determine that a pre-existing relationship of some kind could inhibit the "editorial" quality of a link passing between two sites, they may choose to discount or even ignore these. Anecdotal evidence that links shared between "networks" of websites pass little value (particularly the classic SEO strategy of "sitewide" links) is one point many in the organic search field point to on this topic."
will interlinking between your sites will be ignored by google in the future? is this a time bomb method or it is fine doing so? Because as far as concern my competitor is actually ranking on the first page for quite some time.
-
Hi there,
The answer here is always very subjective. It is perfectly natural for businesses to link their sites together. Why would you not do that? Google understands this; the relationship between businesses owned by the same entity can and should be partially represented by links. Moz links to Open Site Explorer's website. Amazon.co.uk can link to Amazon.fr. If I link my blog to a website promoting consulting services, this is natural and fine.
What Google and other search engines want to figure out and discount is if you create a huge network of websites, attempt to obscure the fact that they are all owned by you, and link them together in some pattern that attempts to increase the SEO value or all or some of them. That's manipulative and you can't expect such a tactic to work in the long term. Effectively hiding a network like this is usually costly and time-consuming and barely worth the effort in the end (although some folks still do it very well).
Google likely doesn't pass the highest amount of authority between links where the linking sites are clearly owned by the same person or company, but there is nothing "wrong" with interlinking the sites you own.
Your competitor is likely ranking well due to a number of factors, not just because their websites are linked together.
-
so how is this different from a person who own 10 blogs and interlink between the blogs? i know that way is wrong and how is that different from this? just because the person own the same domain name?
-
I think, this links are neccesary. Do not forget the main reason: You need to tell your users you have this page. And they doesn't know it if you doesn't have a link.
Different one it's if google ignores the link, but i do not think who they can be a timed bomb. As i've told, these links are neccesary.
For example, if you have your page in two languages on two domains, you have the link to the another lang in the another domain. That's black hat seo? I do not think so.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My compatitors destroy my website with huge spammy links!
Hi
White Hat / Black Hat SEO | | amirooo.sh123
My competitors destroy my website with huge spam links! Its more than 400 high spam (80-100% spam score) unique domain, link to us sitewide!!! I disavow on search console. But its not enough! All pages ranks down and we lost everything we had....
What should we do now? If you can, please help me
Darookhaneonline.com Capture.jpg0 -
Chrome79 shows warning on our domain "Did you mean...?" another website
On Chrome79 a large scary warning is shown to users on our site: "Did you mean this other domain? This site's domain looks similar to X domain. Attackers sometimes mimic sites by making small, hard-to-see changes to the domain." Screenshot: https://imgur.com/a/NOGEyLM Our online business is reputable, no black hat SEO practices, has been established since the early 2000s, with a relatively high DA. We don't have any warnings / manual actions in Google Search Console so I can't request a review there. I've reported it several weeks ago to Google's Incorrect Phishing Warning but the warning continues to display. I reported using: google.com/safebrowsing/report_error/ Does the Moz community have any suggestions on how to fix this or general thoughts? Thanks! NOGEyLM
White Hat / Black Hat SEO | | sb10300 -
Website starts ranking on Google then always drops - Targeted for Australia but most traffic from U.S - Bounce Rate at 94.49% - HELP!
Hi everyone, Thank you for your time. During the past 8 months I have been working on this website which is a .com.au . I have fully optimised the website which is targeting Brisbane in Australia and I have setup everything (Sitemaps, Geo location on WMT, Fetched as Google etc..) However the website just does not want to rank at all. I know that the previous SEO company were not too good but since then I have disavowed all unnatural links, we have moved the hosting to a new company and the website content has been updated. Only recently the Website has started ranking for it's brand name (not even in top of Google) and whenever a keyword starts ranking above the Top 50 of Google it suddenly drops again. The other issues is that even if I have setup the website to target Australia the majority of traffic comes from the U.S. Last month out of the 127 Session - 85 from United States - 29 from Australia - 3 Brazil - 2 India - 2 Italy - 1 Canada etc... Because of this the website has a Bounce rate of 95%. If you would have any advice, tips or recommendations that I could do to try and fix this it would be much appreciated. I suppose we can consider this as some kind of penalisation - potentially due to the past work and issues that occurred before the business became our client but I am not sure what more I can do to stop the wrong traffic and improve the rankings. Thanks for your help. Lyam
White Hat / Black Hat SEO | | AlphaDigital20 -
Lots of websites copied my original content from my own website, what should I do?
1. Should I ask them to remove and replace the content with their unique and original content? 2. Should I ask them to link to the URL where the original content is located? 3. Should I use a tool to easily track these "copycat" sites and automatically add links from their site to my site? Thanks in advance!
White Hat / Black Hat SEO | | esiow20130 -
Content website of the year 2009 ....
I own a network of travel sites, after all the changes that happened to past 12 months and so. I am really thinking if maybe my sites are worthless. I mean, let's be honest here. I understand what Google is doing. So i ask myself. If I wasn't trying to make a living with google adsense and affiliate sites... Would I still have these travel sites ? well the truth is NO NO... Therefore should i forget about my content site ? It is a punch of useless content. well some interesting information but it is a travel guide like many others online. What do you think? now it is better to focus on your product site or create 1 good websites rather than a network of sites that worked very veryyy well the past 10 years...
White Hat / Black Hat SEO | | sandyallain0 -
My website disapeared from google rankings, please help?
Our website url is http://www.phoria.com Around January 16th we disappeared from google for the keyword 'kratom' We were on page 3 for the longest time. We have no critical messages in webmaster tools however I did notice most of our links seem to be website directory links.We still rank for a couple terms like buy kratom on page 6.I think a google update occurred around this time so I've read however if we had a variety of links that went against google guidelines wouldn't we have received a message stating so in Webmaster Tools?This month has been very confusing to say the least. Any help would be appreciated.
White Hat / Black Hat SEO | | gregdotcom0 -
Dentist office website has foreign country backlinks. Scrap it or Move On
Another SEO person who was working my potential dental customer website managed to hookup over 147 backlinks to various bogus weather sites, watch sites, chinese sites etc. The dentist owns the URL which is "dentist" plus his zipcode. Is it worth continuing SEO on this site or should I scrap the URL? I am worried that Google may take action on this site sometime in the future and all the work I will do will be lost. He does have another website, because SEO's keeps trying to sell dentists microsites... This site isn't too bad but he doesn't own the URL but the url is a combination of the two doctors names and isn't easy to remember... and we would have to spend time trying to gain control of the URL. Suggestions?
White Hat / Black Hat SEO | | Czubmeister0 -
Is it negative to put a backlink into the footer's website of our clients ?
Hello there ! Everything is in the subject of this post but here is the context : we are a web agency and we, among others, build websites for our clients (most of them are shops). Until now, we put a link in their footer, like "developped by MyWebShop". But we don't know if it is bad or not. With only one website we can have like hundred of backlinks at once, but is it good for SEO or not ? Will Google penalize us thinking that is blackhat practices ? Is it better to put our link in the "legal notices" or "disclaimer" part of the websites ? What is the best practice for a lasting SEO ? I hope you understand my question, Thnak you in advance !
White Hat / Black Hat SEO | | mywebshop0