Improving SEO Structure of a Page
-
Our site is an online Marketplace for Services.
Naturally, we have a lot of unique content in the form of :
a) Job Posts
b) Profiles of Service ProvidersWe also have 2 very important pages:
a) The Job Listing Page
b) The Service Provider PageThe Listing pages have very valuable H1 Titles, but everything else is duplicate content.
To capture those keywords currently in H1, we have created a different landing page for each category page, and we`ll optimize around that, so these H1s are not that big of a deal any more.
These landing pages are the key to our SEO strategy and we are building new content every day to help them rank
I want to make the Listing Pages No Index Follow.
This way they pass Juice to Jobs, and Profiles which have unique contents, but are not indexed themselves.
Is this a bad idea?
I have been thinking about doing this for over a year but it never felt important enough to be worth the risk of accidentally screwing up
We `ll soon do a new on page flow optimization and that's why I am considering this again.
Thank you so much in advance
Argyris
-
I agree. I'm advising you to leave them in the index.
-
Cheers for the immediate answers. Really appreciate it. The truth is when u see these 2 pages account for 60% of Organic clean, it's scary to no index them
-
I wouldn't NOINDEX a page that accounts for 60% of organic visits as that would be a major blow to your site overall. Are the other full-text pages not receiving any organic visits currently?
While the content is duplicate in the sense that it's pulling snippets from the full-text pages, the combinations on the listing pages are unique.
I would look into ways to enhance the full-text pages if they're currently not receiving visits from search before deciding to NOINDEX the listing pages. Cheers!
-
H1 and Title Tags are the same yes Thomas.
That's a great question. These 2 pages now account for 60% of the Organic Clean traffic.
Outside of the H1, the rest of the page is duplicate content.
For example, the job listing page is a listing of all Jobs.
It contains the Title, and the first 3 lines of each job description.
I am assuming that (almost immediately) if these pages become no index, the pages with the full text will appear.
-
Ryan you took the words out of my mouth man.
Can I ask why you are referring to "H1 Titles," are you using your H1 & the title tag as one field?
if you have is a lot of duplicate content can you give me an idea as to a percentage or use http://www.siteliner.com/ to find this information this will give us much needed information.
All the best,
Tom
-
What kind of performance is the page getting currently? Any traffic via google/organic?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does user engagement or content of pages requiring login help SEO?
Hi! Our company is trying to come up with a few pages with some manuals to teach our users how to use our products. However, these pages require username and password. My understanding is that user engagement will help a website's keyword rankings and Google will not be able to crawl or have access to pages requiring login as it doesn't have username and password. Based on that idea, does that mean all the content and user engagement on those pages requiring login won't help our overall SEO? Thanks in advance!
Technical SEO | | EverettChen0 -
How to make my good sub-page rank ahead of my generic home page?
I have an ecommerce site for the clothes drying racks my family business makes, and it sells a few other laundry items also. It's about 5 years old. We used to rank on the first page for basic phrases like "clothes drying rack" and "umbrella clothesline". About 1.5 years ago we fell hard in the rankings. Since then "umbrella clothesline" has moved back to the first page, but "clothes drying rack" is stuck on the 3rd page and always with the result being the generic homepage instead of the good sub-page (which used to rank on the first page) that really shows-n-tells about our drying rack. Here are the three pages I am talking about. Home page = http://www.bestdryingrack.com/ Drying rack page = http://www.bestdryingrack.com/clothes-drying-rack-main.html and umbrella clothesline page = http://www.bestdryingrack.com/umbrella-clotheslines.html Any ideas on how to get the drying rack page to start ranking well again? (hopefully better than the generic homepage ranks) A little technical background: the Moz campaign on this site says that the home page has a PA = 42 with 190 LRD's and 344 external links. Both the umbrella clothesline page and the clothes drying rack page have almost equal statistics of PA = 35 with 20 LRD's and 23 external links. My anchor text distribution is maybe unbalanced. The drying rack page has 15 external links with the anchor of "Clothes Drying Rack". But the umbrella clothesline page has 14 external links with the anchor of "outdoor umbrella clothesline" and it ranks on the first page for that search. I can't figure out how to get OSE to tell me anchor text stats for just the homepage and not the whole site since www.bestdryingrack.com/index.html 301's to the plain www.bestdryingrack.com (if you know how, please share) What's wrong with my poor neglected clothes drying rack page? The only way I can get it to show up on the first page is to do a real specific search like "round wooden clothes drying rack" Your help could save a faltering family business. Thank you!
Technical SEO | | GregB1230 -
Page titles in browser not matching WP page title
I have an issue with a few page titles not matching the title I have In WordPress. I have 2 pages, blog & creative gallery, that show the homepage title, which is causing duplicate title errors. This has been going on for 5 weeks, so its not an a crawl issue. Any ideas what could cause this? To clarify, I have the page title set in WP, and I checked "Disable PSP title format on this page/post:"...but this page is still showing the homepage title. Is there an additional title setting for a page in WP?
Technical SEO | | Branden_S0 -
Page feedback
We recently wrote a new website page to cover the direct mail services our organization offers. We kept the title tag to 70 characters, the meta description under 150 characters. H1 tag has what we feel is the most important term. If anyone out there has time to review & provide a little feedback, we'd really appreciate it. It would be great to know if it is built well and providing a solid end user experience. http://www.cushingco.com/print_products/additional_services/direct_mail.shtml At the moment, the only links pointing to this page are from our blog. One bit of content I am contemplating is a short paragraph - What is Direct Mail Marketing? Literally providing a short definition of it. The page was activated last Thursday and showing up in some Google results on the 4th/5th page but I am thinking this is probably just a temporary bump for now. Anyway, thanks in advance for any advice!!!
Technical SEO | | SEOSponge0 -
SEO URLs?
What are the best practices for generating SEO-friendly headlines? dashes between words? underscores between words? etc. Looking for a programatically generated solution that's using editor-written headlines to produce an SEO-friendly URL Thanks.
Technical SEO | | ShaneHolladay0 -
Alexa Ranking - Improvement
Hey Guys, I have very decent traffic for my website but the Alexa rank is fluctuating very frequently.If the traffic is growing I cant see any changes and if the traffic dips down a bit then my rankings are going high 😞 Please suggest me what to do for getting an Alexa rank of **7000. **At present I have 9859 Hers ie my website link : http://www.teluguone.com/ Thanks in Advance Saikiran
Technical SEO | | logobite0 -
Duplicates on the page
Hello SEOMOZ, I've one big question about one project. We have a page http://eb5info.com/eb5-attorneys and a lot of other similar pages. And we got a big list of errors, warnings saying that we have duplicate pages. But in real not all of them are same, they have small differences. For example - you select "State" in the left sidebar and you see a list on the right. List on the right panel is changing depending on the what you selecting on the left. But on report pages marked as duplicates. Maybe you can give some advices how to improve quality of the pages and make SEO better? Thanks Igor
Technical SEO | | usadvisors0 -
SEO for Wordpress
I am sure you have been asked this many times... What is the BEST Wordpress Plug-in for SEO - Easy to Title Page, Meta Tags, etc... ?? Thanks
Technical SEO | | tab540