Has Google changed how it displays metatitles for business listings?
-
Our company now does not display the meta title for company specific searches for certain stores, but not all of them (yet). Is this something new and are there any potential SEO ramifications or benefits?
-
If you want google to pick up the meta title you want you need to tweak your on-page optimization, as per my previous answer.
If you check both homepages, toyota and honda, with some keyword densitiy analyzer tools you will see differences, make changes till you convince google to accept your meta title.
One difference in those pages is pretty obvious once you scan it with a keyword density analyzer.
-
-
I don't think it's all that odd. In fact I think google is doing a good job at trying to match what the user is looking for.
If I search for "leith honda" I am much probably looking for someone named leith related to “honda”, and if you look at the source html of the serp result for your business you will see you have put "leith honda" in a lot of places, image alt, href titles, page body... Google guess that “leith honda” is a better title, when compared to the meta-title of that page, sounds appropriate.
On the other hand when searching for “honda dealer in raleigh” the meta-title, which does contain the three keyword honda+dealer+raleigh sounds just right for what the user may be searching with that query.
-
Google takes your meta-title as a mere suggestion, it usually show the proposed meta-title as “the” title in SERP but you have no guarantee.
If google finds your title is too short, over-used, poorly written, stuffed with keywords, or inadequate for the page content / searched query will sometimes create its own title.
-
I'm not able to replicate what you are saying. Google is showing the correct titles for me.
Any chance you upload a screenshot?
-
Yeah - when comparing Leith Honda versus Leith Toyota (same web providers), the SERP shows Toyota's meta title but for Honda just says 'Leith Honda'. The URLs are www.leithhonda.com and www.leithtoyota.com. When you do a Google search for Honda Dealer in Raleigh the meta title that shows in the SERP is what we have on the website. Very odd...
-
It definitely sounds like something on your site. Can you share the URL or an example of a page where you're seeing this in the SERP in order to better help you? Thanks!
-
We have set meta titles for all of our pages, but the result on the SERP for our business name does not show what we have in the meta title. It just shows the name of our business. I have not seen this before and wonder if this is a change to Google's algorithm and how (if at all) it impacts us...
-
I don't know if I specifically understand what you are asking. Google hasn't changed the way it uses meta titles. If you have not specifically designated the meta title for your pages, your platform might pull information from the page to populate the title tag. Without seeing the actual page I can't be more specific than that.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How come when I create a keyword list, the volume of that keyword per month is not displayed? It is only displayed once the keyword is selected.
Why do we no longer have the ability to view keywords in a list with all of its data? VdhmGmQ
Keyword Research | | solitude15577990 -
How do I enter my own keywords to better my listing on google, using Squarespace?
I'm trying to use better keywords on my Squarespace website but can't quite figure out how to plug in my own using the site. I'm trying to improve my ranking on my google listing. Any help would be very much appreciated! (Sorry, I'm new to this!)
Keyword Research | | CloudJammer0 -
Which "search volume" stats should I choose? Moz or Google Keyword Planner?
Hi there Hoping someone can shed some light... The same keywords give different Search Volume results in Moz and Google Keyword Planner. Why is this and which one should I "trust"/use? Thank you!
Keyword Research | | Jana_Joubert0 -
How long is the google sandbox these days?
Hello, We have a site that is in the google sandbox www.thewealthymind(dot)com How long is the sandbox these days?
Keyword Research | | BobGW0 -
Keyword Analysis ranking is not according to google
I'm confused with Keyword Analysis tool because when i run it it show me like this: Keywords: Alpaca Scarves Rank 1. page1 2 page2 3 page3 4 page4 Rank 1: page1 p. authority: 26, page linking root domains: 2 domain autority: 31 root domain linking root domains: 33 Rank 4: page4 p. authority: 26, page linking root domains: 2 domain autority: 45 root domain linking root domains: 232 I think that the rank 4 should be in the 1. can you help me to understand it? Alfredo
Keyword Research | | russelgz0 -
How do I determine international search volume for a search term, beyond google?
I am trying to determine which countries I should be entering into next with my product based on search volume and competition. The issue is that not every country has google as their primary engine, ie. China. How would I go about figuring out volume / competition globally across all engines?
Keyword Research | | jaychristopher0 -
Keywords in google's webmaster tools
how heavily do the list of keywords in google's webmaster tools reflect your ranking for those keywords? For example see this screenshot: http://dl.dropbox.com/u/39497/Screen shot 2011-06-04 at 7.22.31 PM.png we are a self storage company, and our first two keywords in google's webmaster tools are storage and self. the problem is nobody searches for self storage (from my keyword research). most people search for "storage +cityname" like "storage toronto" for example. so i guess my question would be this: would it be effective to change all the instances of "Self" on our website to "Toronto" or other city names to try to push the city names higher in google's webmaster tools keywords rank?
Keyword Research | | adriandg0