Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Alt and Title Attributes in Anchor Tags
-
Does it hurt to use alt and title attributes inside an anchor tag? Example:
-
That was a good catch Alan and Ryan, I just looked at the Alt and Title and did not even notice the example used them in an anchor. Doh! I would only ever use them in images. Since I develop on the Microsoft platfrom using it anywhere other than img flags a syntax error.
-
Everyone's partially correct. Alternate attributes are for images only. Title attributes in anchor tags can be used in links, however if you are performing SEO best practices, using title attributes in anchor tags is a first signal that you are probably spamming the search engines if not used with extreme caution.
Why? Because the anchor text (the text you wrap the anchor tag around) should suffice to communicate what you're linking to. Title text in anchors is best left to only be used when you're using them as a place anchor on a page, not as a link.
-
To clarify: Alt attributes should not be used in anchor tags, but titles can be. For a full list of anchor tag attributes see: http://www.w3schools.com/tags/tag_a.asp
-
Agreed.
-
Quite the opposite, these are very desirable if used for their intended purpose.
The Alt tag is for accessability handling, so it helps people with visual disabilities to understand the content of a picture.
The Title tag is used to provide tooltip information to the user when they hover over the image.
Both these enhance the user experience as thus are looked on favourably by Google.
BUT, it's an important but - seo's in the past would stuff these tags with useless spammy content. e.g. You have a automotive business so the alt tag:
'car gmh fast cars sports cars red cars porsche' that is bad.
'Our new sporty red porsche makes an easy ride through the windy roads of Denmark' - good
The title tag could say 'Porsche 911 2005 touring the roads of Denmark'
It's all about adding value to the site for the user not manipulating the search engines. So, use alt tag to describe the item in detail and the title to provide extra details. Do not have the same text in both as they have different purposes.
Hope that sheads enough light on the subject.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do Canonical Tags Pass Link Juice?
I have an ecommerce website where some pages link to a product page with a different URL. EXAMPLE: 1: /category/product1.html (not indexed by Google) with canonical pointing to product1.html Other page link to the product like below. 2: product1.html (indexed by Google) Now the question is, does 1: pass any link juice to product1.html or not? Is it worth to change everything and link only to one URL? My site is running on Magento!
Technical SEO | | bill3690 -
Commas in Meta Title and Description Okay?
Hey there guys, have heard some recent information from some experts that utilizing commas in headings, meta titles or descriptions is not good for ranking. Can you guys please shed some light on this? Thank you!
Technical SEO | | MrGlobalization0 -
Title Tag vs. H1 / H2
OK, Title tag, no problem, it's the SEO juice, appears on SERP, etc. Got it. But I'm reading up on H1 and getting conflicting bits of information ... Only use H1 once? H1 is crucial for SERP Use H1s for subheads Google almost never looks past H2 for relevance So say I've got a blog post with three sections ... do I use H1 three times (or does Google think you're playing them ...) Or do I create a "big" H1 subhead and then use H2s? Or just use all H2s because H1s are scary? 🙂 I frequently use subheads, it would seem weird to me to have one a font size bigger than another, but of course I can adjust that in settings ... Thoughts? Lisa
Technical SEO | | ChristianRubio0 -
Hiding h1 tags in Magento
Hi Moz Community, I know that hiding h1 tags isn't a good practice for SEO and google, but we have banners that look much nicer than the stock text Magento uses for its titles. The banners have the same text and the h1 is in the source code, just not visible on front end. The option Magento gives is "hide title on the page." So I'm not sure if this is actually the bad way to hide it or if it's fine for search engines. Thanks,
Technical SEO | | IceIcebaby
-Reed0 -
Do H2 tags carry more weight than h4 tags?
Of course H tags are key signals for relevance in search. Does an h2 tag send a significantly "louder" signal than an h4 tag?
Technical SEO | | aj6130 -
ALT attribute keyword on the same image but different pages
Hi there, As i'm sure you're probably aware, moz advises to use a keyword within the ALT attribute on pages... On a new website I am launching, I have the ability to add an alt keyword to image headers. On multiple pages we have the exact same image but with different keywords associated them inside the alt attribute. The image itself is a collage of different images and so the keywords used can, quite sneakily, match the image. My question is therefore, will using different keywords on the same image on different pages have a negative effect on SEO? Thanks, Stuart
Technical SEO | | Stuart260 -
Duplicate Title Tag issue due to Shopify CMS
Hi guys, I'm a novice really when it comes to SEO, yet have taken it in house for the next year or so, firstly because I have had my fingers burnt twice...and secondly, to allow me to recoup some of the loss from my prior campaigns. One thing I have noticed on my site (which uses a Shopify E-commerce CMS), is that Shopify duplicates a url for each my products. An example of this is http://www.vidahomes.co.uk/collections/designer-radiators-heating/products/reina-aliano
Technical SEO | | philscott2006
http://www.vidahomes.co.uk/products/reina-aliano Both products provide exactly the same information, yet appear in different ways subject to how the customer finds them. I contacted Shopify to find a fix to this issue when I noticed a high amount of Duplicate Title Tags in my SEO crawl. Their response was as follows. Using a rel canonical link will help prevent duplicate content issues with search engines. All you need to do is add this line of code: **<link rel="canonical" href="{{ canonical_url }}" />** ** before the tag in the theme.liquid file. It’s that simple :)** The theme liquid file basically generates the outer template for the whole site, and is only compromised when over-ruled. This all seems a little too easy for me, so I am hoping whether someone can elaborate as to whether this will work or not, as I'm not entirely sold on their response. I was always under the impression with canonical tags, that they should be added to the header section of the duplicate page in question, which refers back to the original page. The code I have been told to add above implies that the canonical tag would be added to every page in my site so the Google robot would have a hard time in finding anything at all of relevance Thanks in advance for any assistance with this. Kind Regards Phil Scott Vida Homes0 -
How do I fix the h1 tag?
No More Than One H1 Tag Easy fix <dl> <dt>Number of H1s</dt> <dd>2</dd> <dt>Explanation</dt> <dd>Best practices for both SEO and accessibility require only a single H1 tag. The H1 is meant to be the page's headline, and thus, multiple H1s are confusing. Consider employing H2, H3 or CSS styles to achieve the same results with text visualization.</dd> <dt>Recommendation</dt> <dd>Remove multiple instances of the H1 tag, so that only one exists on the page.</dd> <dd>I get this error yet it does not tell me how to fix it. I'm not even sure what the H1 tag is?
Technical SEO | | 678648631264
</dd> </dl>0