Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
1500 words per post * 10 posts vs 15000 words in one article, which is best for SEO?
-
If you don't have any problems with Text/HTML ratio. Which one do you prefer for better results?
With reasons of possible, thanks.
-
In addition to all the good answers you already got.
Putting everything on a single page you lose opportunities to place keywords in url, <title>and <h1> or diluting <h1> value.</p></title>
-
SEO is no longer about strictly writing for Google. In fact, SEO has become more and more about PR and Marketing. So looking at your possible outcomes
1 Article:
- From an SEO perspective the further down the page, the lower the value. You would certainly have A LOT of keywords and a lot of content, but you may suffer from keyword cannibalism and end up not really optimizing for any one keyword. Potential for lots of linking, etc.
- From an end user perspective, if this wasn't a research paper on something I was incredibly passionate about, it would be hard to read.
10 Articles:
- From an SEO perspective your article isn't nearly as dense but you potentially gain 10 pages as opposed to one. That poses a link issue and makes the linking a little more difficult but very doable.
- From an end user perspective it drives me totally BANANAS when I have to keep clicking through an article after every 10 words. However, when done properly, and spaced out correctly, it feels just like turning the page.
Just my thoughts. I would lean toward the 10 articles, I think there is also more marketing potential there. Spacing it out, turning it into a 10 day release, etc.
-
Compared to most others, my articles are usually long, ranging from 1000 to 4000 words.
I don't think that I would publish a single article that is 15,000 words unless there was no way to break it down, such as a long story. However, if it is informative content, I would probably break it into at least three or four shorter articles that are stand-alone about a single topic.
The New York Times has a lot of really long articles (10,000 words plus). I honestly don't like them because they take too long to read. If they can't break them into multiple short articles then I think that they should simply shorten them.
-
15000 words seems like quite a lot for a single web page. Trying to keep a users attention for that long could prove troublesome and you would need to make sure the content was formatted correctly.
As a rule of thumb though the post should be as long as it needs to be whether thats a 100 words or 100000 words
-
Well, I don´t think there´s a standard answer for this question. In my opinion, the key its gonna be in how that or these posts add value to the user o help them. There is also important what type of keywords are you trying to reach (its difficulty). Assuming both options are made of good and helpful content, I would rather prefer having 10 long tail oriented posts of 1500 words instead of one mega post. It will mean more pages indexed and 10 times more chances to get traffic via Google.
Regards,
A
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best practices for publishing sponsored content
Hello, Our website hosts sponsored content from different brands. Should we be listing the sponsor either on the frontend and/or through markup? - Would either way have any sort of an impact? The content itself is already clearly marked as 'sponsored content' but we were more interested in listing the specific sponsor. Also, we’re assuming the outbound links would need to be marked rel="sponsored" but are there any other best practices we should be implementing? Any insight would be appreciated.
On-Page Optimization | | Ben-R
Thank you in advance.
Best,0 -
Word Count - Content site vs ecommerce site
Hi there, what are your thoughts on word count for a content site vs. an ecommerce site. A lot of content sites have no problem pushing out 500+ words per page, which for me is a decent amount to help you get traction. However on ecommerce sites, a lot of the time the product description only needs to be sub-100 words and the total word count on the page comes in at under 300 words, a lot of that could be considered duplicate. So what are your views? Do ecommerce sites still need to have a high word count on the product description page to rank better?
On-Page Optimization | | Bee1590 -
Best practice for Portfolio Links
I have a client with a really large project portfolio (over 500 project images), which causes their portfolio page to have well over the 100 links that are recommended. How can I reduce this without reducing the number of photos they can upload?
On-Page Optimization | | HochKaren0 -
Is it SEO-wise to edit an already published article?
One of the pages on the website is #7 on the first page for a highly competetive keyword. Since I would like to improve rankings and the page is not optimized (e.g. keyword density is 0), is it SEO-wise to edit an article and create a good on-page optimization? Of course, the ultimate goal is to be in TOP 3 for a specific keyword.
On-Page Optimization | | zorsto1 -
SEO for Online Auto Parts Store
I'm currently doing an audit for an online auto parts store and am having a hard time wrapping my head around their duplicate content issue. The current set up is this: The catalogue starts with the user selecting their year of vehicle They then choose their brand (so each of the year pages have listed every single brand of car, creating duplicate content) They then choose their model of car and then the engine And then this takes them to a page listing every type/category of product they sell (so each and every model type/engine size has the exact same content!) This is amounting to literally thousands of pages being seen as duplicates It's a giant mess. Is using rel=canonical the best thing to do? I'm having a hard time seeing a logical way of structuring the site to avoid this issue. Anyone have any ideas?
On-Page Optimization | | ATMOSMarketing560 -
SEO Optimizing in UMBRACO
Hi there, I am planning to use UMBRACO to manage my existing website, so my question to Seomozzers out there is what should I be aware of, how safe is it to have UMBRACO in terms of SEO. By using this software, would it be possible to get a positive or negative impact on my keyword rankings? Thanks!
On-Page Optimization | | matti_wilson0 -
What is the most SEO friendly Shopping Cart?
What is the most SEO friendly shopping cart? I have been using zen-cart for 6 years. Seems Google doesn't like it as much as other carts. I started a new site about 6 months ago using Magento. When I build links to this site the terms move. The terms are very similar. So I would imagine the competition is the same. I am curious if anybody has tried with different carts and found anyone to be better than the others. Also the new site has about one tenth the amount of products but has a lot more pages indexed.
On-Page Optimization | | kicksetc0 -
SEO for Japan
Google and Yahoo are the two major search engines in Japan. You can search using Western characters, and you often see English language results with Japanese (Chinese) characters next to them. As I don't speak Japanese, how do I approach SEO for my Japanese-language site? would appreciate any experiences and educational sources on the topic.
On-Page Optimization | | KnutDSvendsen0