URL Keyword stuffing. service-city.com/product-service-city/ vs. service-city.com/product/
-
For example:
tailoring-london.com/suits-tailoring-london/ or tailoring-london.com/suits/
The main keyword being targeted here is "suit tailoring london". The home page's main keyword is "tailoring london". Would love to hear your opinions.
Many thanks
-
Either structure is fine. Exact match domains still work (somewhat) but they'll continue to fade as time goes on.
You'll have a better chance at getting results if you rely more heavily on producing good on-page, rather than an exact match domain to get you rankings.
My advice would be 250 words with your targeted keyword used twice and 2-3 LSI (latent semantic index) keywords to supplement it once each.
Feel free to Tweet me at @StelinSEO if you have any questions
-
tailoring-london.com/suits-tailoring-london/
There is nothing wrong with this. Nor would I consider is stuffing.
Example www.Server-Hosting.com/hosting/dedicated-servers
Example www.Board-Games-Shop.com/shop/classic-board-gamesThis is somewhat normal, just remember when using a keyword based domain you do get the benefit of keywords but you do lose some ability for diversification.
Like this example,tailoring-london.com you may rank great in London but surrounding areas not well, which maybe okay if that is the desired effect.
-
Personally, I dont really mind! Ive done experiments with worse keyword "stuffing" in the URL and they have performed well.
As long as the content is legit and the backlinks are good then I wouldn't really mind that.
I've had equally good results with just something like /suits - when the page is properly optimized for that, it basically does the same thing. Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the current best practice for URL structure?
We’re really confused about the current best practice of URL structure. For example what would anyone advise to rank for luxury hotel rooms? name.com/luxury-hotel-rooms/
Local Website Optimization | | SolveWebMedia
name.com/hotel/luxury-hotel-rooms/
name.com/hotel/luxury-rooms/
name.com/hotel/luxury/
name.com/luxury-rooms/ Or do we add location? name.com/luxury-hotel-rooms-location/
name.com/hotel/luxury-hotel-rooms-location/ name.com/hotel/luxury-rooms-location/ They also do cottages name.com/cottages/sea-view-holiday-cottages/0 -
Mixed branches / targeting countries results in the SERP
hi all, I have one hard nut to break and I would like to kindly ask you for any idea / help 🙂
Local Website Optimization | | execom99
we have web page localized to multiple languages targetting different countries.
e.g. we have: domain.com/int/ ... default in english, in search console / Internation targeting / Country with Target users in "Unlisted"
domain.com/uk/ ... english for UK, Target users in "United Kingdom"
domain.com/de/ ... german content for Germany, Target users in "Germany"
... etc. Each branch (country specific) has its own sitemap.xml covering approx 50-60% of all the pages for the specific branch and for most of these pages we have set hreflang (rel="alternate") for most important product pages. There are some issues in the sitemaps we are fixing (e.g. no returning link) so my assumption is that google may not use the sitemap, therefore, hreflang is not in use (it is part of sitemap). For example, one branch can have 150 pages submitted and 30 indexed in Sitemap detail of search console. The problem is, that when for example I search for the product name from Germany (google.de and German's IP through VPN in browser's incognito mode) I'm receiving mixed results. Our product names and technology are rather english, e.g. "cloud protection" and it is also phrase German user would search for. But in SERP he gets results from our domain.com/uk and also from our domain.com/sg which is completely wrong. Is there a way to really prevent it ?
thanks
T0 -
Are local business directories worth the effort? Eg. White pages, Yell.com, Local.com?
Hi Guys, Im new to Moz and very keen to do SEO right without upsetting Mr. Google too much. Are local business directories worth the effort? Its a laborious job, but happy to do it, if its effective and won't be considered spammy by Google? Thanks
Local Website Optimization | | Fetseun0 -
Is CNAME / URL flattening a bad practice?
I recently have moved a number of websites top a new server and have made the use of CNAME / URL flattening (I believe these are the same?). A network admin had said this is an unrecommended practice. From what I have read it seems flattening can be beneficial for site speed and SEO even if very little.
Local Website Optimization | | Dissident_SLC0 -
URL and title strategy for multiple location pages in the same city
Hi, I have a customer which opens additional branches in cities where he had until now only one branch. My question is: Once we open new store pages, what is the best strategy for the local store pages in terms of URL and title?
Local Website Optimization | | OrendaLtd
So far I've seen some different strategies for URL structure:
Some use [URL]/locations/cityname-1/2/3 etc.
while others use [URL]/locations/cityname-zip code/
I've even seen [URL]/locations/street address-cityname (that's what Starbucks do) There are also different strategies for the title of the branch page.
Some use [city name] [state] [zip code] | [Company name]
Other use [Full address] | [Company name]
Or [City name] [US state] [1/2/3] | [Company name]
Or [City name] [District / Neighborhood] [Zip Code] | [Company name] What is the preferred strategy for getting the best results? On the one hand, I wish differentiate the store pages from one another and gain as much local coverage as possible; on the other hand, I wish to create consistency and establish a long term strategy, taking into consideration that many more branches will be opened in the near future.1 -
Which URL structure should I use?
samhillbands.com/bands/Charlottesville-VA-Wedding-Bands samhillbands.com/wedding/bands/Charlottesville-VA-Bands
Local Website Optimization | | brianvest0 -
Is it worth it having different cities in your footer, each with a separate page?
I have been looking at the website of local web design companies and every single one in my area has a footer with links to a separate page for that local city. This seems like a bad idea to me, but everyone in the local pack has it. Does it work?
Local Website Optimization | | EcommerceSite0 -
Website and eshop with the same product descrition is duplicate content
Hi there! I'm building a website that is divided in a "marketing" and "shop" sections. The 2 sites are being authored by two companies (my company is doing the marketing one). The marketing site has all the company products while the shop will sell just some of those. I'm facing the problem of duplicated content and want to ask you guys if it will be a problem/mistake to use the same product description (and similar url) for the same product in both sites, and the right way to do it (without rewriting product descriptions). the main site will be : www.companyname.com
Local Website Optimization | | svitol
the shop will be: shop.companyname.com thanks
Francesco0